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Show Results For
- All HBS Web
(1,018)
- People (1)
- News (188)
- Research (707)
- Events (9)
- Multimedia (3)
- Faculty Publications (364)
- 09 Feb 2012
- Sharpening Your Skills
Sharpening Your Skills: Online Marketing
benefit merchants through advertising, simply by informing consumers of a merchant's existence via e-mail. For some merchants, the benefits of offering discount vouchers are sharply reduced if individual customers buy multiple vouchers. As a marketing tool, discount... View Details
- 11 Aug 2003
- Research & Ideas
Cheap, Fast, and In Control: How Tech Aids Innovation
marginal cost of experimentation and allow companies to create more learning more rapidly, provided that managers can capture that potential. My book provides a roadmap of how the average business can take advantage of these new... View Details
Keywords: by Wendy Guild
- 26 Oct 2016
- Blog Post
From Product Development to Business School
to clean it again through my novel filter. I had filed the patent. Lined up suppliers. Met the ridiculous margin requirements of a Fortune 500 company. The category was declining. Our last two product launches fared poorly. The buyer... View Details
- 01 Jun 2024
- News
The Bookshelf: Try As One Might
understand the necessary risks and how to manage them. Cultivating doubt becomes fundamental to that: We have to treat what we think is true as a hypothesis and doubt the things we’ve accepted as true. Because the opposite of true is not false; it’s doubt.” Being Wrong... View Details
- 01 Sep 2006
- News
Strange Bedfellows
United States could junk the dual-book system and require corporations to pay taxes, at a considerably lower rate, on profits reported to capital markets. Such a change would save the considerable resources now dedicated to dual-reporting system compliance and allow... View Details
- 04 Oct 2004
- What Do You Think?
Does Speed Trump Intellectual Property?
increased sales and margins due to fresher products reflecting customer demand. They found that, among other things, fast competitors froze designs early in the product development process, shared information widely, and managed and... View Details
Keywords: by James Heskett
- Web
Alumni Career Journey: Margot Zuckerman (MBA 2024) – Integrating Climate into Business (and Government) Priorities - Blog - Business & Environment
Blog Blog Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author HBS Faculty Author HBS Staff Author Staff Author Students Topics Topics Accelerating Climate Solutions Conference 2023 Alumni Alumni Programs Alumni in Climate Networking Series Business... View Details
- 30 Apr 2008
- Sharpening Your Skills
Sharpening Your Skills: Brand Management
their customers' customers can capture a larger share of channel margins and build loyalty that can protect them against lower-priced competitors. Can Individuals Create Their Own Brand? The Case of the Mystery Writer's Brand A look... View Details
- 14 Sep 2007
- Research & Ideas
How to Profit from Scarcity
Second, VW factories "fully loaded" the New Beetles with options to maximize the unit margin that VW and the dealers extracted on each vehicle. Third, VW incented its dealers to stock up on non-scarce cars such as Golfs and... View Details
- 01 Jun 2024
- News
Decoding the Promise and Perils of Generative AI
ChatGPT burst into the public consciousness on November 30, 2022. Within two months, the generative artificial intelligence (GenAI) software, which leverages a large language model (LLM) to produce human-like, text-based conversations, had reached an estimated 100... View Details
Keywords: April White
- 01 Sep 2018
- News
In My Humble Opinion: In the Deal
precious,” says Khan, who focuses primarily on software. “It’s been an incredible segment to invest in over the last few years—cloud software in particular, because these are high-gross margin businesses with low costs and long, recurring... View Details
Keywords: Julia Hanna
- 13 Apr 2020
- Research & Ideas
Small Businesses Are Worse Off Than We Thought
potential stopgaps. “It’s something we thought might help at the margins with the immediate liquidity crisis,” he said. As it turns out, Yelp had similar ideas and ended up making changes to the platform. The company has now made it... View Details
- 21 May 2018
- HBS Case
How Would You Price One of the World's Great Watches?
it" Often companies take the lazy way out, Thomke says. They look at their costs and the margin they need to make, and bingo, there’s the price. The Richard Lange Jumping Seconds watch. (Courtesy A. Lange & Söhne.) Even though... View Details
- 04 Feb 2015
- What Do You Think?
Is There a Stanford-Google-Silicon Valley School of Management?
Gerald Nanninga added: "The pressure to turn a profit in massively competitive mature industries with razor thin margins makes it hard to (do what Google has done). And the business world is a lot more like this than it is like... View Details
- 17 Oct 2011
- Research & Ideas
How ‘Hybrid’ Nonprofits Can Stay on Mission
the number of active borrowers plummeted, and the profit margin dropped, too. "They basically had to deal with conflict that became intractable," Battilana says. Los Andes's launch in 1995 came three years after that of BancoSol's,... View Details
Keywords: by Carmen Nobel
- 19 Oct 2009
- Research & Ideas
Why Are Web Sites So Confusing?
stories. Indeed, all of these intermediaries are in the business of matching consumers with products. Trouble is, prior to visiting an intermediary, consumers are interested only in some products, which may not necessarily be the ones that yield the highest View Details
Keywords: by Andrei Hagiu & Bruno Jullien
- 12 Apr 2016
- First Look
April 12, 2016
By: Agrawal, Ajay, Christian Catalini, Avi Goldfarb, and Hong Luo Abstract—Traditional innovation models assume that new ideas are developed up to the point where the benefit of the marginal project is just equal to the cost. Because... View Details
Keywords: Sean Silverthorne
- 19 Jul 2004
- Research & Ideas
Why Innovations Sit on the Shelf
excess inventory was a perennial problem for the company. The inventory could be sold off only via heavy discounting, which tended to depress margins for all sales. Since the warehouse was close to a major Canadian city, a group of... View Details
- 01 Aug 2007
- Op-Ed
Company Town: Fixing Corrupt Governments
government as well as embezzlement. They might very well be willing to pay the same, or higher, taxes to finance good government, which would include a profit margin to the elected firm. Corporations might find that some parts of running... View Details
Keywords: by Eric Werker
- 13 Apr 2015
- Research & Ideas
3 Ways Firms Can Profit From Environmental Investments
In the course of her work, Rebecca Henderson meets business executives who don't address the threat of climate change because they don't believe that it exists. Her recommendation: They should consider investments in environmental sustainability anyway, assuming that... View Details