Publications

July 2023
Supplement

Reimagining Enel: Enabling Sustainable Progress (A)

By: Michael Tushman and Kerry Herman

This case describes the transformation of Enel from a traditional “brown” or fossil fuel energy firm to a sustainable and green firm focused on renewables, and finally to an energy supplier and integrated energy services firm. It describes a set of capabilities... View Details

Keywords: Organizational Change and Adaptation; Innovation and Invention; Transformation; Green Technology; Renewable Energy; Energy Industry

09 Apr 2021
Blog Post

Reflections on Student Conferences in 2020

developing urban rooftop farms to help feed a growing population using fewer resources and a smaller footprint. The final panel consisted of four companies which are working tirelessly to increase global access to nourishing food through... View Details

December 1999 (Revised December 2000)
Case

Charles Schwab: A Category of One

By: Stephen P. Bradley and Thomas H. Esperson

Examines Charles Schwab's on-line discount brokerage firm and questions whether or not Schwab has effectively balanced the old and new world of stock trading, and has remained a leader between giants like Merrill Lynch and Internet pure plays like E-Trade. Also looks... View Details

Keywords: Financial Institutions; Banks and Banking; Technological Innovation; Goals and Objectives; Growth and Development Strategy; Growth Management; Competition; Competitive Strategy; Competitive Advantage; Banking Industry; Financial Services Industry

April 2014 (Revised June 2014)
Case

Google Glass

By: Thomas Eisenmann, Lauren Barley and Liz Kind

In early 2014, business development executives at Google were formulating a distribution strategy for Glass, a wearable computer that projected information on a display viewable with an upward glance. Options, which were not mutually exclusive, included 1) continuing... View Details

Keywords: Entrepreneurship; Technological Innovation; Distribution Channels; Strategy; Partners and Partnerships; Technology Adoption

18 Nov 2013
Op-Ed

Twitter IPO: Overvalued or the Start of Something Big?

communicate and made abbreviations like RT (retweet) and ICYMI (in case you missed it) part of the lingo of Twitter users everywhere. What to make of all this? Senior Lecturer Chet Huber, who joined the... View Details

Keywords: by Chet Huber; Technology

September 2020 (Revised July 2022)
Exercise

Artea (B): Including Customer-Level Demographic Data

By: Eva Ascarza and Ayelet Israeli

This collection of exercises aims to teach students about 1)Targeting Policies; and 2)Algorithmic bias in marketing—implications, causes, and possible solutions. Part (A) focuses on A/B testing analysis and targeting. Parts (B),(C),(D) Introduce algorithmic bias. The... View Details

Keywords: Targeting; Algorithmic Bias; Race; Gender; Marketing; Diversity; Customer Relationship Management; Demographics; Prejudice and Bias; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; United States

May 2000
Case

Intel 64 Fund

By: G. Felda Hardymon and Ann Leamon

Laila Partridge of Intel's Corporate Business Development group has been charged to create a special investment fund to speed the adoption of a new chip architecture. The last architecture upgrade, from 16 to 32 bits, had needed almost a decade to become fully adopted.... View Details

Keywords: Venture Capital; Investment; Technology Adoption; Innovation and Management; Computer Industry

August 10, 2019
Editorial

E-Commerce Promised the World. Are We Happy With Our Purchase?

By: Louis Hyman and Kwelina Thompson

It has been 25 years since the first online transaction, but we are still struggling with the balance between convenience and security. View Details

Keywords: Technological Innovation; Technology Adoption; E-commerce; Consumer Behavior; Internet and the Web

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January 2010 (Revised February 2011)
Case

The Random House Response to the Kindle

By: Bharat N. Anand and Peter Olson

In early 2010, e-readers, like Amazon's Kindle and Apple's impending iPad, threatened to disrupt the book publishing industry. The case provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like... View Details

Keywords: Change Management; Trends; Disruptive Innovation; Technological Innovation; Consumer Behavior; Industry Structures; Corporate Strategy; Hardware; Publishing Industry

28 May 2019
News

Tech for the People

Photos courtesy of Henry Tsai Photos courtesy of Henry Tsai HBS Leadership Fellow Henry Tsai (MBA 2017) was working as a technology and innovation advisor in the San José... View Details

Keywords: Deborah Blagg

01 Sep 2017
News

Is Private Equity Blockchain’s Killer App?

that the blockchain application could enable Northern Trust to achieve productivity savings of “somewhere in the neighborhood of 25 to 35 percent.” The firm—which has $1 trillion in assets under management View Details

Keywords: Dan Morrell

Article

A Collective Biological Processing Algorithm for EKG Signals

By: Mike Horia Teodorescu

We establish and explore an analogy between hunting by packs of agents and signal processing. We present a version of adaptive ‘Hunting Swarm’ algorithm (HSA), apply it to EKG signals, and investigate the influence of the model parameters on the filtering of stationary... View Details

Keywords: Artificial Intelligence; Technological Innovation; Health Care and Treatment