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      • September 1972 (Revised April 1984)
      • Case

      Crown Cork & Seal and the Metal Container Industry

      By: Joseph L. Bower
      Discusses the technical, economic, and packaging trends in the metal container industry, and the impact of these trends on major companies within the industry. Shows the response of Crown Cork & Seal Co. to these trends. Based on Crown Cork & Seal Co. and Note on the... View Details
      Keywords: Information Technology; Operations; Supply and Industry; Economics; Trends; Manufacturing Industry
      Citation
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      Bower, Joseph L. "Crown Cork & Seal and the Metal Container Industry." Harvard Business School Case 373-077, September 1972. (Revised April 1984.)
      • September – October 1972
      • Article

      Pyrrhic Victories in Fights for Market Share

      By: W. E. Fruhan Jr.
      Keywords: Markets
      Citation
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      Fruhan, W. E., Jr. "Pyrrhic Victories in Fights for Market Share." Harvard Business Review 50, no. 5 (September–October 1972).
      • 1972
      • Chapter

      Rural Marketing

      By: Rohit Deshpandé
      Citation
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      Deshpandé, Rohit. "Rural Marketing." In Growth, Social Justice, and the Indian Manager, 205–210. Xavier Labor Relations Institute, 1972.
      • 01 Oct 1971
      • Conference Presentation

      La Modernizacion de la Produccion y los Ajustes en el Sistema de Mercadea: El Caso de la Industria Arrocera Nicaraguense

      By: James E. Austin
      Keywords: Production; Marketing; Agriculture and Agribusiness Industry; Nicaragua
      Citation
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      Austin, James E. "La Modernizacion de la Produccion y los Ajustes en el Sistema de Mercadea: El Caso de la Industria Arrocera Nicaraguense." Paper presented at the International Center for Tropical Agriculture Seminar on Latin American Rice Policies, October 01, 1971.
      • September 1971
      • Book Review

      Book Review of Comparative Marketing Systems: A Cultural Approach, edited by Montrose S. Sommers and Jerome B. Kernan

      By: Louis T Wells Jr
      Keywords: Marketing; System; Culture
      Citation
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      Wells, Louis T., Jr. "Book Review of Comparative Marketing Systems: A Cultural Approach, edited by Montrose S. Sommers and Jerome B. Kernan." Journal of Common Market Studies (September 1971).
      • 1970
      • Working Paper

      A Dynamic General Equilibrium Model of the Asset Market and Its Application to the Pricing of the Capital Structure of the Firm

      By: Robert C. Merton
      Citation
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      Merton, Robert C. "A Dynamic General Equilibrium Model of the Asset Market and Its Application to the Pricing of the Capital Structure of the Firm." Sloan School of Management Working Paper, No. 497-70, December 1970. (Chapter 11 in Continuous-Time Finance.)
      • summer 1970
      • Article

      Marketing Strategy and Bank Service Interaction: A Probability Model

      By: D. B. Crane
      Keywords: Marketing; Strategy; Banks and Banking
      Citation
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      Crane, D. B. "Marketing Strategy and Bank Service Interaction: A Probability Model." Journal of Bank Research 1 (summer 1970).
      • March 1969 (Revised January 2000)
      • Case

      Industrial Products, Inc.

      By: Joseph L. Bower and John W. Rosenblum
      Involves the decision of whether to construct a new plant in another part of the country for a line of fire protection equipment. Capital funds set aside for the construction are blocked by Fireguard's continued record of substantial operating losses and divisional... View Details
      Keywords: Decision Choices and Conditions; Factories, Labs, and Plants; Capital; Construction; Financing and Loans; Expansion; Business Earnings; Markets; Product; Manufacturing Industry
      Citation
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      Bower, Joseph L., and John W. Rosenblum. "Industrial Products, Inc." Harvard Business School Case 369-019, March 1969. (Revised January 2000.)
      • March 1968 (Revised July 2010)
      • Case

      Basic Industries

      By: Joseph L. Bower and John W. Rosenblum
      Policy problems, mainly organizational issues, face a young middle manager in the context of capital budgeting in a highly technological conglomerate firm with high market uncertainty. View Details
      Keywords: Business Conglomerates; Capital Budgeting; Policy; Managerial Roles; Risk and Uncertainty
      Citation
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      Bower, Joseph L., and John W. Rosenblum. "Basic Industries." Harvard Business School Case 313-121, March 1968. (Revised July 2010.)
      • Research Summary

      By: Boris Groysberg

      Professor Groysberg's research focuses on the challenges of managing professional service firms. In particular, his work investigates how a firm can be systematic in achieving a sustainable competitive advantage by leveraging its employees. In a number of related... View Details

      • Research Summary

      By: Alvin E. Roth
      For further information, please go to my Game Theory,Experimental Economics, and Market Design Page.  View Details
      • Research Summary

      By: Ashish Nanda
      Ashish Nanda's research focuses on ethics and economics of managing professional service firms.

      Nanda is working on a project that studies how management of conflict of interest influences professional identity, the role of professional associations, and the... View Details

      • Other Unpublished Work

      A Technique to Estimate Retail Demand and Lost Sales

      By: A. Raman and Giulio Zotteri
      Keywords: Mathematical Methods; Demand and Consumers; Sales; Retail Industry
      Citation
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      Raman, A., and Giulio Zotteri. "A Technique to Estimate Retail Demand and Lost Sales."
      • Teaching Interest

      Advanced Management Program

      By: Michael L. Tushman

      Market volatility and disruptive innovation are changing the way companies compete in every industry—and increasing the demand for business leaders who can manage globally in the age of digital transformation. Whether you are looking to move up to the executive... View Details

      • Teaching Interest

      Agribusiness Seminar - Executive Education

      By: David E. Bell
      In the agribusiness industry, every year brings new trends and challenges. While demand continues to grow, consumer needs shift, production challenges increase, and evolving technology impacts every part of the value chain. The complex... View Details
      • Forthcoming
      • Article

      An AI Method to Score Celebrity Visual Potential from Human Faces

      By: Flora Feng, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan and Cait Lamberton
      It has long been a mantra of marketing practice that, particularly in low-involvement situations, spokespeople should be physically attractive. This paper suggests there is a higher probability of gaining fame and influence (i.e., celebrity potential) than is captured... View Details
      Keywords: Personal Characteristics; AI and Machine Learning; Forecasting and Prediction; Marketing
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      Feng, Flora, Shunyuan Zhang, Xiao Liu, Kannan Srinivasan, and Cait Lamberton. "An AI Method to Score Celebrity Visual Potential from Human Faces." Journal of Marketing Research (JMR) (forthcoming). (Pre-published online February 12, 2025.)
      • Forthcoming
      • Article

      Antitrust Platform Regulation and Entrepreneurship: Evidence from China

      By: Ke Rong, D. Daniel Sokol, Di Zhou and Feng Zhu
      Many jurisdictions have launched antitrust enforcement and brought in regulation of large tech platforms. The swift and strict implementation of China’s Anti-Monopoly Guidelines for the Platform Economy (Platform Guidelines) provides a quasi-natural experiment... View Details
      Keywords: Platform; Antitrust; Regulation; Entrepreneurship; Venture Capital; Governing Rules, Regulations, and Reforms; Competition; Market Entry and Exit; Supply and Industry; China
      Citation
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      Rong, Ke, D. Daniel Sokol, Di Zhou, and Feng Zhu. "Antitrust Platform Regulation and Entrepreneurship: Evidence from China." Management Science (forthcoming).
      • Forthcoming
      • Article

      Arbitrage Capital of Global Banks

      By: Alyssa G. Anerson, Wenxin Du and Bernd Schlusche
      We show that the role of unsecured, short-term wholesale funding for global banks has changed significantly in the post-financial-crisis regulatory environment. Global banks mainly use such funding to finance liquid, near risk-free arbitrage positions—in particular,... View Details
      Keywords: Governing Rules, Regulations, and Reforms; Banks and Banking; Interest Rates; Financing and Loans
      Citation
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      Anerson, Alyssa G., Wenxin Du, and Bernd Schlusche. "Arbitrage Capital of Global Banks." Journal of Finance (forthcoming).
      • 2018
      • Chapter

      Are Licensing Markets Local? An Analysis of the Geography of Vertical Licensing Agreements in Bio-Pharmaceuticals

      By: Juan Alcacer, John Cantwell and Michelle Gittelman
      As the value chain of the pharmaceutical industry disaggregates, upstream discovery is increasingly carried out by small research-specialized firms while downstream development, testing and marketing is conducted by global pharmaceutical firms. Licensing plays an... View Details
      Keywords: Geographic Location; Local Range; Rights; Research and Development; Biotechnology Industry; Pharmaceutical Industry
      Citation
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      Alcacer, Juan, John Cantwell, and Michelle Gittelman. "Are Licensing Markets Local? An Analysis of the Geography of Vertical Licensing Agreements in Bio-Pharmaceuticals." In Location of Biopharmaceutical Activity, edited by Iain M. Cockburn and Matthew J. Slaughter. National Bureau of Economic Research, forthcoming.
      • Other Unpublished Work

      Assessing Process on Meeting MSI Priorities

      By: Gerald Zaltman
      Keywords: Marketing Strategy; Research; Knowledge
      Citation
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      Zaltman, Gerald. "Assessing Process on Meeting MSI Priorities."
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