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  • 16 Jun 2020
  • Research & Ideas

Your Customers Have Changed. Here's How to Engage Them Again.

end-customers. Finally, Dettol created the #HandWashChallenge to encourage proper washing techniques while using its product, garnering over 20 billion views on TikTok. Firms that connect emotionally with their external and internal... View Details
Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
  • February 2009 (Revised April 2011)
  • Case

Mistry Architects (A)

By: Amy C. Edmondson, Robert G. Eccles and Mona Sinha
Describes an architecture firm founded and run by a husband and wife team, Sharukh and Renu Mistry, that emphasizes "green" building. The firm presents an unusual mix of projects-spanning the spectrum from larger corporate projects to small private homes. The mix also... View Details
Keywords: Family Business; Customer Focus and Relationships; Design; Housing; Corporate Social Responsibility and Impact; Business and Community Relations; Environmental Sustainability; Nonprofit Organizations; Conflict and Resolution
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  • Web

Design Thinking Course | HBS Online

Syllabus Enrollment Stories FAQs Enroll Now Key Concepts Approach problems using structured methods of gathering observations, breaking cognitive fixedness, and generating creative ideas for solutions Apply creative solutions and behavior-change analysis to innovation... View Details
  • 08 Feb 2010
  • HBS Case

Looking Behind Google’s Stand in China

economic significance. China is reluctant to be badgered by Western companies or Western governments into changing its rules and regulations. The Chinese do not yet understand international public relations... View Details
Keywords: by Sean Silverthorne; Technology
  • 20 Dec 2010
  • Research & Ideas

Panama Canal: Troubled History, Astounding Turnaround

A favorite topic of historians and palindrome fans alike, the Panama Canal has perpetually changed the international trade business. In their new book, The Big Ditch: How America Took, Built, Ran, and Ultimately Gave Away the Panama Canal... View Details
Keywords: by Sarah Jane Gilbert; Transportation
  • Web

HBS Alumni Conference: Accelerating Climate Solutions - Alumni

London School of Economics. He is a member of the Council on Foreign Relations and recently served on the International Finance Corporation’s Advisory Panel on Sustainability and Business and the Sustainable... View Details
  • 01 Mar 2011
  • First Look

First Look: March 1

Authors:David Goldreich and Hanna Halaburda Abstract The economic literature on choice focuses on individuals' decisions when faced with a given menu. However, the menu itself is often the result of preselection by a menu setter. We develop a model to study the View Details
Keywords: Sean Silverthorne
  • 23 Nov 2010
  • First Look

First Look: November 23

International Tax Competition Matthew C. Weinzierl, and Jacob KuipersHarvard Business School Case 710-038 How do (and how should) governments design fiscal policies to compete in a globalized economy while meeting View Details
Keywords: Sean Silverthorne
  • 26 Jan 2015
  • Research & Ideas

National Health Costs Could Decrease if Managers Reduce Work Stress

identifying 10 sources of stress that can affect health. Some of these contributors were directly related to on-the-job dynamics, such as long hours, lack of control, job insecurity, and perceptions of unfairness in the workplace. These... View Details
Keywords: by Michael Blanding; Health
  • Web

Investing in Emerging Industries | Baker Library | Bloomberg Center | Harvard Business School

Skip to Main Content Lehman Brothers Collection Resources Baker Library Collections Corporate Reports Collection R. G. Dun & Co. Credit Reports HBS Cases Baker Old Class Collection Related Archival Collections Bibliography Site Credits... View Details
  • Web

Business Finance Course Online | HBS Online

decisions to both internal and external stakeholders. The program was developed by leading Harvard Business School faculty and is delivered in an active learning environment based on the HBS signature case-based learning model. View Details
  • 23 Dec 2014
  • First Look

First Look: December 23

Internal Problems By: Sebenius, James K. Abstract—Many negotiators have constituencies that must formally or informally approve an agreement. Traditionally, it is the responsibility of each negotiator to manage the View Details
Keywords: Carmen Nobel
  • 2016
  • Chapter

Nudging as a Tool for Leaders

By: Max Bazerman
BOOK ABSTRACT: Jewish organizational life is inundated with publications on organizational change and effective leadership, but from mutually exclusive sources: business and organizational studies, on the one hand, and Jewish studies, on the other. One addresses... View Details
Keywords: Organizational Change and Adaptation; Strategy; Leadership; Civil Society or Community; Religion; Business and Community Relations
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  • December 2023
  • Case

TikTok: The Algorithm Will See You Now

By: Shikhar Ghosh and Shweta Bagai
In a world where attention is a scarce commodity, this case explores the meteoric rise of TikTok—an app that transformed from a niche platform for teens into the most visited domain by 2021—surpassing even Google. Its algorithm was a sophisticated mechanism for... View Details
Keywords: Social Media; Applications and Software; Disruptive Innovation; Business and Government Relations; International Relations; Cybersecurity; Culture; Technology Industry; China; United States; India
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  • 21 Jun 2022
  • HBS Case

Free Isn’t Always Better: How Slack Holds Its Own Against Microsoft Teams

work becomes a fixture in business. The winner is anyone’s guess, says HBS Professor David Yoffie, who co-wrote the case. “It is a dramatic story,” says Yoffie, the Max and Doris Starr Professor of International Business and... View Details
Keywords: by Lane Lambert; Information Technology; Technology
  • Web

HBS - Financials | Supplemental Financial Information

Business Review Group, HBP Education, and Corporate Learning—each delivered year-over-year revenue growth in fiscal 2022. As a result, total Publishing revenue increased 10 percent from fiscal 2021 to $302 million. HBP international... View Details
  • July 2006 (Revised March 2008)
  • Case

Changan Automobile Co., Ltd.

By: Dennis Campbell and Donglin Xia
Chairman Yin Jiaxu must communicate that the company's extraordinary reported performance in 2002 reflects Changan's unique strategy within the competitive dynamics of China's automobile industry. Changan's 2002 annual report demonstrated an extraordinary level of... View Details
Keywords: Financial Reporting; Ethics; Corporate Disclosure; Media; Business and Shareholder Relations; Auto Industry; China
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  • Web

Online Management Course | HBS Online

Professor of Business Administration "In this course, you learn the essential skills and techniques to become a more effective manager." Dates & Eligibility No current course offerings for this selection. Starting Mar 19 8 Weeks $1,850 + applicable View Details
  • 15 Jul 2008
  • First Look

First Look: July 15, 2008

open up within them, giving companies a powerful mechanism for arbitrage across national financial markets. Managing these internal markets to build an advantage requires that CFOs must balance new financial opportunities with the... View Details
Keywords: Martha Lagace
  • 19 May 2009
  • First Look

First Look: May 19, 2009

"fallacies" that sometimes enter into discussions of art in relation to money. This, in turn, leads us to propose a framework to support more productive discussion and to describe a direction for management research that might... View Details
Keywords: Martha Lagace