Publications

September 1994
Supplement

Otis Elevator Company: China Joint Venture (E-2)

By: Michael Y. Yoshino

Describes what happened and presents the perspectives of the three executives who played key roles in the process. A rewritten version of an earlier case. View Details

Keywords: Joint Ventures; Globalization; Global Strategy; Market Entry and Exit; China

May 1986 (Revised November 1990)
Case

Airbus vs. Boeing (A): Turbulent Skies

By: Malcolm S. Salter

Presents the economic and political dimensions of competition in the commercial aircraft industry, as demonstrated by Airbus of Europe and Boeing of the United States. View Details

Keywords: Economics; Government and Politics; Competition; Aerospace Industry; Europe; United States

2019
Flash Talks

Stereotype Threat’s Silver Lining: Speaking Out for Change

December 2012
Article

Behavioral Ethics: Toward a Deeper Understanding of Moral Judgment and Dishonesty

By: Max Bazerman and Francesca Gino

Early research and teaching on ethics focused on either a moral development perspective or philosophical approaches, and used a normative approach by focusing on the question of how people should act when resolving ethical dilemmas. In this paper, we briefly describe... View Details

Keywords: Ethical Decision Making; Corruption; Unethical Behavior; Behavioral Decision Research; Behavior; Ethics

Read Now

Nov 2015
Audio

Prospects for Shared Prosperity: Findings from the 2015 Alumni Survey on U.S. Competitiveness

America’s leading companies are thriving, but the prosperity they are producing is not being shared broadly among U.S. citizens. Jan W. Rivkin presents the results of effort to gauge HBS alumni opinions on two topics: Economic outcomes... View Details

July 1967 (Revised September 1982)
Case

Head Ski Co., Inc.

By: Howard H. Stevenson

Describes the development of the company to its present preeminence in high-priced skis and the avenues that it can follow to obtain new growth. View Details

Keywords: Business Growth and Maturation; Growth and Development Strategy; Manufacturing Industry; Sports Industry

January 2011
Case

Shar Matin (A)

By: David A. Thomas and Elisa Farri

The head of the subsidiary of a US company faced the decision to present an aggressive growth plan despite his CFO's lack of support. View Details

Keywords: Business Subsidiaries; Decision Choices and Conditions; Globalized Firms and Management; Leadership; Growth and Development Strategy; Management Teams; United States

August 2005 (Revised March 2006)
Case

Moneyball (A): What Are You Paying For?

By: Frances X. Frei, Dennis Campbell and Eliot Sherman

Explores the contextual elements of Major League Baseball and presents data to allow for an analytic examination of alleged market inefficiencies within the sport. View Details

Keywords: Market Design; Performance; Sports; Compensation and Benefits; Sports Industry; United States

November 1997
Supplement

Washington Post Company,The: Conversation Between Katharine and Don Graham (Video)

By: Louis B. Barnes and John A. Davis

Presents a conversation between a mother and son about such issues as family business, going public, the son coming into the business, and succession. View Details

Keywords: Business Startups; Family Business; Interpersonal Communication; Management Succession; Going Public; Family and Family Relationships

October 1984
Case

NIKE (A1)

Presents a specific marketing policy decision on the servicing of large, important chain store customers versus giving priority to small specialty running equipment stores. View Details

Keywords: Decisions; Marketing Strategy; Distribution Channels; Apparel and Accessories Industry; Sports Industry

April 1997
Background Note

Note on Value Drivers

By: Benjamin C. Esty

Presents a framework for analyzing strategic decisions. Takes as given the practice of value-based management whereby managers use value as a primary criterion when making financial, strategic, or investment decisions. Through a simple valuation model, it shows how... View Details

Keywords: Decisions; Equity; Financial Strategy; Investment; Profit; Framework; Growth Management; Value Creation

July 2015 (Revised April 2016)
Case

Launching Yelp Reservations (A)

By: Michael Luca, Kevin Mohan and Patrick Rooney

This case presents a multi-party negotiation among Yelp, current partner OpenTable, and two startups in the online restaurant reservation industry. View Details

Keywords: Information Technology; Negotiation; Business Startups; Acquisition; Technology Industry; United States

22 Feb 2010
Other Presentation

Competitiveness in the Post Crisis Era: The Strategic Agenda for the UK

By: Michael E. Porter

Dr. Christian Ketels helped prepare this competitiveness presentation which was delivered during the 2010 Global Investment Conference in London, UK. View Details

Keywords: Economics; United Kingdom

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January 2000
Case

Claiborne Asks Web Surfers to Name New Line

Presents results of an Internet-voting promotion used to guide selection of a brand name for a new clothing firm extension. View Details

Keywords: Internet and the Web; Brands and Branding; Apparel and Accessories Industry

May 1989
Supplement

Lincoln Electric Co., George Willis, Video

By: Norman A. Berg

Presents George Willis, chairman and CEO of Lincoln Electric Co., addressing an HBS PMD executive class on October 7, 1988. View Details

Keywords: Management Teams; Industrial Products Industry

August 1991
Background Note

Industrial Market Research: Beta Test Site Management

By: Robert J. Dolan

Describes the role of BETA tests in the new product development process and presents guidelines for effective test program development. View Details

Keywords: Product Development; Mathematical Methods; Marketing

January 2011
Supplement

Shar Matin (C)

By: David A. Thomas and Elisa Farri

The head of the subsidiary of a US company faced the decision to present an aggressive growth plan despite his CFO's lack of support. View Details

Keywords: Business Subsidiaries; Decisions; Growth and Development Strategy; Planning

October 2000 (Revised August 2001)
Case

Avon Products (B)

By: Lynn S. Paine and Greg Rogers

Presents the results of the decision taken in the (A) case. Describes the subsequent challenges faced by Avon Products in promulgating its globalization worldwide. View Details

Keywords: Organizational Culture; Gender; Cross-Cultural and Cross-Border Issues; Beauty and Cosmetics Industry