Publications

Publications

Filter Results: (819) Arrow Down
Filter Results: (819) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 34 of 819 Results →
  • 01 Mar 2017
  • News

Alumni and Faculty Books for March 2017

entrepreneurs succeed. Yet most of us learn them only the hard way. Green shares inside secrets and proven tactics for launching a business, explaining how to locate sure-bet opportunities for improving products, get serious about... View Details
  • 16 Aug 2006
  • Research & Ideas

Is MySpace.com Your Space?

Looking at these sites from the perspective of the provider (i.e., the MySpace marketing department), is there a danger from tactics such as using "profiles" to also serve as advertising? The bigger question: What kinds of... View Details
Keywords: by Sean Silverthorne; Advertising; Information; Publishing
  • Web

Strategic Plan | Information Technology

HBS IT’s initiatives are where we execute the important tactical work necessary to achieve the goals set out in this plan. We have made great strides toward these strategic priorities over the last several years, but our work is not... View Details
  • 27 May 2014
  • First Look

First Look: May 27

principles. In particular, I show how Google used these tactics to enter numerous markets, to compel usage of its services, and often to dominate competing offerings. I explore the technical and commercial implementations of these... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2014
  • News

Alumni and Faculty Books for June 2014

Few gave him a chance of succeeding. Yet MacArthur did so brilliantly, defying timetables and expectations. Morris analyzes MacArthur's key tactical choices, explaining how each contributed to his accomplishment. Managing Legal Compliance... View Details
  • 30 Sep 2014
  • First Look

First Look: September 30

involved marketing tactic (Experiment 4). Further experiments explore boundary conditions and suggest that the benefit of cost transparency weakens as firms increase price relative to costs and when markups are made salient (Experiments... View Details
Keywords: Sean Silverthorne
  • 26 Feb 2019
  • Blog Post

Forget Cash. Here Are Better Ways to Motivate Employees

is often enough for employees to feel like their contributions are valued and will motivate them to try harder. To be most effective, the praise should be specific, highlighting the worker’s unique contributions. It’s a tactic that’s... View Details
Keywords: All Industries
  • Web

Leadership Execution and Action Planning (LEAP) - Course Catalog

the alignment of tactics required to drive performance across a range of business activities. Case Students will develop implementation approaches for existing business problems in each module. The course will illustrate how difficult... View Details
  • November 2022
  • Supplement

Arcos Dorados’ Quest for the Digitalization of Last-Mile Delivery in Colombia (B)

By: Jorge Tamayo, Jenyfeer Martinez Buitrago and Mariana Cal
In 2020, Francisco Staton, president of Arcos Dorados’ Caribbean Division, and Héctor Orozco, Managing Director of Arcos Dorados Colombia, were looking into Arcos Dorados’ options to consolidate its food delivery service in Colombia. This time the matter at hand hinged... View Details
Keywords: Transformation; Decision Making; Decision Choices and Conditions; Global Strategy; Technological Innovation; Growth and Development Strategy; Agreements and Arrangements; Negotiation Tactics; Logistics; Service Delivery; Organizational Culture; Performance Improvement; Partners and Partnerships; Strategy; Food and Beverage Industry; Latin America; South America; Colombia
Related
  • 02 Jan 2018
  • First Look

First Look at New Research and Ideas, January 3, 2018

December 4, 2017 Harvard Business Review How a Fast-Growing Startup Built Its Sales Team for Long-Term Success By: Cespedes, Frank V., and David Mattson Abstract—It’s common for leaders of sales teams to focus almost exclusively on short-term View Details
Keywords: Sean Silverthorne
  • 22 Sep 2009
  • First Look

First Look: September 22

  Working PapersMixed Source Authors:Ramon Casadesus-Masanell and Gastón Llanes Abstract We study competitive interaction between profit-maximizing firms that sell software and complementary goods or services. In addition to tactical... View Details
Keywords: Martha Lagace
  • 10 Jun 2002
  • Research & Ideas

Disruption: The Art of Framing

within the organization warn of the impending change (and somebody nearly always does), their warnings are usually ignored. One tactic for forcing the organization to pay attention is to label the innovation as a threat to the company's... View Details
Keywords: by Clark Gilbert & Joseph L. Bower
  • 16 Nov 2010
  • Lessons from the Classroom

Data.gov: Matching Government Data with Rapid Innovation

product development in firms and communities, co-wrote the case with former HBS professor Robert D. Austin and Yumi Yi to encourage further exploration of the benefits and tactics of open-data approaches. “ All agencies will have issues,... View Details
Keywords: by Martha Lagace; Technology
  • 01 Dec 2015
  • News

Alumni and Faculty Books for December 2015

Strategic Services in 1944 to train European resistors, this is the essential handbook to help stamp out unintentional sabotage in any working group, from major corporations to volunteer PTA committees. While the manual was written decades ago, these sabotage View Details
  • 29 May 2013
  • Research & Ideas

Faculty Symposium Showcases Breadth of Research

customers reported their mileage more truthfully when customers signed their annual report form before filling it out, she said. Now the British government is considering the tactic for its tax forms. The Power Of Crowdsourcing Since the... View Details
Keywords: by Carmen Nobel; Financial Services
  • 31 Mar 2020
  • Blog Post

Know Your Audience – Recruiting HBS Students for Investment Management

events as an alternative to a traditional recruiting presentation. “Our most well attended Investment Management events are around tactical skills, like how to pitch a stock,” she noted. Presenting on these types of topics builds your... View Details
Keywords: Investment Management / Hedge Fund
  • June 2020
  • Teaching Plan

Chief

By: Katherine B. Coffman, Jeffrey J. Bussgang, Kathleen L. McGinn, Julia Kelley, Amy Klopfenstein and Katherine Chen
Teaching Plan serves as a supplement to the case for “Chief: Role for Carolyn Childers” (920-019), “Chief: Role for Lindsay Kaplan” (920-020), and “Scaling at Chief” (920-021). View Details
Keywords: Negotiation; Negotiation Tactics; Negotiation Participants; Agreements and Arrangements; Business Ventures; Business Startups; Business Model; Business Growth and Maturation; Demographics; Gender; Ownership; Ownership Stake; Strategy; Business Strategy; Expansion; Competition; Finance; Capital; Venture Capital; Service Industry; Technology Industry; North and Central America; United States; New York (city, NY); New York (state, US)
Related
  • 06 Apr 2010
  • First Look

First Look: April 6

low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to consider changes in its business model. We consider... View Details
Keywords: Martha Lagace
  • 01 Aug 2005
  • Research & Ideas

How to Choose the Best Deal

presents special strategic and tactical challenges. (See the sidebar "Linked Negotiations" for descriptions of three categories of such talks.) This article focuses on "birds in the bush"—situations in which, like Jim,... View Details
Keywords: by Michael Wheeler
  • 18 Oct 2024
  • News

My Worst Job

2004): Hi, my name is Torarie Durden, HBS class of 2004. The worst job I ever had was with a small business credit card company run by an enigmatic CEO who was a gigantic control freak, but also always felt he had to be the smartest person in the room. He also used... View Details