Filter Results:
(10,198)
Show Results For
- All HBS Web
(10,198)
- People (62)
- News (2,341)
- Research (4,130)
- Events (20)
- Multimedia (137)
- Faculty Publications (2,670)
Show Results For
- All HBS Web
(10,198)
- People (62)
- News (2,341)
- Research (4,130)
- Events (20)
- Multimedia (137)
- Faculty Publications (2,670)
- 07 Jun 2019
- Book
Are You a Digital Manager?
Complex trends in globalization, demographic shifts, and new technologies are raising urgent challenges for managers on an everyday level. Because of the number of companies undergoing digital transformation, managers need to navigate an intense speed-to-market... View Details
Keywords: by Martha Lagace
- 13 Apr 2017
- News
How on Earth Does an Ad Like Pepsi's Get Approved?
- 25 Apr 2014
- Video
Scott Smith - Making A Difference
- July 2021 (Revised September 2024)
- Case
Supreme: Remaining Cool While Pursuing Growth
By: Jill Avery, Sandrine Crener, Marie-Cecile Cervellon and Ranjit Thind
Following VF Corporation’s acquisition of cult streetwear brand Supreme, consumers and industry pundits were nervous that becoming part of a large, public corporation would put an end to Supreme’s slow and careful growth trajectory as pressure for quarterly results... View Details
Keywords: Marketing; Brands and Branding; Luxury; Marketing Strategy; Consumer Behavior; Growth Management; Fashion Industry; Retail Industry; United States; North America
Avery, Jill, Sandrine Crener, Marie-Cecile Cervellon, and Ranjit Thind. "Supreme: Remaining Cool While Pursuing Growth." Harvard Business School Case 522-006, July 2021. (Revised September 2024.)
- February 2023 (Revised February 2025)
- Case
Doing Business in New Delhi, India
By: Vikram S Gandhi and Radhika Kak
The case uses the example of Tata Motors to discuss the opportunities and challenges of doing business in India. View Details
Keywords: Business Cycles; Development Economics; Developing Countries and Economies; Economic Growth; Economic Sectors; Economy; Macroeconomics; Business History; India
Gandhi, Vikram S., and Radhika Kak. "Doing Business in New Delhi, India." Harvard Business School Case 323-083, February 2023. (Revised February 2025.)
- 01 Apr 2014
- Video
Interview MBA Students at HBS
- June 2009 (Revised February 2010)
- Case
Cirque du Soleil -- The High-Wire Act of Building Sustainable Partnerships
By: Ramon Casadesus-Masanell and Maxime Aucoin
The case describes the history and business model of Cirque du Soleil (CdS). The case allows for a rich discussion and analysis of Cirque du Soleil's business model with an emphasis on how it interacts with that of MGM Mirage. Le Cirque and MGM's business models... View Details
Keywords: Business Model; Investment; Profit; Globalized Markets and Industries; Growth and Development Strategy; Market Entry and Exit; Partners and Partnerships; Trust; Entertainment and Recreation Industry
Casadesus-Masanell, Ramon, and Maxime Aucoin. "Cirque du Soleil -- The High-Wire Act of Building Sustainable Partnerships." Harvard Business School Case 709-411, June 2009. (Revised February 2010.)
- February 2018 (Revised October 2019)
- Technical Note
The Art and Science of Brand Valuation
By: Jill Avery
Brand valuation, the art and science of calculating the economic value accruing to a firm from its use of an intangible brand asset, yields frustratingly inconsistent, discrepant, and, therefore, controversial results. While it is widely accepted that brands are... View Details
Keywords: Brand Valuation; Brand Value; Brand; Brand Management; Marketing ROI; Brand Equity; Analytics; Return On Investment; Brands and Branding; Valuation; Marketing; Marketing Strategy; Investment Return; Consumer Behavior; Advertising Industry; Consumer Products Industry; Apparel and Accessories Industry; Auto Industry; Beauty and Cosmetics Industry; Electronics Industry; Fashion Industry; Food and Beverage Industry
Avery, Jill. "The Art and Science of Brand Valuation." Harvard Business School Technical Note 518-086, February 2018. (Revised October 2019.)
- December 2019 (Revised August 2022)
- Exercise
Janet Ames (B)
By: Brian Trelstad and Brian Trelstad
The series of Janet Ames cases follow a fictional alumna of Harvard Business School into her consulting career in Boston. Over the series of cases, Ames is first offered the opportunity to join the board of a Boston-based non-profit organization, which offers students... View Details
Keywords: Philanthropy; Board; Non-profit Management; Career Changes And Transitions; Evaluation; Personal Development and Career; Opportunities; Decision Choices and Conditions; Philanthropy and Charitable Giving; Governing and Advisory Boards; Social Enterprise; Social Entrepreneurship; Nonprofit Organizations; Management; United States
Trelstad, Brian. "Janet Ames (B)." Harvard Business School Exercise 320-077, December 2019. (Revised August 2022.)
- June 2008
- Case
Starbucks Coffee Company in the 21st Century
By: Nancy F. Koehn, Marya Lisl Hill-Popper Besharov and Katherine Miller
The case explores the opportunities and challenges confronting Starbucks in the early 21st century. For more than 15 years, Starbucks has grown swiftly and successfully, helping create a large, dynamic market for specialty coffee, building one of the world's most... View Details
Keywords: Business Model; Economy; Growth Management; Brands and Branding; Corporate Social Responsibility and Impact; Competition
Koehn, Nancy F., Marya Lisl Hill-Popper Besharov, and Katherine Miller. "Starbucks Coffee Company in the 21st Century." Harvard Business School Case 808-019, June 2008.
- May 22, 2023
- Other Article
How to Manage Workforce Risk Amid Old Challenges, New Disruptions
By: Joseph B. Fuller, Michael Griffiths, Reem Janho, Michael Stephan, Carey Oven and Keri Calagna
C-suites and boards have an opportunity to improve management and expand governance of their workforce to mitigate related risks more effectively. View Details
Fuller, Joseph B., Michael Griffiths, Reem Janho, Michael Stephan, Carey Oven, and Keri Calagna. "How to Manage Workforce Risk Amid Old Challenges, New Disruptions." Wall Street Journal (online) (May 22, 2023).
- 25 Apr 2014
- Video
John Phelan - Making A Difference
Maria P. Roche
Maria Roche is an Assistant Professor in the Strategy Unit. She teaches the MBA elective Innovating at Scale and contributes to teaching in executive education programs. Her research examines how specialized knowledge is commercialized and how... View Details
- November 1994
- Case
American Rice, Inc. in Vietnam
By: Ray A. Goldberg and Quintus Travis
Describes the first major joint venture between a U.S. and Vietnam rice company with reqard to the world rice trade. What are the opportunities and what are the challenges? View Details
Keywords: Joint Ventures; Trade; Global Range; Problems and Challenges; Opportunities; Food and Beverage Industry; Viet Nam; United States
Goldberg, Ray A., and Quintus Travis. "American Rice, Inc. in Vietnam." Harvard Business School Case 595-020, November 1994.
- 24 Sep 2014
- Op-Ed
Take a Trim Tab Approach to Climate Change
society, business leaders face a crucial opportunity today to change that perception (and that reality). Meanwhile, behind the scenes, many thoughtful leaders throw up their arms, thinking, understandably, that my company is just a drop... View Details
- 27 Mar 2017
- Blog Post
How to Partner With a Club: Host a Club Trek
Hosting an HBS Club Trek provides organizations with the opportunity to bring students on site to their offices and present career opportunities, company culture, and a day-in-life at the organization. This is a great way for... View Details
Keywords: Technology
- June 2022 (Revised November 2023)
- Case
Individual FoodService, Kelso, and Ken Sweder
By: Jo Tango and Alys Ferragamo
When and how much risk to take? In October 2020, Ken Sweder, CEO of Individual FoodService (“IFS”), contemplated this question as he evaluated a proposal to acquire Brady Industries, a distributor of janitorial and sanitation products. Sweder and his private equity... View Details
Keywords: COVID-19 Pandemic; Risk Management; Mergers and Acquisitions; Value Creation; Business Divisions
Tango, Jo, and Alys Ferragamo. "Individual FoodService, Kelso, and Ken Sweder." Harvard Business School Case 822-144, June 2022. (Revised November 2023.)
- Research Summary
Overview
By: Rajiv Lal
Developing a course for our MBA students on the opportunities and challenges in Building a Business around Smart Connected Products/IoT View Details
- June 2006 (Revised September 2006)
- Case
S&S Podcasts: Deciding to Launch
Describes the effort by two MBA students to find an opportunity for a new venture in the burgeoning "podcast" space. View Details