Primary Art Market - Publications - Faculty & Research

02 Sep 2016
Op-Ed

The Twitter Election

spotty, thanks to continuing internecine rivalries within the Republican Party.Trump's comparative advantage is in social media. He used controversial tweets, sometimes incorporating personal attacks, to dominate the news cycle during the Republican View Details

Keywords: by John Quelch and Thales Teixeira

December 2008 (Revised March 2009)
Case

The Metropolitan Opera (A)

By: Anita Elberse and Crissy Perez

In April 2007, the New York City Metropolitan Opera's general manager Peter Gelb looks back on the first season of a daring experiment to broadcast performances live in high-definition to movie theaters across North America. While the "Live in HD" program has received... View Details

Keywords: Arts; Technological Innovation; Marketing Strategy; Nonprofit Organizations; Competitive Advantage; Entertainment and Recreation Industry

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Judging | New Venture Competition

MD, Phoenix Fund Aunim Hossain Founder and CEO, Agent.tax Austin McCarthy Attorney, DLA Piper LLP (US) Avni Patel Founder/CEO, Milo Barbara Finer Marketing Consultant/ Professor, WPI Barbara Piette Managing Principal, Knightsbridge... View Details

12 Jun 2006
Research & Ideas

The Promise of Channel Stewardship

distribution channels tend to exhibit a strong inertia. Of all the elements of a company's marketing strategy, distribution channels are perhaps the hardest to change. Three primary factors explain why: 1.... View Details

Keywords: by V. Kasturi Rangan & Marie Bell; Consumer Products

Fast Answer

Consumer demographics

Where do I find data on consumer demographics and buying behavior? You may begin with: Passport provides data and market reports related to consumer lifestyles in a wide range of industries and geographies. Additional... View Details

10 Oct 2024
News

Cultivating Can-Do Attitudes

Two days before Thanksgiving 2002, the 4th graders of Irving Primary in Peoria, Illinois, gathered in the school’s gym for an assembly. The students were restless, Jen Wilfong (GMP 3, 2007) recalls. They were chatting and jostling one... View Details

Student-Profile

Ahmmad Brown

Even as an undergraduate, Ahmmad Brown’s (he/him) interests were far-ranging; he graduated from Swarthmore College with a joint degree in Sociology & Anthropology, and Japanese. He credits the liberal arts approach with teaching him to be... View Details

28 Jun 2018
Cold Call Podcast

L.A. Philharmonic Shows the American Symphony Orchestra Isn’t Dead Yet

Keywords: Re: Rohit Deshpande; Fine Arts; Fine Arts

14 Oct 2008
Research & Ideas

Should You Bring Advertising Expertise In-House?

managers to give serious consideration to the internalization of at least some advertising and marketing services," Silk says in this Q&A. Sarah Jane Gilbert: Can you explain the concept of vertical integration? Alvin Silk:... View Details

Keywords: by Sarah Jane Gilbert; Advertising

Profile

Aline Camargo

& career path? One of my main goals coming to HBS was to identify a career that combines my passion for music and my business skills. During the MBA program, I took Entrepreneurship and Strategic Marketing courses for Creative... View Details

Keywords: Consumer Products; Retail; Entertainment / Media

01 Mar 2018
News

Case Study: On the Record

firms—and how to work with other market participants. How they answered the question: Alpha Architect quickly realized that the robo-advisor service was not going to be the primary focus of the company,... View Details

Keywords: April White

21 Jul 2010
News

Mad Men, the Early Era

checkerboard floor. “The High Art of Photographic Advertising” showcases some striking examples from the 1934 National Alliance of Art and Industry Exhibition that opened in the gallery of New York City’s 30... View Details

Keywords: photography; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment

10 Jun 2013
Research & Ideas

How Numbers Talk to People

The problem with big data is that there is, well, so much of it. Analyzing it is like trying to sip from a firehose. Just in time, a new book on the art and science of quantitative analysis arrives this week. In Keeping Up with the... View Details

02 Jul 2001
What Do You Think?

Built to Last or Bought to Sell?

assumption that continuity is more desirable. The problem apparently has much to do with the narrow definition of success, the ability to outperform the stock market that the authors use as the primary... View Details

Keywords: by James Heskett

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About | Harvard Business School

About C. Ludens Ringnes Sculpture Collection The C. Ludens Ringnes Sculpture Collection was established in 2018 through the generosity of Christian Ringnes during the Harvard Business School Campaign. This gift supports two primary... View Details

Gil Addo

Gil Addo is CEO and Co-founder of RubiconMD, a wholly-owned subsidiary of CVS Health. RubiconMD’s digital health platform empowers primary care clinicians with access to virtual specialist support to improve patient care. Founded in... View Details

Keywords: Healthcare

22 Jul 2015
Research & Ideas

Name Your Price. Really.

Years ago, when I was a student in New York (and like many students, perpetually broke), I would often go to the Metropolitan Museum of Art for entertainment. The museum had a policy that visitors could pay whatever they wanted, so for as... View Details

Keywords: by Michael Blanding; Consumer Products

01 Jun 2023
News

Spray Canon

Taylor Callery Taylor Callery When street artist Jean-Michel Basquiat’s Untitled sold for $110.5 million in 2017, famed art dealer and curator Jeffrey Deitch (MBA 1978) told the New York Times that the artist was “now in the same league as Francis Bacon and Pablo... View Details

Keywords: Dan Morrell; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

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Burden Park | About

generations of the Burden family have also supported the University libraries, the Harvard Art Museums, the Harvard T.H. Chan School of Public Health, and the Harvard Graduate School of Design in addition to an endowed undergraduate... View Details

Fast Answer

Challenges and Opportunities in the Restaurant Industry

financial fundamentals for valuation; equity research and investment firm data; For a multimedia learning module on LSEG Workspace check out our Learn with Baker Library LSEG Workspace Introduction. Industry and View Details

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