Publications

January 2000 (Revised May 2000)
Case

Patagon.com: Building (and Defending) the First Financial Destination in Latin America

By: William A. Sahlman, Ramiro Montealegre and Luis Pereiro

Describes Patagon.com, a company trying to build a financial portal in Latin America. The company's founders, Wenceslao Casares and Constancio Larguia, must deal with complex financial and strategic challenges as they guide the company in a difficult context. View Details

Keywords: Strategy; Internet and the Web; Entrepreneurship; Problems and Challenges; Business Startups; Finance; Financial Services Industry; Latin America

14 Apr 2008
Research & Ideas

The Surprising Right Fit for Software Testing

If there is one job that many software analysts and programmers cannot stand, it is testing software on the path to launch. The grinding concentration and repetitive nature of the tasks serve to drive many techies around the bend. Testing—due in no small part to the... View Details

Keywords: by Martha Lagace; Web Services; Web Services; Web Services

May 2024
Supplement

Forest Park Capital (A)

By: Richard S. Ruback and Royce Yudkoff

During the Covid-19 Pandemic in 2020, Betsy Harbison formed the search fund Forest Park Capital with the intention of purchasing a small business. The case conveys the details of Betsy’s final decision at the terminus of her search, between a software company... View Details

Keywords: Search Fund; Entrepreneurship Through Acquisition; Acquisition; Small Business; Cost vs Benefits; Decisions; Business Education; Corporate Entrepreneurship; Leadership Style; Business or Company Management; Problems and Challenges; Web Services Industry; Web Services Industry; North America; Missouri

March 2017
Case

Swagbucks

By: Jeffrey F. Rayport and Matthew G. Preble

In early 2016, Chuck Davis, chairman and CEO of Prodege LLC, parent company of the brand promotion business Swagbucks, and Josef Gorowitz, Prodege’s founder and president, must decide whether to acquire MyPoints, a competitor to Swagbucks, after the company’s... View Details

Educators

July 2010 (Revised April 2016)
Teaching Note

Major League Baseball Advanced Media: America's Pastime Goes Digital

By: Anita Elberse

Teaching Note for 510092. View Details

Keywords: Sports; Decisions; Marketing Strategy; Revenue; Price; Web Services Industry; Web Services Industry

July 2006 (Revised February 2007)
Supplement

LinkedIn (B)

By: Mikolaj Jan Piskorski

Keywords: Web Services Industry; Web Services Industry

April 2003 (Revised July 2011)
Case

eBay, Inc. (B)

By: Stephen P. Bradley and Erin Sullivan

Updates development at eBay, Inc. through June 2002. View Details

Keywords: Web Services Industry; Web Services Industry

Educators

January 2003 (Revised May 2003)
Case

Yahoo!'s Stock-Based Compensation (C)

By: Paul M. Healy and Jacob Cohen

Supplements the (A) case. View Details

Keywords: Web Services Industry; Web Services Industry

August 2002 (Revised February 2003)
Case

Myteam.com

By: John T. Gourville, Joseph B. Lassiter III and Taslim Pirmohamed

Elliot Katzman is faced with the need to raise cash and cut spending to develop his online amateur sports software application, Myteam.com. Even with powerful allies such as Little League and Coca-Cola, "big deals with big players" had not kept the company from running... View Details

Keywords: Cash Flow; Financial Management; Leadership Style; Crisis Management; Resource Allocation; Alliances; Sports; Web Sites; Web Services Industry; Web Services Industry

April 2001
Teaching Note

Barnesandnoble.com (A), (B), and (C) TN

By: Jeffrey F. Rayport, Goutam Challagalla and William A. Sahlman

Teaching Note for (9-898-082), (9-901-023), and (9-901-024). For book only. View Details

Keywords: Web Services Industry; Web Services Industry

01 Jun 2008
News

Faculty Research Online

HBS Working Knowledge is an online forum for innovation in business practice, offering a first look at new thinking from HBS faculty. Read the complete articles summarized below by visiting their Web links. Reducing Risk with Online... View Details

Keywords: Educational Services; Educational Services

01 Mar 2015
News

Cracking Conferences

background: “Anyone who is an immigrant to the United States lacks a sense of entitlement or any sort of establishment status,” observes Molloy. “You tend to be more appreciative of people’s time and more likely to follow up and say thank you.” Getting ready for SXSW?... View Details

Keywords: Julia Hanna; Advertising, Public Relations, and Related Services; Advertising, Public Relations, and Related Services

November 2000 (Revised December 2001)
Case

Alibaba.com

By: F. Warren McFarlan, Carin-Isabel Knoop and David Lane

This case focuses on the strategic issues of an emerging dot-com in a rapidly emerging Internet nation-China. Alibaba, a bulletin board company based in Hangzhou, China, is trying to carve out a niche in the B-to-B e-commerce world. It also shows the speed and... View Details

Keywords: Digital Marketing; Internet and the Web; Marketing; Strategy; Service Industry; Service Industry; Hangzhou; Europe; United States

Educators