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Show Results For
- All HBS Web
(817)
- People (2)
- News (153)
- Research (517)
- Events (2)
- Multimedia (3)
- Faculty Publications (314)
- 21 Nov 2016
- Research & Ideas
It Matters That Your CEO Doesn't Know Much About Sales
targets, but a tactical tool that’s rarely part of strategy formulation. Develop the best product, and let the sales department figure out the best way to get it to the customer, they think. And many sales leaders like it that way.... View Details
Keywords: by Michael Blanding
- 17 Nov 2015
- First Look
November 17, 2015
economist E.R.A. Seligman supported RPM as a legitimate tactic to protect small businesspeople and enhance non-price competition. The breakdown of legal and economic consensus regarding what constituted “unfair competition” allowed... View Details
Keywords: Sean Silverthorne
- 15 Jul 2002
- Research & Ideas
Going Green Makes Good Business Sense
Press in 2000. Reinhardt evaluated current trends and tensions for managers, and outlined tactics that managers use to try to reconcile what at face value seem competing objectives: how to maximize shareholder value while at the same time... View Details
Keywords: by Martha Lagace
- 27 May 2014
- First Look
First Look: May 27
principles. In particular, I show how Google used these tactics to enter numerous markets, to compel usage of its services, and often to dominate competing offerings. I explore the technical and commercial implementations of these... View Details
Keywords: Sean Silverthorne
- 01 Jun 2014
- News
Alumni and Faculty Books for June 2014
Few gave him a chance of succeeding. Yet MacArthur did so brilliantly, defying timetables and expectations. Morris analyzes MacArthur's key tactical choices, explaining how each contributed to his accomplishment. Managing Legal Compliance... View Details
- 22 Feb 2011
- Research & Ideas
Most Popular Articles, Papers of the Decade
and to Tactics Published: November 24, 2009 Drivers such as globalization, deregulation, or technological change, just to mention a few, are profoundly changing the competitive game. Scholars and practitioners agree that the... View Details
Keywords: by Sean Silverthorne
- Profile
Casey Gerald
businesses both tactically and strategically, the goal is to have an impact by taking the learning from inside the hallowed halls of business schools out to those who could really use the guidance and insight. Getting funding for this... View Details
- 01 Mar 2009
- News
Damon Silvers
that company could have learned that tactic from Stalin. That’s how Stalin maintained fear in the Soviet Union. He wouldn’t just shoot his opponents; he’d shoot people randomly. The whole point of employer responses to workers’ efforts to... View Details
- 01 Jun 2010
- News
Michael Depatie
family — they all have the same last name, different first names. There’s a bit of an “insider” appeal when people understand the connection. It becomes a badge of honor to list the different properties where they’ve stayed. But how do you get guests to stay the first... View Details
- 16 Nov 2010
- Lessons from the Classroom
Data.gov: Matching Government Data with Rapid Innovation
product development in firms and communities, co-wrote the case with former HBS professor Robert D. Austin and Yumi Yi to encourage further exploration of the benefits and tactics of open-data approaches. “ All agencies will have issues,... View Details
- 26 Feb 2008
- First Look
First Look: February 26, 2008
safe but sacrificing the tax partners involved in the shelter sales. Further, the case describes the government's prosecution of former KPMG tax partners and asks students to determine whether prosecutorial tactics during the government's... View Details
Keywords: Martha Lagace
- 23 Jan 2019
- News
The Promise of Personalized Medicine
so what is the mission? What is the tactical plan to get this done? It’s in four phases. The first phase is the analytical phase. This is where we take a blood sample, a muscle biopsy from my brother to dive into the details of what is... View Details
- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
December 4, 2017 Harvard Business Review How a Fast-Growing Startup Built Its Sales Team for Long-Term Success By: Cespedes, Frank V., and David Mattson Abstract—It’s common for leaders of sales teams to focus almost exclusively on short-term View Details
Keywords: Sean Silverthorne
- 22 Sep 2009
- First Look
First Look: September 22
Working PapersMixed Source Authors:Ramon Casadesus-Masanell and Gastón Llanes Abstract We study competitive interaction between profit-maximizing firms that sell software and complementary goods or services. In addition to tactical... View Details
Keywords: Martha Lagace
- 10 Jun 2002
- Research & Ideas
Disruption: The Art of Framing
within the organization warn of the impending change (and somebody nearly always does), their warnings are usually ignored. One tactic for forcing the organization to pay attention is to label the innovation as a threat to the company's... View Details
Keywords: by Clark Gilbert & Joseph L. Bower
- 01 Jun 2012
- News
Alumni Book Briefs
way to success, the first step, the authors say, is to take action now and learn on the way. They show how to determine the best strategy and tactics when the future is uncertain, how to minimize financial risk in every decision, and why... View Details
- 01 Jun 2016
- News
Ask the Expert: Barreling Ahead
and tactical advantages. Accordingly, expect support-side suppliers that cater to these constituencies to be the most successful over time. Ultimately, the winners will be those that have built a brand, have developed strong... View Details
- 30 Sep 2014
- First Look
First Look: September 30
involved marketing tactic (Experiment 4). Further experiments explore boundary conditions and suggest that the benefit of cost transparency weakens as firms increase price relative to costs and when markups are made salient (Experiments... View Details
Keywords: Sean Silverthorne
- 26 Feb 2019
- Blog Post
Forget Cash. Here Are Better Ways to Motivate Employees
is often enough for employees to feel like their contributions are valued and will motivate them to try harder. To be most effective, the praise should be specific, highlighting the worker’s unique contributions. It’s a tactic that’s... View Details
Keywords: All Industries
- Web
Leadership Execution and Action Planning (LEAP) - Course Catalog
the alignment of tactics required to drive performance across a range of business activities. Case Students will develop implementation approaches for existing business problems in each module. The course will illustrate how difficult... View Details