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Show Results For
- All HBS Web
(32,035)
- People (86)
- News (11,079)
- Research (13,764)
- Events (154)
- Multimedia (1,394)
- Faculty Publications (10,934)
- August 2012
- Article
Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness
By: Andrew Gershoff, Ran Kivetz and Anat Keinan
Marketers often extend product lines by offering limited-capability models that are created by removing or degrading features in existing models. This production method, called versioning, has been lauded because of its ability to increase both consumer and firm... View Details
Keywords: Brands and Branding; Production; Competency and Skills; Welfare or Wellbeing; Cost vs Benefits; Perception; Customers; Performance Evaluation; Fairness; Business Ventures
Gershoff, Andrew, Ran Kivetz, and Anat Keinan. "Consumer Response to Versioning: How Brands' Production Methods Affect Perceptions of Unfairness." Journal of Consumer Research 39, no. 2 (August 2012): 382–398. (Selected in 2017 for JCR Research Curations on “Behavioral Pricing”.)
- 12 Dec 2022
- News
HBS Alumni Named to 2022 Worthy 100
Your Business Back. Hodgson, who recently spoke to the Bulletin about her new book, says she was thrilled by the honor. "I love being included in a list about impact and significance over just monetary... View Details
- 09 Oct 2024
- Podcast
Worker welfare: From theory to tangible good
Good Business Lab cofounder Anant Nyshadham on demonstrating the ROI of better worker conditions and getting from academic exercise to large-scale implementation. View Details
- 24 Apr 2014
- News
Training great principals to lead great schools
impact on more than 300,000 students in schools nationwide. The idea for New Leaders was developed by Fenton and a group of other Harvard students in 2000 as an approach to an impending shortage of school principals. Their concept was a... View Details
- 25 Jul 2016
- Research & Ideas
Who is to Blame for 'The Great Training Robbery'?
the context matters. Corporate training is most effective when leadership has prepared the organization for change. Source: MonkeyBusinessImages Take the example of Swedish industrial conglomerate Cardo. The CEO commissioned a training program for managers in two View Details
- 13 May 2014
- News
Arianna Huffington's Tips on How to Feel Better and Get More Done
- 06 Jun 2018
- Research & Ideas
Cut Salaries or Cut People? The Best Way to Survive a Downturn
opportunity to use a “natural experiment” to explore how the agents would react. In November 2016, as the busy summer sales season was ending, the division head of the affected... View Details
Keywords: by Rachel Layne
- August 20, 2019
- Other Article
An Encouraging Step to Reorient Corporate Purpose
By: Peter Tufano
Tufano, Peter. "An Encouraging Step to Reorient Corporate Purpose." LinkedIn Pulse (August 20, 2019).
- 15 Jan 2019
- News
Working to Improve the End of Life
they're unconscious. Within 30 minutes, they die. Polls show that most of the general public––almost 80 percent––is in favor of legalizing aid in dying. “I feel that when I came to the Harvard Business... View Details
- 24 Apr 2014
- News
Working to improve California's public education system
is that we believe every child in California should have access to a high-quality education,” she says, “and the reason that has not happened is because there is not the political will in Sacramento. Parents and community members are so... View Details
- 18 Nov 2022
- HBS Case
What Does It Take to Safeguard a Legacy in Asset Management?
in a business environment awakening to equity and inclusion. One of the first Black portfolio managers, Eddie Brown, founded the eponymous firm in 1983. It was only the second Black-founded investment firm... View Details
- November 2017
- Teaching Note
Amazon.com, 2016
By: John R. Wells and Gabriel Ellsworth
Teaching Note for HBS No. 716-402.
On January 28, 2016, Amazon announced record 2015 operating profits of $2.2 billion on $107 billion of sales, and the markets responded with cautious optimism. For years, founder and CEO Jeffrey Bezos had prioritized growth and... View Details
Keywords: Strategic Analysis; Retail; E-commerce; Amazon; Amazon.com; AmazonFresh; Jeff Bezos; Cloud Computing; Marketplaces; Streaming; E-reader Market; Digital Media; Mobile App; Online Retail; Shipping; Database; Tablet; Kindle; Kindle Fire; Smartphone; Delivery; Market Platforms; Two-Sided Platforms; Competition; Internet; Corporate Strategy; Online Advertising; Business Growth and Maturation; Business Model; Business Organization; For-Profit Firms; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Profit; Revenue; Global Strategy; Multinational Firms and Management; Taxation; Business History; Human Resources; Resignation and Termination; Books; Human Capital; Working Conditions; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Industry Growth; Industry Structures; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Supply Chain; Supply Chain Management; Organizational Culture; Public Ownership; Work-Life Balance; Problems and Challenges; Labor and Management Relations; Strategy; Adaptation; Business Strategy; Competitive Strategy; Diversification; Expansion; Integration; Horizontal Integration; Vertical Integration; Hardware; Information Technology; Mobile Technology; Online Technology; Technology Networks; Technology Platform; Web; Web Sites; Price; Software; Marketing; Marketing Strategy; Working Capital; Customer Focus and Relationships; Customer Value and Value Chain; Retail Industry; Advertising Industry; Distribution Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Manufacturing Industry; Motion Pictures and Video Industry; Music Industry; Publishing Industry; Shipping Industry; Technology Industry; Video Game Industry; Web Services Industry; United States; Washington (state, US); Seattle
- March 2013
- Case
First Green Bank: Bringing Bloom to Desert Landscapes
By: Christopher Marquis and Juan Almandoz
First Green Bank is a bank start-up in the midst of the financial crisis which aims to promote sustainability while making money as a bank. The case presents an ethical dilemma as it considers a loan to an arms manufacturer. View Details
Keywords: Social Entrepreneurship; Financial Crisis; Business and Stakeholder Relations; Business and Community Relations; Environmental Sustainability; Ethics; Banking Industry; United States; Florida
Marquis, Christopher, and Juan Almandoz. "First Green Bank: Bringing Bloom to Desert Landscapes." Harvard Business School Case 413-073, March 2013.
- 02 Jul 2019
- Blog Post
Fast-track to Better Outcomes: Yoonjin Min and RapidSOS
partnerships. There, Yoonjin was part of the strategy team collaborating with government entities. Discovering a big opportunity with a smaller startup Yoonjin applied to HBS with the express intention “to continue exploring View Details