Fast-Moving Consumer Goods - Publications - Faculty & Research

25 Jan 2010
Research & Ideas

A Macroeconomic View of the Current Economy

government spending, and consumer spending—consumer spending being the biggest—the United States consistently spends more than 100 percent of its GDP (as high as 106 percent in 2005 and 2006). But of course we produce only 100 percent of... View Details

Keywords: by Sean Silverthorne

02 Aug 2022
Research & Ideas

6 Strategies for Building Socially Responsible—and Profitable—Companies

A dozen years ago, Harvard Business School Professor George Serafeim wondered why some companies operated with an eye toward the greater good, while most did not. Back then, he always got the same response: Corporate leaders thought social and environmental practices... View Details

Keywords: by Lane Lambert

Web

Research - Behavioral Finance & Financial Stability

Amir Kermani & Kaveh Majlesi JULY 2020 What is the causal impact of changes in stock market wealth on households’ consumption? Using Swedish data on households’ stock holdings, the authors find that unrealized capital gains lead to a marginal propensity to View Details

01 Sep 2023
News

Alumni and Faculty Books

Scott Kyle (MBA 1993) and Patrick Fischer LIV MAS Press The Compound Code reveals insider secrets, effective tools, and strategies you need to manage your investments in good times and bad. In this straightforward and accessible guide,... View Details

16 Mar 2009
Research & Ideas

When the Internet Runs Out of IP Addresses

a good idea but actually results in v6 being enabled when it shouldn't be.) These problems don't affect that many users—measurements suggest a fraction of a percent. But that's enough. If you're Dell, would you want to turn on IPv6, with... View Details

Keywords: by Sean Silverthorne; Telecommunications

06 Oct 2003
Research & Ideas

The Problem with Hedge Funds

During the Internet and telecom bubble, investors placed money in mutual funds, believing it was being managed carefully, only to discover that it was placed in dot-com and telecom stocks. When the bubble burst, the money was mostly lost. Disenchanted with many mutual... View Details

Keywords: by D. Quinn Mills

22 Oct 2019
Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

data, the algorithm learns to predict the outcome from the input data. Unsupervised learning. In this case, using unlabeled data, the algorithm learns the inherent structure from the input data. Either machine learning approach is only as View Details

Keywords: by Michael Blanding

04 Feb 2002
Research & Ideas

How a Juicy Brand Came Back to Life

Even now, mere mention of Quaker Oats' acquisition of Snapple causes veteran dealmakers to shudder. For good reason. In 1993, Quaker paid $1.7 billion for the Snapple brand, outbidding Coca-Cola, among other interested parties. In 1997,... View Details

Keywords: by John Deighton; Food & Beverage

23 Jul 2013
First Look

First Look: July 23

Publications 2013 pub Does Social Connection Turn Good Deeds into Good Feelings?: On the Value of Putting the 'Social' in Prosocial Spending By: Aknin, Lara B., Elizabeth W. Dunn, Gillian M. Sandstrom, and... View Details

Keywords: Anna Secino

01 Mar 2024
News

Case Study: Testing the Waters

sugars. Rather than focus solely on athletes, Cure appeals to consumers as an everyday hydration product as well as for use cases that can lead to electrolyte imbalance, including pregnancy, illness, certain medical conditions, or even as... View Details

Keywords: Jen McFarland Flint; Food and Beverage Stores; Retail Trade

31 Aug 2020
What Do You Think?

Why Don’t More Organizations Understand the Power of Diversity and Inclusion?

(iStock) iStock SUMMING UP Does Diversity Really Enhance Performance? As I’ve pointed out in the past, a tenet of the MBA classroom is that if a case problem splits the class, it will produce a good discussion. This appears to have been... View Details

Keywords: by James Heskett

Web

Globalization - Faculty & Research

share of a country’s trade in institutionally intensive, cultural, and consumer goods, as well as in goods that involve more face-to-face interactions and entail higher levels of bilateral trust. These... View Details

25 Jun 2007
Research & Ideas

HBS Cases: Beauty Entrepreneur Madam Walker

Sloan. As the case shows, Walker herself reflected on her path before an audience in 1912 at the National Negro Business League convention in Chicago: "I was promoted to the cook kitchen, and from there I promoted myself into the business of manufacturing hair... View Details

Keywords: by Martha Lagace; Beauty & Cosmetics

20 Nov 2019
Research & Ideas

It's No Joke: AI Beats Humans at Making You Laugh

each other for decades. I was really rooting for spouses to have an edge!” Computers make good recommendations, but do people want to listen? Businesses are investing heavily in sophisticated computer algorithms that rely on past View Details

Keywords: by Dina Gerdeman

23 Aug 2021
Research & Ideas

Why White-Collar Crime Spiked in America After 9/11

cutbacks Previous studies have delved into the fact that the threat of prison time and fines can deter white-collar criminals from committing crimes that can greatly harm corporations, investors, and consumers alike, not to mention... View Details

Keywords: by Jay Fitzgerald

12 Mar 2021
News

My Favorite Case

the facts as they were known a week after the incident occurred and raises a wide range of questions regarding consumer behavior, corporate responsibility, and competitive reaction. I recall only two cases that we spent more than one... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

31 May 2004
Research & Ideas

How Team Leaders Show Support–or Not

socializing; keeping team members informed about stressful situations; addressing subordinates' negative feelings; and disclosing personal information); (3) recognizing good work privately and publicly; and (4) consulting subordinates... View Details

Keywords: by Martha Lagace

17 Nov 2009
First Look

First Look: Nov. 17

distinction is possible because strategy and business model are different constructs. Download the paper: http://www.hbs.edu/research/pdf/10-036.pdf The Devil Wears Prada? Effects of Exposure to Luxury Goods on Cognition and Decision... View Details

Keywords: Martha Lagace

05 Oct 2020
Book

Want to Be Happier? Make More Free Time

to some perfect ideal in our minds,” Whillans says. “We have to disconnect the experience from money, since that doesn’t adequately measure its value.” Use it or lose it Tending to our time takes careful thought and planning, since it’s easy to unconsciously get sucked... View Details