experimentation - Publications - Faculty & Research

04 May 2015
Research & Ideas

Need to Solve a Problem? Take a Break From Collaborating

those facts and find a solution, a team of Boston researchers reports. "When it comes to solving problems, connectedness is a double-edged sword," says Harvard Business School Assistant Professor Ethan Bernstein, co-author of Facts and Figuring: An View Details

Keywords: by Carmen Nobel; Video Game; Web Services

01 Dec 2023
News

Educating Leaders for Today and Tomorrow

Illustration by Stephanie Dalton Cowan HBS is constantly taking steps, both small and large, to refine and improve the way it prepares its students and program participants to lead—both in today’s world and in a future we can’t yet imagine. By being creative, nimble,... View Details

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Research Resources - Doctoral

sources, designing your study, deciding which statistical methods to employ, interpreting results, and writing a statistical program. Behavioral Research Services Harvard Business School’s Behavioral Research Services team supports View Details

18 Apr 2023
Research & Ideas

What Happens When Banks Ditch Coal: The Impact Is 'More Than Anyone Thought'

Consumers who are eager to mitigate climate change can take many actions, such as reducing the number of airline flights they take or installing solar panels on their homes. But the planet is in a race against time, and individual action alone won’t help most countries... View Details

Keywords: by Barbara DeLollis; Financial Services; Mining

04 Apr 2017
First Look

First Look at New Research, April 4

forthcoming American Political Science Review Voter Registration Costs and Disenfranchisement: Experimental Evidence from France By: Braconnier, Céline, Jean-Yves Dormagen, and Vincent Pons Abstract—A large-scale randomized experiment... View Details

Keywords: Sean Silverthorne

13 Aug 2012
Research & Ideas

When Good Incentives Lead to Bad Decisions

loan officers were more judicious about issuing loans when their bonus incentives were tied to whether the loans performed well. More surprisingly, they found that incentives actually have the power to distort loan officers' perceptions of how a loan will perform. An... View Details

Keywords: by Carmen Nobel; Banking

John T. Gourville

John Gourville is the Albert J. Weatherhead, Jr. Professor of Business Administration at the Harvard Business School. He joined the HBS Marketing Unit in 1995 after receiving his Ph.D. at the University of Chicago in marketing and behavioral research. His most... View Details

Keywords: agribusiness; biotechnology; consumer products; health care; high technology; medical supplies; pharmaceuticals; retailing

09 May 2013
Working Paper Summaries

Clusters of Entrepreneurship and Innovation

Keywords: by Aaron Chatterji, Edward Glaeser & William Kerr

18 Dec 2012
First Look

First Look: December 18

PublicationsHarder Than I Thought: Adventures of a Twenty-First Century Leader Authors:Austin, Robert D., Richard L. Nolan, and Shannon O'Donnell Publication:Harvard Business Review Press, 2012 Abstract Being a great leader today is much harder than you think-meet... View Details

Keywords: Carmen Nobel

September 2011 (Revised July 2012)
Case

Building Watson: Not So Elementary, My Dear!

By: Willy Shih

This case is set inside IBM Research's efforts to build a computer that can successfully take on human challengers playing the game show Jeopardy! It opens with the machine named Watson offering the incorrect answer "Toronto" to a seemingly simple question during the... View Details

Keywords: Technological Innovation; Standards; Product Development; Organizational Change and Adaptation; Mathematical Methods; Research and Development; Information Technology

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Leadership - Faculty & Research

people (zones of attention), between feedback and evaluation (zones of judgment), between decision rights and improvement rights (zones of slack), and for set periods of experimentation (zones of time). By balancing transparency and... View Details

21 Mar 2018
Research & Ideas

Why Artificial Intelligence Isn't a Sure Thing to Increase Productivity

using them can’t use the technology correctly. “AI tools might be good at predictions, but, if they are not used properly, there is no value in investing in such tools,” Choudhury says. Choudhury aims to fill that gap with a new working paper, Different Strokes for... View Details

Keywords: by Michael Blanding; Technology; Information

25 Jun 2012
Research & Ideas

Collaborating Across Cultures

of survey and experimental research to focus on a key measure psychologists have dubbed "cultural metacognition." The term refers to a person's reflective thinking about his or her cultural assumptions. It seems to have a strong effect on... View Details

Keywords: by Michael Blanding

15 Sep 2022
Research & Ideas

Looking For a Job? Some LinkedIn Connections Matter More Than Others

and anecdotal information, but despite having over 65,000 citations in the last 50 years, there have been no large-scale experimental causal tests of this theory as it relates to employment.” Enlisting a LinkedIn algorithm To put the... View Details

Keywords: by Michael Blanding

March 2025
Article

Novice Risk Work: How Juniors Coaching Seniors on Emerging Technologies Such as Generative AI Can Lead to Learning Failures

By: Katherine C. Kellogg, Hila Lifshitz-Assaf, Steven Randazzo, Ethan Mollick, Fabrizio Dell'Acqua, Edward McFowland III, François Candelon and Karim R. Lakhani

The literature on communities of practice demonstrates that a proven way for senior professionals to upskill themselves in the use of new technologies that undermine existing expertise is to learn from junior professionals. It notes that juniors may be better able... View Details

Keywords: Rank and Position; Competency and Skills; Technology Adoption; Experience and Expertise; AI and Machine Learning

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20 Jul 2011
Research & Ideas

Five Discovery Skills that Distinguish Great Innovators

Experimenters unceasingly explore the world intellectually and experientially, holding convictions at bay and testing hypotheses along the way. They visit new places, try new things, seek new information, and experiment to learn new... View Details

Keywords: by Jeff Dyer, Hal Gergersen & Clayton M. Christensen

08 Oct 2020
Research & Ideas

Keep Your Weary Workers Engaged and Motivated

individual or organization could become so intoxicated with experimentation and learning for its own sake that they have no strategy. On the other hand, one becomes so determined to hold on to territory and advantage that they resist... View Details

Keywords: by Boris Groysberg and Robin Abrahams

10 Sep 2014
Working Paper Summaries

Don’t Take ‘No’ for an Answer: An Experiment with Actual Organ Donor Registrations

Keywords: by Judd B. Kessler & Alvin E. Roth

30 Aug 2011
First Look

First Look: August 30

PublicationsEmotion-induced Engagement in Internet Video Ads Authors:Thales S. Teixeira, Michel Wedel, and Rik Pieters Publication:Journal of Marketing Research (forthcoming) Abstract This study shows how advertisers can leverage emotion and attention to engage... View Details