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  • 09 Sep 2009
  • First Look

First Look: September 9

opposing zero prices, typical Internet-related activities—like surfing the web, web searches, and e-mail, along with behind-the-scenes practices like domain names and the allocation of IP (Internet Protocol) addresses—present a natural... View Details
Keywords: Martha Lagace
  • August 2002 (Revised June 2006)
  • Case

Great Dakota Bank: Online Banking

By: Frances X. Frei, Youngme E. Moon and Hanna Rodriguez-Farrar
In 2002, Great Dakota Bank's retail division is considering how heavily it should be promoting the company's online banking service. A recent promotional campaign appears to have significantly increased enrollments in online banking, but it is unclear whether the bank... View Details
Keywords: Banks and Banking; Internet and the Web; Customer Relationship Management; Consumer Behavior; Demand and Consumers; Technological Innovation; Customer Value and Value Chain; Customer Satisfaction; Management; Service Operations; Banking Industry
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  • 04 Oct 2011
  • First Look

First Look: October 4

knowing "who we are" might depend in part on repeatedly remembering to forget "who we were not." The Enabling Role of Social Position in Diverging from the Institutional Status Quo: Evidence from the U.K. National Health View Details
Keywords: Sean Silverthorne
  • 20 Jan 2015
  • First Look

First Look: January 20

http://www.hbs.edu/faculty/Publication%20Files/15-057_22238ffa-00d7-4637-bd63-265fdfef9ccc.pdf Regulator Leniency and Mispricing in Beneficent Nonprofits By: Heese, Jonas, Ranjani Krishnan, and Frank Moers Abstract—We posit that nonprofits that provide a greater supply... View Details
Keywords: Sean Silverthorne
  • 27 Jan 2009
  • First Look

First Look: January 27, 2009

b01/en/common/item_detail.jhtml?id=909033 Clutch Group: Should Abhi Shah Grab This Opportunity? Harvard Business School Case 809-065 Abhi Shah ('06), co-founding CEO of Clutch Group in the U.S. and Bangalore, must decide whether to risk a law suit by recruiting an... View Details
Keywords: Martha Lagace
  • 2024
  • Book

The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

By: Steve Kaczynski and Scott Duke Kominers
We demystify the coming digital revolution, showing how NFTs will transform our online and offline interactions.

NFTs aren’t just pictures on the internet, or a fad that has come and gone. Rather, they’re a new technology for creating digital assets and... View Details
Keywords: Economic Systems; Microeconomics; Entrepreneurship; Cultural Entrepreneurship; Information Technology; Innovation and Invention; Innovation Strategy; Digital Platforms; Digital Strategy; Digital Transformation; Internet and the Web; Technology Adoption; Marketing; Marketing Strategy; Product Marketing; Product Positioning; Markets; E-commerce; Market Design; Value; Customer Value and Value Chain; Collaborative Innovation and Invention; Innovation and Management; Organizational Structure; Customer Ownership; Ownership; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry; Web Services Industry
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  • 03 Mar 2003
  • Research & Ideas

The Ingredients of a Deal Disaster

supplier—they may stress the importance of many dimensions of cooperation, the mutual need for service and quality, and the long-term time horizon of the joint effort. Yet the retail buyer, for instance—mainly compensated on the basis of... View Details
Keywords: by Ron S. Fortgang, David A. Lax & James K. Sebenius
  • 22 Jun 2010
  • First Look

First Look: June 22

advertising market—one that suffers quite a different set of problems. Display advertising systems place ads-typically, rectangular "banners"—on the majority of popular web sites. Though display ads are widespread, they are also... View Details
Keywords: Martha Lagace
  • 18 Oct 2016
  • First Look

October 18, 2016

innovation from a game of chance to one in which they develop products and services that customers want to buy and are willing to purchase at a premium price. How do companies know how to grow? How can they create products that they are... View Details
Keywords: Sean Silverthorne
  • 12 Nov 2024
  • HBS Case

Inside One Startup's Journey to Break Down Hiring (and Funding) Barriers

and obtaining his high school equivalency diploma. Blakeman went on to earn a business degree at Ohio State University, graduating with honors. However, he was rejected for the more than 80 positions he interviewed for after background checks uncovered his criminal... View Details
Keywords: by Avery Forman; Employment
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

millions of customers are able to track how marketing investments affect individual customer's behavior. Every aspect of behavior is being monitored—a customer's first encounter with the firm, the initial and subsequent purchases, and the post-purchase View Details
Keywords: by Sean Silverthorne
  • 12 Oct 1999
  • Research & Ideas

Spirit at Work: The Search for Deeper Meaning in the Workplace

hitting best-seller lists lately, and conferences on spirituality and business have been springing up all over the United States and Canada. Web sites dedicated to such topics now pepper the Internet. Even the World Economic Forum devoted... View Details
Keywords: by Marguerite Rigoglioso
  • 19 Apr 2011
  • First Look

First Look: April 19

violation of Facebook's terms of service as a non-copyright holder was using the imagery and logo associated with a known brand. Facebook contacted Michael Donnelly, Group Director, Worldwide Interactive Marketing for The Coca-Cola... View Details
Keywords: Sean Silverthorne
  • 29 Sep 2009
  • First Look

First Look: September 29

distribution channels to alter customer interactions with the firm. Using a sample of retail banking customers observed over a 30-month period at a large U.S. bank, we test whether changes in service consumption, cost-to-serve, and... View Details
Keywords: Martha Lagace
  • 15 Nov 2016
  • First Look

November 15, 2016

sketch some important implications. Third, we review the national gatekeepers for skilled migration and broad differences in approaches used to select migrants for admission. Looking forward, the capacity of people, firms, and countries to successfully navigate this... View Details
Keywords: Sean Silverthorne
  • 08 Jun 2010
  • First Look

First Look: June 8

and Marketing Services Industry? Myth vs. Realty Authors:Alvin J. Silk and Charles King III Publication:Journal of Current Issues and Research in Advertising (forthcoming) Abstract We analyze changes in concentration levels in the U.S.... View Details
Keywords: Martha Lagace
  • 27 Sep 2016
  • First Look

September 27, 2016

uncertain, ambiguous, and complex (VUCA), Web 2.5-enabled economy. We show that a trio of forces of digital disruption—specifically the disintermediation of the services of instructors and facilitators, the... View Details
Keywords: Sean Silverthorne
  • 25 Oct 2011
  • First Look

First Look: October 25

are not compartmentalized; rather a loss in one currency may impact trading in another. We also show that while the impact of a loss on subsequent trading decisions does linger, the affect declines sharply after a losing position is closed. The Impact of View Details
Keywords: Sean Silverthorne
  • 26 Jul 2010
  • Research & Ideas

Yes, You Can Raise Prices in a Downturn

higher prices," says Frank V. Cespedes, a senior lecturer at Harvard Business School, who spent 12 years running a professional services firm. That's right. Higher prices, not lower. “Competing on price is ultimately a bet on your... View Details
Keywords: by Sean Silverthorne; Retail; Consumer Products
  • 20 Dec 2016
  • First Look

December 20, 2016

at GoDaddy Scott Wagner has recently joined GoDaddy, a leading provider of cloud-based software and services that helped individuals and small businesses establish a web presence, in the dual role of chief... View Details
Keywords: Carmen Nobel

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