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- All HBS Web (1,239)
- Faculty Publications (564)
- 09 Jan 2006
- Research & Ideas
When Benchmarks Don’t Work
strategies. The strategy map for a support unit typically includes a financial objective to improve its efficiency in supplying services to the enterprise. This objective is usually measured by the cost of services provided and a... View Details
- 18 Nov 2022
- HBS Case
What Does It Take to Safeguard a Legacy in Asset Management?
emerged: how to preserve the firm’s growth strategy and shift firm ownership while also rewarding its diverse workforce for its investment in the team’s culture, write Harvard Business School Senior Associate Dean Luis M. Viceira, Senior... View Details
- Web
HBS - Financials | Supplemental Financial Information
Activity & Cash Flows Consolidated Balance Sheet Supplemental Financial Information Supplemental Financial Information Revenues HBS funds its operations with cash from three primary sources: MBA tuition and fees; earned income from... View Details
- 08 Aug 2005
- Research & Ideas
A Balanced Scorecard Approach To Measure Customer Profitability
marketing, technical, and sales resources; extra post-sales support for installation, training, warranty, and field service; and liberal payment terms. While all of these services create value and loyalty among customers, none of them come for free. For a... View Details
Keywords: by Robert S. Kaplan
- 03 Mar 2009
- First Look
First Look: March 3, 2009
profits when one side is subsidized in equilibrium. By contrast, if platforms make positive margins on both sides, the same investment has the regular, expected effects. Our analysis implies that the strategy space and the logic of... View Details
Keywords: Martha Lagace
- 16 Dec 2008
- First Look
First Look: December 16, 2008
million from advertising. The new CEO had to decide which of these three revenue sources he should focus on in the future and how this choice would influence the target customers, the service offerings, and the required capabilities.... View Details
Keywords: Sean Silverthorne
- 01 Feb 1999
- News
Too Much of a Good Thing?
booming. Banks and companies, eager for a piece of the action, invest heavily in production capability. Not surprisingly, a market can soon become saturated with too much product; consequently, demand drops, revenues slow to a trickle,... View Details
Keywords: Garry Emmons
- 29 Oct 2020
- Blog Post
Delving Deeper into Development with the MBA/MPA-ID Program – a Q+A with Zainab Raji (MBA/MPA-ID 2022)
Ministries of Finance across Africa and the Middle East on topics such as tax revenue improvement, expenditure management, and economic planning. I also advised commercial and development banks on revenue... View Details
- 08 Oct 2008
- Research & Ideas
Book Excerpt: A Sense of Urgency
worse, not better. Big Mistake Number 2: Going over the line with a strategy that creates an angry backlash because people feel manipulated. No one wants to feel manipulated. If people sense that someone has created a crisis that... View Details
Keywords: by John P. Kotter
- 14 Aug 2018
- First Look
First Look at New Research and Ideas, August 14, 2018
tighter budget constraint. While the fall in tax revenues was partly offset by higher debt, this strategy may, in the long run, have proven unsustainable, contributing to the financially distressed... View Details
Keywords: by Sean Silverthorne
- 25 May 2010
- First Look
First Look: May 25
with annual revenues of $107 million. As we watch it change its culture, practices, and organization from offline to online marketing, we have an opportunity not simply to see the metrics used in online marketing budget allocation, but... View Details
Keywords: Martha Lagace
- 14 Jan 2014
- First Look
First Look: January 14
http://www.hbs.edu/faculty/Publication%20Files/14-040_96933ceb-3097-4432-97d1-0b32625889f9.pdf January 2014 Harvard Business Review Building a Game-Changing Talent Strategy By: Ready, Douglas A., Linda A. Hill, and Robert J. Thomas... View Details
Keywords: Sean Silverthorne
- March 2022 (Revised April 2022)
- Teaching Note
Spotify's Audio-First Strategy: Leading the Podcasting Market
By: Hong Luo and Carol Lin
Teaching Note for HBS Case No. 721-439. Within 15 years, CEO Daniel Ek had led Spotify from an ambitious startup to a multi-billion dollar company that had transformed the music industry. As part of Spotify’s next phase of growth, the platform would invest heavily in... View Details
- 2006
- Working Paper
The Value of a 'Free' Customer
By: Sunil Gupta, Carl F. Mela and Jose M. Vidal-Sanz
Central to a firm's growth and marketing policy is the revenus and profit potential of its customer assets. As a result, there has been a recent proliferation of work regarding customer lifetime value. However, extant research in this area is silent regarding how to... View Details
Gupta, Sunil, Carl F. Mela, and Jose M. Vidal-Sanz. "The Value of a 'Free' Customer." Harvard Business School Working Paper, No. 07-035, December 2006.
- 16 Mar 2020
- Research & Ideas
How the Coronavirus Is Already Rewriting the Future of Business
and social responsibility can go from nice-to-have to essential. Encouraging the growth of local and regional suppliers through regional economic development and job training strategies enriches the local ecosystem. A pandemic makes clear... View Details
Keywords: by Dina Gerdeman
- 10 Apr 2014
- Research & Ideas
John Kotter’s Plan to Accelerate Your Business
structure driven by the accelerators." Two Is Better A dual operating system is a nod to what Kotter believes is some of the most interesting management thinking of the past few decades, from Michael Porter's "wakeup call telling us that organizations need to pay... View Details
Keywords: by Kim Girard
- 23 Mar 2010
- First Look
First Look: March 23
press An abstract is unavailable at this time. Book: http://ceo.usc.edu/book/doing_research_that_is_useful.html Business Network Transformation in Action Authors: Marco Iansiti and Ross Sullivan Publication: In Business Network Transformation: View Details
Keywords: Martha Lagace
- 25 May 2021
- Research & Ideas
White Airbnb Hosts Earn More. Can AI Shrink the Racial Gap?
services to e-commerce platforms like eBay and Uber. “If other companies invest in building similar race-blind algorithms, that may even the playing field for users,” Zhang says. Without AI, white hosts earn more Airbnb has faced criticism for disparities in View Details
- 01 Sep 2003
- News
Kumar Mahadeva
Cognizant provides application outsourcing services and 24/7 software project management for a small but intensely loyal client base of large U.S. and European companies. Widely praised in the business press for its innovation and growth, the company reached $229.1... View Details
- 01 Aug 2001
- News
Richard B. Fisher (MBA '62)
trading. As a result, the firm embarked upon a major growth strategy in 1971, with Fisher as one of its leading architects. From 1970 to 1983, revenues increased from $22 million to just over $470 million.... View Details