tactics - Publications - Faculty & Research

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Power and Influence for Positive Impact - Course Catalog

tactical approaches, and assessment tools to help you develop your own influence style and understand political dynamics as they unfold around you. By focusing on specific expressions of power and influence, this course will give you the... View Details

01 Mar 2016
News

Case Study: Paper Chase

6, 2000) + ONLINE web-only content It’s all about social media! This business will grow from robust word-of-mouth recommendations, and based on my experience, these tactics should work well: (1) Send samples to social media influencers... View Details

14 Apr 2021
Research & Ideas

The High Cost of the Slow COVID Vaccine Rollout

months of the pandemic writing about marketplace design tactics that could provide support—for example, by leveraging delivery marketplaces to bring food to the elderly or by distributing hand sanitizer more equitably. Kominers joined... View Details

Keywords: by Michael Blanding; Health

31 Mar 2014
Research & Ideas

Encouraging Niche Content in an Ad-Driven World

tactic to encourage that diversity would be a revenue-sharing program that partitions content into different categories, with different benchmarks for success. "If your target audience is scientists, I'm not going to compare the... View Details

Keywords: by Julia Hanna; Information; Publishing; Journalism & News

Web

Navigating Your Worth: AI, Negotiations, and the Nature of Expertise - Course Catalog

rights also define the incentivize structure for the future development of valuable expertise, and the market structure for labor. We will be joined by the Chief Negotiator of the Hollywood Writers’ Guild to explore the tactics for... View Details

01 Mar 2013
News

Alumni News | Bookshelf

people, with sophisticated tactics for building partnerships with them. The book explains the dynamics of power and encourages managers to engage in difficult conversations, overcome their fear of no, let go of their problems with... View Details

Keywords: Sean Silverthorne; Manufacturing; Management, Scientific, and Technical Consulting Services; Professional Services

01 Mar 2017
News

Alumni and Faculty Books for March 2017

entrepreneurs succeed. Yet most of us learn them only the hard way. Green shares inside secrets and proven tactics for launching a business, explaining how to locate sure-bet opportunities for improving products, get serious about... View Details

27 Dec 2015
Research & Ideas

The Most Popular Stories and Research Papers of 2015

Strategy, Especially in a Job Interview (25,829) While humblebragging runs rampant on Twitter, it's a lousy self-promotion tactic that usually backfires according to recent research by Ovul Sezer, Francesca Gino, and Michael Norton. How... View Details

13 Mar 2012
First Look

First Look: March 13

literatures to organize these factors. We then provide some tactical advice and worksheets for entrepreneurs to consider when selecting the location for their new venture. Purchase this... View Details

Keywords: Sean Silverthorne

Web

What an Army Commander Learned About Using AI to Combat Cyberattacks | Working Knowledge

need to be open to changing their organizational mindset. Promote experimenting. Encourage problem-solving from the bottom up. Accept lifelong learning as a tactical advantage. AI will alter leadership While AI cannot take the place of... View Details

20 Mar 2020
Research & Ideas

How Small Businesses Can Survive the Coronavirus Outbreak

outstanding bills—now. As economic concerns mount, large companies tend to delay payments to suppliers to conserve cash. Mills recommends that organizations reject that tactic when it applies to small businesses and pay as soon as... View Details

Keywords: by Danielle Kost; Service; Food & Beverage

19 Dec 2011
Research & Ideas

Climbing the Great Wall of Trust

culture, that might help," says Chua. While those tactics might be especially vital in doing business in China, Chua continues, they are important to keep in mind in any business situation that mixes partners from different cultures... View Details

Keywords: by Michael Blanding

May 1983 (Revised December 1987)
Case

Technical Data Corp.

By: William A. Sahlman

Describes a decision confronting the president of a small company about selling some or all of the shares in his company to another firm. Technical Data Corp. provides analytical services to professional bond market traders over a system of computer terminals operated... View Details

Keywords: Stocks; Entrepreneurship; Business Startups; Internet and the Web; Information Infrastructure; Mobile and Wireless Technology; Valuation; Negotiation Tactics; Mergers and Acquisitions; Corporate Strategy; Horizontal Integration; Information Industry; Service Industry

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26 Feb 2019
First Look

New Research and Ideas, February 26, 2019

organizational mechanisms can help: guardrails that protect the weaker of the two goals, dynamic decision-making that treats high-level goals as sacrosanct but tactical decisions as provisional, and leaders dedicated to “both/and”... View Details

Keywords: Dina Gerdeman

20 Feb 2006
HBS Case

Oprah: A Case Study Comes Alive

[Harpo Productions] has a sense of that.—Nancy Koehn "For example, no one starts a meeting at Harpo without stating, 'Here is my intention.' It operates this way at high levels in the company as well as on day-to-day tactical... View Details

Keywords: by Martha Lagace; Media & Broadcasting; Consumer Products; Entertainment & Recreation

01 Dec 2017
News

Alumni and Faculty Books for December 2017

We studied his writings and those of many others who have analyzed these episodes. This has provided this book with valuable answers to several questions: How did he do these deals? What strategies and tactics worked and what failed? Why... View Details

10 May 2004
Research & Ideas

Rethink the Value of Joint Ventures

partners. Q: What changes in the expansion tactics of multinationals do you foresee in the next three to five years? A: The increased pressure on existing joint ventures within these networks reflects a greater pressure to rationalize... View Details

Keywords: by Cynthia Churchwell

20 Oct 2021
Blog Post

Mobilizing Private Sector Action For Racial Equity in Milwaukee: SE Summer Fellow Zach Komes (MBA 2022)

tailoring solutions to the local context and end-user needs, rather than necessarily “copying and pasting” others’ efforts. The “lean startup” hypothesis-driven entrepreneurship toolbox from The Entrepreneurial Manager (TEM) course and Startup Bootcamp helped me learn... View Details

10 Aug 2020
Blog Post

HBS Summer Fellows Focus on Racial Equity and Justice

tactical skills on how to hypothesize and test your product. Allie O'Shea: My MBA skillset has prepared me to analyze Hack's current brand and growth strategy, and to bring forth new ideas and recommendation that can improve the... View Details

01 Dec 2018
News

Alumni and Faculty Books for December 2018

campaign strategies, and ground-level tactics employed in a range of modern social change campaigns: tobacco control, gun rights expansion, LGBT marriage equality, and acid rain elimination. He also examines recent campaigns that seem to... View Details

Publications