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- August 2003 (Revised August 2024)
- Case
Fighting the Battle of the Bulge—Evaluating Do Good/Do Well Innovations in Morbid Obesity Treatment
By: Regina E. Herzlinger and John McDonough
Many health care innovations appear successful; but fail. This is the first case in the Innovating Health Care course that investigates how to create successful health care innovations. It is part of the first module in the course. This module focuses on how to... View Details
- June 2003
- Case
IBM and Linux (A)
By: Carliss Y. Baldwin, Siobhan O'Mahony and James Quinn
In the fall of 1998, Dan Frye, member of IBM's emerging technologies and business team, is trying to decide whether to forge a strategic alliance with the Linux Development Community (LDC). Just two years earlier, IBM had its first exposure to an "open source" software... View Details
- June 2003 (Revised November 2003)
- Case
Siemens Medical Solutions: Strategic Turnaround
By: D. Quinn Mills and Julian Kurz
Describes how Siemens Medical Solutions (MED) accomplished a remarkable turnaround from a money-losing operation to one of Siemens' most profitable divisions. By late 1996, a challenging market environment in the health care industry as well as inefficiencies in the... View Details
- June 2003 (Revised April 2004)
- Case
Mercy Corps: Global Social Entrepreneurship (A)
By: Christopher A. Bartlett and Daniel F. Curran
Neal Keny-Guyer, CEO of Mercy Corps International, built his organization by following the advice of Theodore Roosevelt: "Be smart enough to hire good people and have sense enough to get out of their way." For eight years, Keny-Guyer helped Mercy Corps grow in size and... View Details
- June 2003
- Case
Peabody Elementary School (A)
By: Rosabeth M. Kanter and Kevin Morris
A new principal, Marty Pettigrew, has just joined this inner-city optional school--which offers special programs in international studies to attract children from all over the city. Entering mid-way through the school year, he observes a number of areas of concern,... View Details
- June 2003
- Article
The Impact of Frequent Shopper Programs in Grocery Retailing
By: Rajiv Lal and David E. Bell
- May 2003 (Revised March 2004)
- Case
Harlem Children's Zone, The: Driving Performance with Measurement and Evaluation
By: Allen S. Grossman and Daniel F. Curran
Geoffrey Canada, CEO of the Harlem Children's Zone, wanted his organization to grow dramatically to reach thousands of poor and underserved children in Harlem. The agency ran a variety of successful social service programs throughout New York City that were separately... View Details
- March 2003
- Case
Insurer of Last Resort? The Federal Financial Response to September 11
By: David A. Moss and Sarah A. Brennan
Examines the federal financial response to September 11, 2001: the airline bailout, the victim compensation fund, emergency aid to New York and Washington, and terrorism reinsurance. Less than two weeks after the attacks, the government had committed almost $40 billion... View Details
- February 2003
- Teaching Note
Bush Boake Allen (TN)
By: Stefan H. Thomke
Teaching Note for (9-601-061). View Details
- 14 Feb 2003
- Keynote Speech
Leadership, Values, and Organization." Speaker. "Advanced Management Development Program in Real Estate
By: Lynn S. Paine
- February 2003 (Revised January 2004)
- Case
Mission to Mars (A)
By: Alan D. MacCormack and Jay Wynn
This case is set in spring 2000, several months after two successive, failed missions to the planet Mars. Students are asked to evaluate the reasons for these failures in the context of NASA's "Faster, Better, Cheaper" program, which was initiated in 1992. They are... View Details
- January 2003 (Revised April 2004)
- Case
Chapter Enrichment Program Teams at the American Red Cross (B)
By: Jeffrey T. Polzer and Anita W. Woolley
Supplements the (A) case. View Details
- January 2003 (Revised January 2007)
- Case
Guide Dogs for the Blind Association
By: Allen S. Grossman, Jane Wei-Skillern and Kristin Lieb
In 2002, Guide Dogs for the Blind Association, the recognized world leader in the breeding and training of guide dogs, was in the midst of broadening its reach and providing additional mobility services. Chief Executive Geraldine Peacock was concerned that systemic... View Details
- 2003
- Case
Lakhdar Brahimi / Negotiating a New Government for Afghanistan
By: James K. Sebenius and Kristin Schneeman
Part of the PON Great Negotiator Case Study Series, this factual case study examines former UN Special Envoy Lakhdar Brahimi's involvement in negotiating an interim Afghani government after the fall of the Taliban in 2001. As a result of these efforts, Brahimi... View Details
- September 2002 (Revised October 2002)
- Case
Orient-Express Hotels
By: Frances X. Frei and Corey B. Hajim
Describes how a hotel and leisure company provides high-end service through its distinctive hotels and trains. Provides an opportunity to learn about the company's unusual quality practices and puts into doubt the unquestioned use of well-known practices, such as... View Details
- September 2002
- Case
Abercrombie & Kent
By: Frances X. Frei, Brian Corbett, Mark Partin and Daniel Rethazy
Describes Abercrombie & Kent, the outdoor adventure company that has provided services throughout the entire history of the outdoor adventure industry. Provides an opportunity to learn how the company successfully grown into a premier player in the industry by adapting... View Details
- August 2002
- Case
Trilogy University
By: Thomas J. DeLong and Michael Paley
In early 2001, Trilogy Software faced a slowdown in its business, a large number of unsuccessful customer deployments, and an overall weakening in the enterprise software market. In response, the company revamped its business model and restructured the organization.... View Details
- July 2002 (Revised January 2003)
- Case
Harrah's Entertainment, Inc: Rewarding Our People
By: Thomas J. DeLong and Vineeta Vijayaraghavan
Marilyn Winn, head of human resources at Harrah's Entertainment, must make a recommendation to the company's president and CEO about whether the existing bonus payout program is effective at motivating employees or whether it should be revised and/or replaced. A recent... View Details