Publications

Publications

Filter Results: (7,101) Arrow Down

Show Results For

Business To Business MarketingRemove Business To Business Marketing →

← Page 354 of 7,101 Results →

Are you looking for?

→Search All HBS Web
  • Research Summary

Strategy, Governance and Valuation

By: Krishna G. Palepu
Professor Palepu's current research focuses on strategy and governance. In the area of strategy, his recent focus has been on the globalization of emerging markets, particularly India and China, and the resulting opportunities and challenges for western multinationals... View Details
  • Teaching Interest

Strategy: Building and Sustaining Competitive Advantage

By: Andy Wu
In the fight for market leadership, your company must be able to build a winning strategy—and execute it seamlessly across multiple business lines. This program prepares you to identify and exploit sources of competitive advantage and implement game-changing... View Details
  • Research Summary

Supply Chain Coordination for Products with Uncertain Demand

By: Ananth Raman
Ananth Raman has been investigating supply chain coordination for products with uncertain demand in industries as diverse as apparel, power tools, computers, and footwear. Most recently he has been exploring the role of intermediaries, particularly in supply chains... View Details
  • Research Summary

Sustainable Inner-City Economic Development

By: Michael E. Porter
Michael E. Porter is using the framework he developed in The Competitive Advantage of Nations to examine the economic development problems in distressed inner-city areas. He seeks to understand the potential of inner-city businesses, government policies, and... View Details
  • Research Summary

Talent and Ownership on Corporate Boards

By: Cynthia A. Montgomery

This research, with co-author Emilie Feldman,  examines the performance of firms whose boards include directors with sizeable ownership stakes and relatively low levels of business experience. In contrast to theories that predict a strong... View Details

  • Research Summary

The "New" Corporate Communications

By: Stephen A. Greyser
Stephen A. Greyser continues to explore the issues and problems organizations face as they attempt to communicate effectively with a variety of constituencies. Greyser's work and the course to which it contributes are structured around the business-media-publics... View Details
  • Research Summary

The American Chief Executive from 1850 to 2000

By: Richard S. Tedlow
Richard S. Tedlow's research explores changes in the leadership strategies, styles, and backgrounds of corporate chief executive officers in the United States over the past century and a half. This project has both a qualitative and a quantitative component. The... View Details
  • Forthcoming
  • Article

The Anatomy of a Hospital System Merger: The Patient Did Not Respond Well to Treatment

By: Raffaella Sadun, Martin Gaynor, Adam Sacarny, Chad Syverson and Shruthi Venkatesh
Despite the continuing US hospital merger wave, it remains unclear how mergers change, or fail to change, hospital behavior and performance. We open the “black box” of hospital practices through a mega-merger between two for-profit chains. Benchmarking the merger's... View Details
Keywords: Performance Improvement; Mergers and Acquisitions; Health Industry
Related
  • Research Summary

The Baby Business: How Markets are Changing the Future of Birth

By: Debora L. Spar
It is difficult to conceive of the child as commerce. For even at the start of the 21st century, we like to believe that some things remain beyond both markets and science; that there are some things that money can't buy. In economic terms, these things are defined as... View Details
  • Teaching Interest

The Business of Entertainment, Media, and Sports (Executive Education)

By: Anita Elberse
In the business of entertainment, digital technologies are dramatically disrupting the way products are developed, marketed, and distributed. As a result of this paradigm shift, entertainment executives and content producers are challenged to effectively allocate... View Details
  • Teaching Interest

The Business of Entertainment, Media, and Sports (MBA)

By: Anita Elberse
This second-year MBA course is primarily designed for students pursuing a career in the entertainment, media and sports sectors -- including film, television, music, publishing, video games, the performing arts, sports, fashion, and advertising -- or who plan to work... View Details
  • Research Summary

The Business of Stem Cells

By: Debora L. Spar
In 2004, the topic of stem cell research made both medical and moral headlines. Buoyed by a series of technological breakthroughs, stem cell scientists grew increasingly convinced that they would eventually be able to use embryonic stem cells -- the pluripotent cells... View Details
  • Research Summary

The Commercialization of Internet Infrastructure

By: Shane M. Greenstein

Why did commercial Internet service initially develop in some geographical areas and not others? What determines the success of businesses? What determines the value of Internet services? The research stream developed the first analysis of the Internet access... View Details

  • Research Summary

The Emergence of Charismatic Business Leadership

By: Richard S. Tedlow

Since World War II, a handful of individuals have helped transform the face of modern-day leadership, making charisma essential to the role.  In The Emergence of Charismatic Business Leadership, Richard S. Tedlow examines how pioneers like Steve Jobs, Oprah... View Details

  • Teaching Interest

The Entrepreneurial Manager

By: Martin A. Sinozich

This course addresses the issues faced by managers who wish to turn opportunity into viable organizations that create value, and empowers students to develop their own approaches, guidelines, and skills for being entrepreneurial managers.

The course teaches... View Details

Keywords: Entrepreneur; Entrepreneurial Management; Entrepreneurial Financing; Entrepreneurship; Entrepreneurial Mindset; Entrepreneurial Journey
  • Teaching Interest

The Entrepreneurial Manager (TEM)

By: Archie L. Jones

This course addresses the issues faced by managers who wish to turn opportunity into viable organizations that create value, and empowers students to develop their own approaches, guidelines and skills for being entrepreneurial managers.

This course teaches... View Details

  • Forthcoming
  • Book

The Experimentation Machine: Finding Product–Market Fit in the Age of AI

By: Jeffrey J. Bussgang
Leverage AI to be a 10x Founder

Today’s most successful founders know that the startups that learn the fastest will win. In The Experimentation Machine, I reveal how AI is transforming the way startups find product-market fit and scale.... View Details
Keywords: AI; Founder; Startup; AI and Machine Learning; Technology Adoption; Business Startups; Entrepreneurship; Market Entry and Exit
Related
  • Research Summary

The Future of Market Capitalism

By: Joseph L. Bower
In 2009 we are aware of the fragile state of our market system.  But a careful examination of the long term prospects for the global economy reveal other problems that may destabilize the system that has created so much wealth in the period since the second world... View Details
  • Research Summary

The Game Has Changed

By: Max H. Bazerman

Many prior books on negotiation, including books co-authored by Max Bazerman, have addressed how to create and claim value in negotiation. These ideas have proliferated in business schools, where negotiation is often the most popular course. Class participants... View Details

  • Simulation

The Heinz Endowments: Bringing the Arts to Life

By: Gerald Zaltman
Keywords: Arts; Business and Community Relations; Philanthropy and Charitable Giving
Related

Are you looking for?

→Search All HBS Web