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  • All HBS Web  (1,957)
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    • News  (566)
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  • October 1993 (Revised October 1996)
  • Case

Paragould City Cable

By: Willis M. Emmons III
Unhappy with the prices provided by the local, privately owned cable television operator, the city of Paragould, Arkansas constructs a competing municipally owned cable system. Once in operation, Paragould City Cable faces vigorous competition from the incumbent... View Details
Keywords: Business Strategy; Television Entertainment; Competitive Strategy; Distribution Channels; Media; Public Sector; Programs; Growth and Development Strategy; Cost; Performance Improvement; Entertainment and Recreation Industry; Arkansas
Citation
Find at Harvard
Related
Emmons, Willis M., III. "Paragould City Cable." Harvard Business School Case 794-030, October 1993. (Revised October 1996.)
  • 08 Feb 2016
  • Research & Ideas

The Civic Benefits of Google Street View and Yelp

says Harvard Business School Assistant Professor Michael Luca. That may be about to change. Thanks to the Internet, mobile apps, and a wide range of useful programs online, residents add to the pool of information with every keystroke... View Details
Keywords: by Michael Blanding; Consumer Products
  • 02 Jul 2012
  • Research & Ideas

Why Good Deeds Invite Bad Publicity

There is next to no evidence that CSR positively adds to a company's bottom line, according to Felix Oberholzer-Gee, the Andreas Andresen Professor of Business Administration at Harvard Business School. "You... View Details
Keywords: by Michael Blanding; Energy
  • 07 Jun 2010
  • Research & Ideas

Improving Brand Recognition in TV Ads

"ideas started popping up," he recalls. "The eye tracker measures attention, and due to its scarcity, attention has become more and more important to understand." No one feels that need more urgently, however, than View Details
Keywords: by Julia Hanna; Media & Broadcasting; Media & Broadcasting
  • 26 Nov 2013
  • First Look

First Look: November 26

acquisitions that occurred after the end of the industrial policy program had an important effect on the performance of the plants founded when the program was in place. Industrial policy, especially in conjunction with a competitive post-industrial policy View Details
Keywords: Sean Silverthorne
  • 24 Apr 2007
  • First Look

First Look: April 24, 2007

Student Outcomes in U.S. Public Education Harvard Business School Note 307-068 Surveys educational outcomes among public school students in the United States. Educational outcomes are categorized as achievement outcomes (measured... View Details
Keywords: Sean Silverthorne
  • 03 Feb 2009
  • First Look

First Look: February 3, 2009

Journal of Interactive Marketing 23, no. 1 (winter 2009): 2-12 Abstract The digital interactive transformation in marketing is not unfolding, as some thought it would, on the model of direct marketing. That model anticipated that marketing, empowered by digital View Details
Keywords: Martha Lagace
  • 10 Jan 2012
  • First Look

First Look: January 10

S. Grossman, and Ryan JohnsonHarvard Business School Case 512-026 When Diane Paulus, artistic director and CEO of the American Repertory Theater (A.R.T.) first started in 2008, she attracted media coverage... View Details
Keywords: Sean Silverthorne
  • 15 Feb 2011
  • First Look

First Look: Feb. 15

sources. Recently, the insertion into this world of business models incorporating advanced management expertise have demonstrated that commercial success is possible while significantly improving access to these basic services for the... View Details
Keywords: Sean Silverthorne
  • 30 Apr 2001
  • What Do You Think?

Dot.Com Shakeout: Chess or Roulette?

Summing Up What's so unusual about the current shakeout occurring among dot.com organizations? It's business as usual, a combination of both chess and roulette (perhaps following a round of "pin the tail on the donkey") offering... View Details
Keywords: by James Heskett
  • 30 Mar 2020
  • Research & Ideas

Readers Ask: I Need Tips for Working at Home

Instagram and look for the “Office Hours” story series. You can also follow HBS Working Knowledge on Twitter (@HBSWK) and Facebook. About the Author Kristen Senz is a writer and social media editor for Harvard View Details
Keywords: by Kristen Senz
  • 21 May 2008
  • Research & Ideas

Going Negative in Political Advertising

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.This post is... View Details
Keywords: by John Quelch
  • 25 Mar 2014
  • First Look

First Look: March 25

social media sensation. Purchase this case: http://hbr.org/product/Dumb-Ways-To-Die--Adverti/an/514079-PDF-ENG Harvard Business School Case 214-033 Canyon-Agassi Investing in Charter Schools After an unusual... View Details
Keywords: Sean Silverthorne
  • 02 Mar 2015
  • Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

Internet; it's all digital goods or digitizable goods. The same is true of media retailers, games retailers, software retailers. Alvarez: If you're being digitized or people just aren't buying your categories anymore, then you just have... View Details
Keywords: by Sean Silverthorne; Retail
  • 11 Feb 2002
  • Research & Ideas

Secrets of the Successful Businesswoman

had seized business opportunities despite formidable odds. They included the first African-American millionaire, Celeste Walker, a child of slaves who founded a hair care empire that targeted other African-American women; Coco Chanel, who... View Details
Keywords: by Martha Lagace
  • 21 Nov 2005
  • Research & Ideas

Making Credibility Your Strongest Asset

negotiations between free-agent players and teams. Media coverage of this terrain had been haphazard. Rovell saw that omission as a great opportunity, but he had two problems. First, media giants such as... View Details
Keywords: by Michael Wheeler
  • 14 Feb 2005
  • Research & Ideas

Desktop Search and Revenue Streams

The name of the game in Internet search has always been helping users find what they're looking for as quickly as possible, as precisely as possible. The panelists at the 2005 Cyberposium's "Search Visionary" session at Harvard View Details
Keywords: by Julie Jette
  • 10 Nov 2008
  • What Do You Think?

How Much Can You Ask of Your Customers?

customers if we give something back, even if that something is a sense of belonging just look at this forum to see it in action." As Jacoline Loewen put it, "Even if a company does not want customers involved in their business... View Details
Keywords: by Jim Heskett
  • 27 Sep 2011
  • First Look

First Look: September 27

overview:http://cb.hbsp.harvard.edu/cb/product/512027-PDF-ENG The Cheezburger Network John Deighton and Leora KornfeldHarvard Business School Case 511-091 Cheezburger Network was a Web publisher of humorous, user-contributed content,... View Details
Keywords: Sean Silverthorne
  • December 1999 (Revised May 2002)
  • Case

CNBC (A): NBC and Its Startup Friends

By: Rosabeth M. Kanter
NBC expands further on to the Internet with CNBC.com. NBC's Internet strategy, supported by corporate parent General Electric, involves numerous investments as well as new ventures like CNBC.com. Soon after CNBC.com is launched in 1999, NBC brings in a new CEO, Pamela... View Details
Keywords: Business Startups; Change Management; Management Teams; Corporate Strategy; Leadership Development; Internet and the Web; Expansion; Media; Media and Broadcasting Industry; Media and Broadcasting Industry
Citation
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Related
Kanter, Rosabeth M. "CNBC (A): NBC and Its Startup Friends." Harvard Business School Case 300-090, December 1999. (Revised May 2002.)
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