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Show Results For
- All HBS Web
(1,243)
- People (7)
- News (357)
- Research (612)
- Events (1)
- Multimedia (14)
- Faculty Publications (240)
- 18 May 2015
- News
The First Five Years: Anjali Vaidya (MBA 2010)
enjoy team management for the teaching aspect. It’s personally very rewarding to see someone take my advice or general direction and produce useful results. I enjoy turnarounds because they are very difficult and no one expects the View Details
- 25 Jan 2011
- First Look
First Look: Jan. 25
grow and become successful, they are often marked by the negative stigma associated with size and power, which elicits anticorporate sentiment from consumers. An underdog brand biography can be strategically... View Details
Keywords: Sean Silverthorne
- 01 Jun 2022
- News
Case Study: Glass Half Full
concedes. But glass is a rare material that, while energy-intensive to create, can be reused literally for centuries. Given that, he sees a unique opportunity to build a storied brand with the potential to... View Details
- Career Coach
Nicole Ledoux
Nicole (HBS '08) is Co-founder/CEO of 88 Acres, a Consumer Products company in the Natural Food space. She has experience in brand building, business development, new product launch, fundraising & financing as well as manufacturing.... View Details
- 29 Apr 2013
- Research & Ideas
Diagnosing the ‘Flutie Effect’ on College Marketing
a boost in applications is a good outcome, there are a variety of other reasons why schools invest in sports. A primary reason, says Chung, is to further the NCAA's commitment to diversity and morale. Schools also build sports programs... View Details
- Profile
Rocio Parra
careers at CPG companies where they gained great experience and a strong reputation for building brands. I decided that beginning with a career in CPG marketing would be a great foundation to many different career paths in the future.... View Details
Keywords: Retail
- Career Coach
Jessica Mbaeliachi
to the Board of Directors, and key Enterprise Level strategic initiatives. She previously served as the company’s Head of Strategy and Operations for Intercontinental Markets, driving commercial strategy, brand planning and business... View Details
- 19 Jan 2022
- In Practice
7 Trends to Watch in 2022
transfer ownership to assets like digital art and music tracks, and also help make it clear who the owners are, so they can coalesce into communities. Moreover, NFTs are programmable—which makes it possible to expand their features and value over time. Now mainstream... View Details
Keywords: by HBS News
- 01 Dec 2014
- News
Innovation: Frozen Assets
As one of Howard Schultz’s first hires at Starbucks, she spent 20 years revolutionizing the coffee marketplace, eventually running its Asia-Pacific division. At Lululemon, she helped the yoga brand become a $10 billion–plus business by... View Details
Keywords: Janelle Nanos
- 01 Sep 2012
- News
On a Sound Track
Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to build our brand there, and purchased Astro Gaming, a California-based gaming accessories... View Details