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Publications

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  • All HBS Web  (976)
    • People  (2)
    • News  (255)
    • Research  (594)
    • Multimedia  (5)
  • Faculty Publications  (207)

Show Results For

  • All HBS Web  (976)
    • People  (2)
    • News  (255)
    • Research  (594)
    • Multimedia  (5)
  • Faculty Publications  (207)
← Page 35 of 976 Results →
  • 28 Aug 2019
  • Blog Post

Know Your Audience: Recruiting HBS Students for Investment Banking

students where people can thrive in the culture.” This is the case for both the bulge bracket banks with significant brand recognition on campus and the boutique banks. Students see the value of experience in both types of organizations... View Details
  • 01 Jun 2012
  • News

Alumni Book Briefs

By Invitation Only: How We Built Gilt and Changed the Way Millions Shop by Alexis Maybank and Alexandra Wilkis Wilson (both MBA 2004) (Portfolio) The founders of Gilt Groupe reveal how they built the web’s most famous fusion of high tech and high fashion. Sample sales... View Details
Keywords: News, Library, Internet, and Other Services; Information; Clothing and Clothing Accessories Stores; Retail Trade
  • 18 Nov 2002
  • Research & Ideas

Enterprising Women—a History

the exhibit and its themes. Taking a biographical approach, the exhibit profiles women entrepreneurs beginning with Eliza Lucas Pinckney, manager of a successful indigo enterprise in the mid-eighteenth century, and concludes with... View Details
Keywords: by Laura Linard
  • 01 Dec 2010
  • News

How to Survive Past Start-up

falter? What sets successful founders apart from those whose new ventures fail? Starting in 2008, I set out to interview hundreds of highly successful entrepreneurs in depth, hoping to reverse engineer what... View Details
Keywords: Bill Murphy Jr.; News, Library, Internet, and Other Services; Information; Health and Personal Care Stores; Retail Trade
  • 05 Jun 2015
  • Blog Post

The HBS Investment

what I thought it would be. I had a clear bright line in my mind of what the cost would mean to me: a safety net of insurance in the brand name, potentially a better job in three years after graduation, and this supposed network that I... View Details
  • 26 May 2016
  • News

W. James McNerney Jr., MBA 1975

Download Jim McNerney profile Return to Alumni Achievement Awards main page TIMELINE 1949 Born, Providence, Rhode Island 1971 Earns BA, American Studies, Yale University 1975 Earns MBA 1975 Joins Procter & Gamble, Brand Manager 1978 Joins... View Details
Keywords: Susan Young; Air Transportation; Transportation
  • 12 Oct 1999
  • Research & Ideas

Confronting the Challenges that Face Bricks-and-Mortar Stores

Raymond Burke of Indiana University took on the broader question of how to evaluate new retail technologies, uncovering insights in past technological successes and failures. Here, in an excerpt, Burke offers ten lessons retailers should... View Details
Keywords: by Raymond Burke; Retail
  • 17 Mar 2015
  • First Look

First Look: March 17

Susie Mulder at NIC+ZOE Susie Mulder must decide how to lead NIC+ZOE-the women's apparel brand she had recently joined as CEO-from its start-up phase into a disciplined growth phase. With growing revenues, a View Details
Keywords: Sean Silverthorne
  • 12 Mar 2013
  • First Look

First Look: March 12

learn some lessons from the limited success of current approaches to design their strategy in this exciting area. Do You Really Want to Be an eBay? Authors:Hagiu, Andrei, and Julian Wright Publication:Harvard Business Review Abstract Most... View Details
Keywords: Sean Silverthorne
  • 20 Dec 2018
  • Blog Post

A Time For Opportunity In Food and Agriculture

fundamentals, and take advantage of all the school has to offer. Ledoux reflected that courses she took in negotiation and marketing have been crucial to her success in building her business. She frequently thinks back to cases that Prof.... View Details
  • 01 Sep 2010
  • News

Reinventing the Annual Report

recognizing this, BMW Group several years ago began issuing a Sustainable Value Report detailing the energy and water consumed, waste removed, and volatile organic compounds per vehicle produced. BMW believes that its reputation as the world’s “greenest” car company... View Details
Keywords: Robert G. Eccles
  • 02 Aug 2011
  • First Look

First Look: August 2

manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express. Fewer still would have predicted the success of the path it has taken. For... View Details
Keywords: Sean Silverthorne
  • Web

Podcast - HBS Online

venture capital successfully. Jill Avery on Building a Winning Brand Portfolio 13 NOV 2023 | The Parlor Room What can you learn about brand portfolio strategy from Marriott's $13.3 billion acquisition of... View Details
  • 26 Jan 2024
  • Blog Post

Hiring at HBS: How Summer Interns Make an Impact at Emerson Collective

market map focus area, as long as it is aligned to Emerson’s mission and objectives,” Lichter said. “Examples include the intersection of A.I. and climate tech and sustainable construction.” Past interns have also helped portfolio companies build their go-to-market... View Details
Keywords: Nonprofit / Government
  • Web

Digital Transformation - HBS Online

Business Schools with Online, Asynchronous Courses HBS Online HBSO Others Considered more impactful than other online programs by learners* Yes No The preferred brand among prospective online learners* Yes No Reimagined the case study... View Details
  • 07 Apr 2015
  • First Look

First Look: April 7

strategies for launching them for 10 years. In this article he draws on research on dozens of platform sites and products to offer a framework for building a successful platform business. It involves asking five basic questions: (1) Can I... View Details
Keywords: Sean Silverthorne
  • 14 Nov 2019
  • News

Keeping Red Lobster Fresh

bringing it back to profitability in 100 days. His next stop was Burger King, where he helped relaunch the brand and turnaround same store sales. Lopdrup first joined Red Lobster as president in 2004, and led a company that was facing... View Details
Keywords: Food Services and Drinking Places; Hospitality
  • 12 Oct 2011
  • Research & Ideas

Creating Online Ads We Want to Watch

series of experiments in the HBS Computer Lab for Experimental Research. The results showed that the key to success in grabbing and holding the attention of viewers lies in evoking a carefully timed mixture of surprise and joy. (The... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 15 Feb 2022
  • Blog Post

Health Is Wealth | The Path To Creating A Venture

levels. Collectively, Rachel and Wallerstofer saw an opportunity to build a precision nutrition brand that was more data driven, science backed, and truly personalized. “We came together on this mission to empower individuals to leverage... View Details
Keywords: Entrepreneurship; Health Care
  • 25 Apr 2005
  • Research & Ideas

New Learning at American Home Products

The success of American Home Products reflects a unique path of learning. The company originated with the merger of several companies in related businesses. During the seventy years following its formation in 1926, the company's senior... View Details
Keywords: by Alfred D. Chandler Jr.; Chemical; Health; Manufacturing; Pharmaceutical
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