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  • All HBS Web  (1,190)
    • People  (6)
    • News  (310)
    • Research  (747)
    • Events  (1)
    • Multimedia  (6)
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Show Results For

  • All HBS Web  (1,190)
    • People  (6)
    • News  (310)
    • Research  (747)
    • Events  (1)
    • Multimedia  (6)
  • Faculty Publications  (188)
← Page 35 of 1,190 Results →
  • 15 Nov 2016
  • News

Classroom Lessons Put Into Practice Abroad

HBS students worked on their project with representatives of the bakery chain Benjamin in São Paulo. (photo by Cintia Farago) In the United States, brand loyalty is often a powerful motivator—consumers will drive miles in search of a... View Details
Keywords: Food Services and Drinking Places; Hospitality
  • 09 Mar 2023
  • Blog Post

Port Esbjerg: Deploying Offshore Wind

globe. Offshore wind power generation is extremely complex, but we identified three key enablers for scaling up offshore wind that Port Esbjerg has put into practice. Flexibility for electricity offtake. Offshore wind electricity... View Details
  • 01 Dec 2013
  • News

Plugged In

money. That won't work for the ELR. "The consumer we're targeting is not that price conscious," notes Camargo, adding that it's more of an emotional purchase. "When they drive a vehicle, they want it to be a statement about... View Details
Keywords: Transportation Equipment Manufacturing; Manufacturing
  • 21 Mar 2024
  • News

OC Alumni Get Clarity on AI; Inequality and Climate Change Explored in DC

consumer needs. “It would be awfully nice to be able to use data and predictive power to get computers to say ‘we recognize this pattern, we’ve seen this before, we should do x instead of y.’ It would get us... View Details
Keywords: Margie Kelley
  • Web

A Marketing Revolution - The Art of American Advertising

The Art of “Posting” Brand Name Management A Marketing Revolution “Between the end of the Civil War and the turn of the century, conditions in the American economy and in society merged to satisfy the necessary pre-conditions for advertising to play a very View Details
  • 07 Aug 2012
  • Research & Ideas

Off and Running: Professors Comment on Olympics

of the American Marketing Association's 2010 Sports Marketing Lifetime Achievement Award. The power of "The Rings"—the brand power of the Olympics—derives from the global recognition of the five... View Details
Keywords: Re: Multiple Faculty; Sports
  • 01 Oct 2000
  • News

Books

Design Rules: The Power of Modularity (Volume 1) by Carliss Y. Baldwin and Kim B. Clark (The MIT Press) Today's fast-paced global economy often seems to operate as an independent force, but its products, firms, and markets are all derived... View Details
  • 01 Oct 2013
  • News

Banking on Africa's Future

chemical engineering from MIT and a JD from Harvard Law School. His résumé also includes stints at Disney and the Texas Pacific Group. With some $2 billion invested in more than 30 countries, mostly in sub-Saharan Africa, Helios's focus is mainly in financial services,... View Details
  • 01 Dec 2017
  • News

Case Study: The Doctor Deficit

sellers can be highly mobile, although subject to licensure by states. Therefore, you want a national (or international) pool of sellers, and you want it to be as large as possible as soon as possible. —Roger Cole (MBA 1985) While this is an online platform,... View Details
Keywords: April White
  • 29 Jun 2015
  • HBS Case

Consumer-centered Health Care Depends on Accessible Medical Records

can be used in powerful ways, ideally leading to better patient care, lower health care costs and, ultimately, healthier patients. “Trust on the part of both the consumer and doctor is hugely important in... View Details
Keywords: by Dina Gerdeman; Health; Technology
  • 26 Apr 2011
  • Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

Earth Day focuses the world's attention on the both the dangers and opportunities facing the planet. But sustainability and the intersection between business and the environment are issues that need to be addressed all the time, as cities grow, resources diminish, and... View Details
Keywords: by Staff; Energy; Utilities
  • 27 May 2009
  • First Look

First Look: May 27, 2009

long-run consumption and dividend growth should be highly persistent and predictable from stock prices. BKY's calibration does better in this respect by greatly increasing the persistence of volatility fluctuations and their impact on stock prices. This calibration... View Details
Keywords: Martha Lagace
  • 01 Jun 2020
  • News

Keeping the Beat

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes “I definitely don’t think that virtual will ever cannibalize the real thing. I genuinely don’t see that happening. That’s some people’s fear. But I do think the benefit is that we are educating the View Details
Keywords: Motion Picture and Sound Recording Industries; Information
  • 08 May 2019
  • Blog Post

In the Business of Flexibility

level of talent within their budget. The firm is simultaneously mobilizing a part of the workforce—those with a need or a desire for flexible arrangements due to childcare responsibilities or other factors—that might otherwise be left on the economy’s sidelines.... View Details
Keywords: Entrepreneurship; Nonprofit / Government
  • Profile

Justine Lelchuk

consumer products," she says. "I loved the fact that I was working with tangible agricultural goods: grains, soy beans, adjuvants that help increase crop yields." When Justine was accepted to HBS, Deloitte sponsored her in... View Details
  • Web

Buy Now, Pay Later: Imagining Pre-Industrial Credit

Economy: The Rise of Credit Reporting Credit in a Consumer Society Research Links Credits Woodcuts, engravings, and other prints reveal the ways in which credit was imagined in the pre-industrial Western world. Images of economic life... View Details
  • 19 Aug 2022
  • Blog Post

Climate Stories Episode #8: The Role of Solar and Wind Farming (and Other Tools) in the United States’ Clean Energy Future

develop 25 gigawatts of solar power by 2025. “It takes empathy to do this work, to work with different stakeholders and make sure they are heard. The work is very challenging, complicated and sometimes frustrating. But the tangible... View Details
  • 11 Dec 2018
  • First Look

New Research and Ideas, December 11, 2018

collaborative, and characterized by public and private partnerships. Those who are responding to society's needs are succeeding; those who are not are losing out. The food system's greatest growth area is the developing world, where millions of small-scale producers,... View Details
Keywords: Dina Gerdeman
  • 26 Sep 2013
  • Research & Ideas

Behind India’s Economic and Political Woes

case in China, adequate investment had been put into roads, bridges, and power plants, I suspect that a much larger fraction of the money coming into India would have been productively deployed into longer-term fixed assets, securing it... View Details
Keywords: by Zeenat Potia
  • 16 Feb 2021
  • Blog Post

The Rise of The Sixes: Interview with CEO and Founder Franci Girard

who have watched me grow in my career and supported me on this journey.” Commit to the Entrepreneurial Journey When asked for any advice Girard would share with fellow alumni and students considering entrepreneurship, she had four View Details
Keywords: Consumer Products / Retail; Consumer Products / Retail
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