Intention - Publications - Faculty & Research

01 Jan 2004
News

Donald P. Nielsen, MBA 1963

art of the deal, replicated the Hazleton model, acquiring twenty companies and amalgamating the industry to create a global capability for the world's pharmaceutical makers. In 1987, with the industry for all intents and purposes... View Details

Web

Advancing Health Equity: Social Enterprise Summer Fellow Simona Stancov (MBA 2025) - MBA

Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year... View Details

01 Dec 2018
News

HBS Fellowship Furthers Entrepreneurial Dreams

would afford me the opportunity to make an impact on a global scale,” says Okeke. The biology major entered college with the intent of becoming a doctor, and stints working at the University of Minnesota Medical School and Johns Hopkins... View Details

25 May 2016
News

FIELD 3: Taking Down Barriers

Rob Beiderman (MBA 2014) Having worked at Goldman Sachs and Bain Capital, Rob Biederman (MBA 2014) arrived at HBS intent on rounding out his skills and returning to the field of private equity. His life took a sharp turn, however, when it... View Details

December 2000 (Revised March 2001)
Background Note

Strategic Use of Music in Marketing, The: A Selective Review

By: Gerald Zaltman and Nancy Puccinelli

Summarizes selected research on music and its impact on mood and shopping behavior, and its impact on the communication of ideas. View Details

Keywords: Communication Intention and Meaning; Music Entertainment; Marketing Strategy; Consumer Behavior; Behavior

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18 Jun 2024
Blog Post

Alumni Career Journey: Ben Schutzman (MBA 2016) - Driving Positive Impact on Community and Climate

new technology and a service-related business, with climate at the forefront. How do you see Highland Electric Fleets having an impact on climate change? Highland was created in 2019 with the intent of trying to solve some of the major... View Details

01 Feb 2002
News

Karen Tumulty Reports on America

named business editor. "I could see even then that newspapers were expanding their business coverage," Tumulty says, "and that got me thinking about going to business school, but always with the intent of staying in journalism." Covering... View Details

Keywords: News, Library, Internet, and Other Services; Information

01 Dec 2019
News

What’s Behind the Explosive Growth of Sustainable Investing?

are putting pressure on intermediaries to do more with the companies that they’ve invested in. That’s in both the public and the private markets. And so at this point I don’t think it’s a question of whether this is niche or mainstream. The challenge is how to... View Details

Keywords: Jen McFarland Flint

02 Dec 2019
News

A Long-Standing Commitment to Global Understanding

executive of the Rockefeller family’s global investment company. Intent on narrowing his international focus and extending his impact, Barry founded Zephyr Management in 1994. The firm invests in small and medium- sized businesses in... View Details

01 Jun 1997
News

Of Myth and Merlin: T.A. (Tom) Barron's Literary Odyssey

greatest wizard of all time. Although Barron's novels are generally found in the science fiction or young adult sections of bookstores, his intentions transcend such categories. "I'm writing for thoughtful people of all ages, people who... View Details

Keywords: Thomas Frick

01 Jun 2000
News

Debbie Cohen Scales Her Mountain

diagnosis -- a "road map" or "operating guide" for breast cancer patients. While Just Get Me Through This! includes medical information from her coauthor, Dr. Robert M. Gelfand, its primary intent is to help women manage the day-to-day... View Details

Keywords: Morgan Baker

13 Mar 2019
Research & Ideas

Ignore This Advice at Your Own Peril

laser-focused on figuring out the best solution. So they are intent on expanding their options and gathering as much information from as many people as possible before acting. Advice seekers should keep these clashing perspectives in mind... View Details

Keywords: by Dina Gerdeman

10 Jan 2020
Blog Post

Know Your Audience - Recruiting HBS Students for Retail

launch yourself at HBS once every two years.” Being intentional about how you position yourself as an employer of choice makes a big difference over the long term. We suggest that the best first step to establish your brand at HBS is to... View Details

Keywords: Consumer Products / Retail

01 Sep 2020
News

Giving Amazon the Boot

founder and editor-in-chief of the online magazine The Business of Fashion, understands the pull of Amazon’s wildly popular Prime subscription service and the fact that it’s the go-to site for most products. “If someone has a very high level of View Details

Keywords: Lisa Scanlon Mogolov; Miscellaneous Store Retailers; Retail Trade

24 Apr 2013
Research & Ideas

Who Sets Your Benchmarks?

wasn't really sure what I would like. As a result, I gravitated toward those jobs that everyone else seemed to want. If everybody else wanted certain jobs, I thought, they must be worth pursuing. Once I was actually in a job, I focused View Details

17 Feb 2010
First Look

First Look: Feb. 17

motivational anchor. Consequently, mail-in rebates either can serve to enhance or to dampen purchase intention depending on a consumer's underlying motivation. In other words, rebates offer consumers a means to justify a preferred course... View Details

Keywords: Martha Lagace

23 Apr 2018
News

Sowing the Seeds of Leadership

Gutierrez, works as a social entrepreneur focusing on youth issues, and their three children attend school. While continuing to steward the tropical resources that are central to EARTH’s curriculum, Condo and his colleagues are intent on... View Details

Keywords: Deborah Blagg

17 Mar 2022
Research & Ideas

Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’

Every business leader faces difficult tradeoffs when working to make a company both profitable and purposeful. But leaders who articulate a company’s deep purpose can tap into that broader vision to help them navigate short-term decisions by keeping the company’s... View Details

Keywords: by Ranjay Gulati

06 May 2021
Blog Post

The Extraordinary Things We Do on Ordinary Days: A Mother’s Day Tribute

words were so intentional and his delivery so deliberate, it was as if he wanted the message to last a lifetime. It was the greatest compliment I’ve ever received, and now is something I hear playing through my head daily. Why did this... View Details

01 Sep 2010
News

Letters to the Editor

youÂ for “Show Me the Money” in the June issue, enriched as it was by theÂ considerable input from Raymond Baker (MBA ’60) of Global Financial Integrity. You are right: Everybody is against corruption. But Mr. Baker seems intent on doing... View Details

Keywords: Securities, Commodities, and Other Financial Investments; Finance

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