Willingness To Pay - Publications - Faculty & Research

20 Jan 2017
Research & Ideas

Here’s How Businessman Trump Is Likely to Approach the Presidency

government is run by a small number of people calling all the shots. I think his hard-charging tone, coupled with his willingness to single out certain groups — from the media View Details

Keywords: by Christina Pazzanese

05 Jul 2017
Research & Ideas

Are Stockbrokers Illegally Leaking Confidential Information to Favored Clients?

would just happen to coincidentally use the same broker to piggyback on the information. On the other hand, it makes a lot of logical, strategic sense for a broker to leak the... View Details

Keywords: by Carmen Nobel; Financial Services

01 Dec 2017
News

The Robots Are Coming to Save Your Job

their skills, and move them up the skill and pay ladders,” says Eckert, with robots replacing only the bottom rungs. “You’re not finding 21-year-olds coming out of school and wanting to go into... View Details

Keywords: Dan Morrell

22 Jun 2009
Research & Ideas

“Too Big To Fail”: Reining In Large Financial Firms

for the first time, define and limit. Second, companies that create systemic risk should bear the cost of insuring against it, just as commercial banks pay into an FDIC insurance pool. And the government should insist on appropriate... View Details

Keywords: by Roger Thompson; Banking; Financial Services

15 Feb 2022
Blog Post

Health Is Wealth | The Path To Creating A Venture

ecosystem. “I’ve learned a lot along the way related to fundraising, and specifically what it means to be a female founder fundraising. And those learnings, are very helpful as I think about raising future... View Details

Keywords: Entrepreneurship; Health Care

03 Dec 2008
What Do You Think?

Can Housing and Credit be “Nudged” Back to Health?

smaller." John Homan suggested, "... that the Federal Government give a 10 percent tax credit to the purchaser of a house and the purchaser pay it back ... over 20 years in equal installments with... View Details

Keywords: by Jim Heskett

30 Jan 2019
What Do You Think?

Who Will Measure up to These Two Remarkable Leaders?

Summing Up: Which Schools Will Produce the Next Generation of Transformative Leaders? This month’s column featured two leaders who were able to build organizations that literally transformed the mutual fund and airline industries. In the... View Details

Keywords: by James Heskett; Air Transportation; Financial Services

June 2018
Article

Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged

By: Clarence Lee, Elie Ofek and Thomas Steenburgh

We study how digital service firms can develop an active customer base, focusing on two questions. First, how does the way that customers use the service postadoption to meet their own needs (personal usage) and to interact with one another (social usage) vary across... View Details

Keywords: Customer Engagement; Adoption Routes; Word-of-Mouth; Digital Marketing; Bayesian Estimation; Customers; Communication; Consumer Behavior; Marketing; Internet and the Web; Analytics and Data Science

Citation

Find at Harvard

11 Mar 2001
Research & Ideas

Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries

this period. The British willingness to use outside capital in affiliate ventures was distinctive. With some exceptions, in other European countries non-trading activities might be separately incorporated... View Details

Keywords: by Geoffrey Jones

26 Feb 2019
Blog Post

Forget Cash. Here Are Better Ways to Motivate Employees

“IN A LOT OF ORGANIZATIONS, THERE ARE NO RECOGNITION PROGRAMS FOR EMPLOYEES WHATSOEVER, SO EMPLOYERS NEED TO CATCH UP.” People may prefer non-cash gifts because they often spend cash bonuses on basic necessities like View Details

Keywords: All Industries

01 Mar 2004
Lessons from the Classroom

Mission to Mars: It Really Is Rocket Science

post-mortems on successful missions, NASA missed the opportunity to identify problems (and solutions) that might have helped avoid later failures. A third problem lay in NASA's tendency to aggressively post... View Details

Keywords: by Sean Silverthorne

21 May 2018
News

Community Partners Delivers “Expert Goodness” to the Bay Area

attractive to alumni who want to do more in their communities, have an impact, and pay it forward. “What they lack is a clear path on how to make... View Details

Keywords: Margie Kelley

15 Nov 2016
News

Transferring Skills From The Military to the Private Sector

she was 18 she’s mostly been surrounded by people in the military. “The case method challenges me to speak up; it forces me to be a contributing member of the class,” she says. “I’ve been extremely impressed... View Details

23 May 2011
Op-Ed

Leading and Lagging Countries in Contributing to a Sustainable Society

in. Because neither investors nor companies are paying much attention to ESG issues, it is unlikely that market forces will be sufficient to generate a change in behavior. In... View Details

Keywords: by Robert G. Eccles & George Serafeim

17 Sep 2020
Research & Ideas

Many Small-Business Employees May Be Close to Losing Health Insurance

A health insurance crisis may be looming for employees of small businesses, with many firms struggling to cover their share of these costs, new research from Harvard Business School finds. Nearly one-third of employers surveyed weren’t... View Details

Keywords: by Rachel Layne; Health

01 May 2014
Working Paper Summaries

Better Deals Through Level II Strategies: Advance Your Interests by Helping to Solve Their Internal Problems

Keywords: by James K. Sebenius

13 Nov 2000
Research & Ideas

Managing to Learn: How Companies Can Turn Knowledge into Action

transform themselves into learning organizations, a path that requires the willingness to change routines and not bow down before conventional wisdom. In general, there are three steps needed for learning... View Details

Keywords: by Laurie Joan Aron

May 2024
Article

Design of Off-Grid Lighting Business Models to Serve the Poor: Field Experiments and Structural Analysis

By: Bhavani Shanker Uppari, Serguei Netessine, Ioanna Popescu and Rowan P. Clarke

A significant proportion of the world's population has no access to grid-based electricity and so relies on off-grid lighting solutions. Rechargeable lamp technology is gaining popularity as an alternative off-grid lighting model in developing countries. In this paper,... View Details

Keywords: Technological Innovation; Developing Countries and Economies; Consumer Behavior; Poverty; Logistics; Business Model; Utilities Industry