Presence - Publications - Faculty & Research

13 Feb 2017
Research & Ideas

Paid Search Ads Pay Off for Lesser-Known Restaurants

ad effectiveness might come down to the size of the brand. eBay may not have experienced as much of a boost from its ads since its brand was widely known long before the ads appeared, whereas highlighting the mere presence of a... View Details

Keywords: by Dina Gerdeman; Food & Beverage

01 Jun 2013
News

Alumni Books

achieve personal growth and success, details strategies for embracing struggle, and offers tools and practices to help implement them. Own the Room: Discover Your Signature Voice to Master Your Leadership Presence by Amy Jen Su and Muriel... View Details

Web

Bringing a Taste of Japan to the World - Global Activities 2020

need-based financial aid $ 42K Average MBA financial aid award More on Asia Pacific HBS Engagement Across the Region The Harvard Shanghai Center and HBS Asia-Pacific Research Center in Hong Kong help advance the School’s presence in the... View Details

01 Sep 2010
News

You’ve Been YouTubed

that they tend to favor the insurgent over the incumbent.” United maintains a presence on Twitter and picked up a tweet about the video less than a day after it was posted. “This has struck a chord w/us and we’ve contacted him directly to... View Details

Keywords: Julia Hanna; social media; Advertising, Public Relations, and Related Services; Professional Services; Air Transportation; Transportation

Profile

Hiroshi Mikitani

followed that path, he said later. In Rakuten, which means “optimism” in Japanese, Mikitani foresaw a way to revitalize Japan’s sagging economy by helping small business owners find a profitable presence on the Internet.... View Details

01 Oct 1997
News

Shaping the Way Business Does Business: HBR at 75

The Internet is becoming as familiar a presence in households and offices as the telephone, but, like many big ideas, it was once no more than a twinkle in someone's magazine story. Writing in the days before computers had even become... View Details

01 Jan 2002
News

Orin C. Smith (MBA '67)

Starbucks' strategy, Smith notes, centers on first-mover advantage. That approach has worked well in North America and abroad, as Starbucks, through foreign partnerships, continues to build its presence in Asia, the Middle East, Europe,... View Details

01 Dec 2015
News

Ink

leaders via their office door, Working Out of the Box offers a helpful, reflective comparison for any worker. It’s also a useful tool to decode one’s boss through the presence (or lack thereof) of family photos or beanbag chairs. For... View Details

21 Aug 2000
Research & Ideas

Faculty Research Looks to Latin America

Current research, with Ernesto Schargrodsky: "Using a Terrorist Attack to Estimate the Effect of Police on Crime." Rafael Di Tella Di Tella: "We are writing a paper using Argentine data. One of key questions in criminology is: Does police View Details

Keywords: by Martha Lagace

23 Oct 2007
First Look

First Look: October 23, 2007

agribusiness companies. Headquartered in White Plains, NY, the company has traditionally possessed a strong presence in Brazil. Describes Bunge's tradeoff between efficiency of global operations and local responsiveness in an uncertain... View Details

Keywords: Sean Silverthorne

01 Jun 2008
News

The Making of a School

BRICK BY BRICK: Completion of the campus dormitories took place in sixteen months. BAKER LIBRARY HISTORICAL COLLECTIONS On a stroll through campus, it’s almost impossible to envision HBS without the iconic columns and bell tower of the Baker Library|Bloomberg Center or... View Details

Keywords: George Bates MBA '25; Dean Wallace Donham; George F. Baker; Bishop William Lawrence; Lawrence Lowell; Colleges, Universities, and Professional Schools; Educational Services

01 Jun 2015
News

India Research Center: Connecting HBS to South Asia

Executive Director of HBS’s India Research Center With the World Bank and the International Monetary Fund predicting that India will overtake China as the fastest-growing major economy within two years, HBS’s presence in this dynamic... View Details

Web

Israel - Global Activities 2021

program director of the School’s Agribusiness Seminar, to author the case. “We are in the middle of a desert without a lot of rainfall.” Reinhardt, who notes that Golan’s on-the-ground presence in Israel was instrumental in writing the... View Details

29 May 2019
News

HBS Career Coaches Hit the Road to Serve Alumni

as a first contact to ask for support with logistics and outreach. “If clubs want to partner with us, that’s ideal, but it’s not a requirement. In fact, it’s important that we also go to cities where HBS has less of a presence so alumni... View Details

Keywords: Margie Kelley

01 Jun 2014
News

Net Gains

basketball-based fitness clinics at more than 225 schools, training coaches and getting more than 140,000 students on the court. Africa First office opened: 2010 (Johannesburg) As evidenced by the six African players on NBA rosters, the sport has a more advanced View Details

Keywords: Dan Morrell

24 Apr 2019
Blog Post

Meet the Latino Student Organization

LASO’s presence both on and off campus. We hope to achieve this goal by using three approaches. First, we will leverage the power of the Adelante Conference, our annual Latino professional conference that brings together current and... View Details

01 Jun 2009
Lessons from the Classroom

The Challenges of Investing in Science-Based Innovation

"Bank of America is interested in accessing innovative digital technologies that will help it redefine how banking is done," Sato says. "The bank sees this as an opportunity to fuel its continued competitive presence in a... View Details

Keywords: by Julia Hanna; Banking; Auto; Pharmaceutical

24 Oct 2018
News

Exploring the Future of Work for Women

“This is so important,” says HBSCSD President Edward Hughes (MBA 1993). “Without the presence of trust, there’s no framework to take risks, whether the law is there or not. It was a very thought-provoking talk, and it was both relevant... View Details