Online Service Marketplace - Publications - Faculty & Research

Web

Executive Education - Global

Services Tax (GST) Summary Prepare to navigate the changing economy, secure a competitive edge, and lead a high-performance business in India and around the world. Who Should Attend Senior executives at high-growth companies in India or... View Details

01 Dec 2023
News

The Exchange: Help Wanted

likely to flounder a bit. They’re certainly not going to be hypere cient. Companies have to change their hiring practices to focus on social skills; they’re harder to find in the marketplace than specific hard skills. And they should... View Details

Keywords: Educational Services; Educational Services

16 Jun 2020
Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

further forced changes to customers and hence firm-based behaviors. The outcome of customers’ health and fears has resulted not in a traditional recession but a “deaccession,” where supply and demand exist, but customer-access to products and View Details

Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Service; Service

07 Nov 2023
News

Love and Money

more efficient. And so concierge services like matchmakers or dating coaching or consulting services, they're very expensive. It's a luxury good that you can buy to make it more efficient, so that when you show up for an actual date, you... View Details

Web

Sample Student Projects - Institute For Strategy And Competitiveness

Services Cluster (2016) Kenya Tourism Cluster (2016) Kenya Business Process Offshoring (2011) Kenya Tea (2009) Kenya Coffee (2008) Kenya's Cut-Flower Cluster (2007) Korea Korea Showbiz Cluster (2013) Korea Shipbuilding Cluster (2010)... View Details

Web

Loan Reduction - Entrepreneurship

service-based for-profit ventures, both digital and physical. Products may include software, hardware, consumer goods, commercialized technology, etc. The program does not support professional services (e.g. consulting, advisory... View Details

01 Dec 2023
News

Thinking Ahead

As we wind down 2023, there’s talk everywhere of generative AI and how it will fundamentally alter the world as we know it; but how does that translate for your corner of the business world? Is TikTok something you need to take seriously? (Is it time to dance?) We... View Details

Keywords: Julia Hanna; Illustrations by Chris Gash; News, Library, Internet, and Other Services; Information

Web

Cross-Registration Policies and FAQ - MBA

Post-Docs are welcome to audit MBA Elective Curriculum courses. Email the HBS faculty member to introduce yourself and to request permission to audit on a space-available basis. Assuming the faculty member has confirmed agreement, complete the View Details

28 Mar 2024
News

Rooms with a View

Engine and the publication of his new book, Talent Disruption: People Are the Brands. Both explore the potential of artificial intelligence to create a talent marketplace that is more effective for the employee and employer—one that’s “a... View Details

Keywords: April White; photos by Christina Gandolfo; Hospitality

14 Apr 2015
First Look

First Look: April 14

of people's relationships with brands and a demonstration of the important and timely implications of this evolving sub-discipline. A range of different brand relationship environments are explored in the collection, including online... View Details

Keywords: Sean Silverthorne

04 Nov 2008
First Look

First Look: November 4, 2008

http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=209012 TCS: The MCA 21 Project Harvard Business School Case 609-024 Tata Consultancy Services (TCS), a leading outsourced software View Details

Keywords: Martha Lagace

20 Nov 2019
Research & Ideas

It's No Joke: AI Beats Humans at Making You Laugh

bring them into the lab and see how they performed and what people thought of them.” As Yeoman’s research shows, AI is often dead-on accurate in pinpointing which products and services people will like. Yet, the research findings also... View Details

Keywords: by Dina Gerdeman

January 2014
Case

Social Strategy at Cisco Systems

By: Mikolaj Jan Piskorski, Daniel Malter and Aaron Smith

In April 2013, Jeanne Beliveau-Dunn, vice president and general manager for Learning@Cisco Systems, was planning the future of the Cisco Learning Network, an online platform hosted at Cisco.com. Since its launch in 2008, the Cisco Learning Network provided content to... View Details

Keywords: Networks; Digital Platforms; Internet and the Web; Competency and Skills; Learning; Web Services Industry

Citation

Educators

Purchase

November 2022
Case

The Battle Among Channels for Marketing Pharmaceuticals: UpScript, Pharmacy Benefit Managers, and Direct-to-Consumer Sales

By: Regina E. Herzlinger and Tiffany Farrell

Can an online, direct-to-consumer pharmacy both improve the quality and speed of care for patients who need branded drugs and stabilize profits for pharmaceutical manufacturers? UpScript, after years spent achieving legal and regulatory compliance and simultaneous... View Details

Keywords: DTC; Internet and the Web; Marketing Channels; Customer Value and Value Chain; Governing Rules, Regulations, and Reforms; Competitive Strategy; Service Delivery; Growth and Development Strategy; Pharmaceutical Industry; Health Industry; Retail Industry

Citation

Educators

Purchase

Web

HBS - Key Metrics

Multi-Race / Non-Hispanic 2% 2% 1% — — Native Hawaiian / Other Pacific Islander <1% 0% 0% — — White 53% 43% 22% — — Prefer not to answer 4% 0% — — — Did Not Report / Unknown 10% 26% 64% — — HBS Online 2023 2022 2021 2020 2019 Enrollment... View Details

Web

Career Re-Entry & Flexible Work - Alumni

your online profiles, so that your public persona reflects your personal experiences. Keeping your resume current allows you to remain relevant, regardless of where you are in your life and career path. Returning to Work If you’re coming... View Details

Web

Advisory Board - Entrepreneurship

Interactive Messaging Unit (IMU), the online industry's catalyst for going "beyond the banner" and standardizing new ad formats that dramatically enhanced both the user experience and ad performance. His influence in this evolution earned... View Details

04 Apr 2017
First Look

First Look at New Research, April 4

https://www.hbs.edu/faculty/Pages/item.aspx?num=51107 Ideological Segregation Among Online Collaborators: Evidence from Wikipedians By: Greenstein, Shane, Yuan Gu, and Feng Zhu Abstract—Do online communities... View Details