Publications

Publications

Filter Results: (5,640) Arrow Down
Filter Results: (5,640) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 34 of 5,640 Results →
  • 10 Mar 2020
  • News

Competing in the Age of A.I. — Interview with Marco Iansiti and Karim R. Lakhani

  • June 1995
  • Teaching Note

Time Life Inc. (A) and (B)TN

By: David A. Garvin and Artemis March
Teaching Note for (9-395-012) and (9-395-013). View Details
Keywords: Publishing Industry
Related
  • 25 Aug 2010
  • News

Games, Parties, Pranks, and Celebrations

(sent in by class-notes secretaries) Games 1972J. Section A started our bingo game in the second term of our first year (1971). Cards had the names of roughly a third of the class (24 of 75) on them (5 each for B, I, G, and O View Details
Keywords: Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • 04 Jun 2001
  • Research & Ideas

RealNetworks, CNET, and Judo Strategy

RealNetworks founder Rob Glaser, a veteran of doing battle with much larger Microsoft, has some words of wisdom on competing against a market giant: "If you want to beat Bobby Fischer, don't play chess." Glaser, president and... View Details
Keywords: by Jim Aisner
  • 2013
  • Working Paper

Do Display Ads Influence Search?: Attribution and Dynamics in Online Advertising

By: Sunil Gupta
As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spend by referring to online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard online... View Details
Keywords: Internet and the Web; Digital Marketing
Related
  • May 2018 (Revised February 2019)
  • Case

The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft

By: Jeffrey F. Rayport, Julia Kelley and Nathaniel Schwalb
As of early 2018, five U.S. technology companies—Google, Apple, Facebook, Amazon, and Microsoft—were among the largest companies in the world. Similarly, three Chinese technology firms—Baidu, Alibaba, and Tencent, or BAT—had emerged as global players due in part to the... View Details
Keywords: Internet and the Web; Business Ventures; Customers; Analytics and Data Science; Safety; Corporate Strategy; Competitive Strategy; Technology Industry
Related
  • January 2014 (Revised January 2015)
  • Case

Reinventing Adobe

By: Sunil Gupta and Lauren Barley
By 2013, Adobe had reinvented itself from a publisher of popular software such as Photoshop and Acrobat to a digital marketing and digital media company. In May 2013, the company decided to stop selling its software as a package in favor of Creative... View Details
Related
  • 28 Sep 2020
  • Research & Ideas

How Leaders Can Navigate Politicized Conversations and Inspire Collaboration

published in Journal of Personality and Social Psychology in July 2020. She co-authored the study with recent doctoral graduate Michael Rosenblum and Assistant Professor... View Details
Keywords: by Kristen Senz
  • Web

Redefining Capitalism - Institute For Strategy And Competitiveness

HBS ISC Creating Shared Value CSV Creating Shared Value CSV Explained Emerging Topics CSV in Practice Published CSV Cases CSV Explained CSV Explained The Three Levels of CSV Adding a Social Dimension to Strategy Redefining Capitalism The... View Details
  • 06 Jun 2017
  • First Look

First Look at New Research and Ideas: June 6, 2017

forthcoming American Economic Journal: Economic Policy Selection and Market Reallocation: Productivity Gains from Multinational Production By: Alfaro, Laura, and Maggie X. Chen Abstract—Assessing the... View Details
Keywords: Sean Silverthorne
  • 28 Jul 2020
  • Research & Ideas

Racism and Digital Design: How Online Platforms Can Thwart Discrimination

essential to evaluate methods for measuring discrimination and associated design changes over time. About the Author Kristen Senz is a writer and social media editor for... View Details
Keywords: by Kristen Senz; Travel; Entertainment & Recreation; Service
  • 28 Apr 2011
  • News

The Compensation Silly Season

  • April 2017 (Revised March 2024)
  • Case

Making Target the Target: Boycotts and Corporate Political Activity

By: Nien-hê Hsieh and Victor Wu
Through the challenges facing Target, the case examines ways in which corporations can become involved in political and legislative debates and processes, ranging from campaign contributions to lobbying to political activism. In 2016, Target CEO Brian Cornell must... View Details
Keywords: Boycott; Corporate Political Activity; Lobbying; LGBTQ; Campaign Contributions; Campaign Finance; Retail; Shareholder Activism; Public Opinion; Social Issues; Corporate Social Responsibility and Impact; Mission and Purpose; Problems and Challenges; Laws and Statutes; Rights; Crisis Management; Risk Management; Media; Political Elections; Taxation; Corporate Accountability; Values and Beliefs; Fairness; Diversity; Customers; Communication; Business and Government Relations; Retail Industry; United States
Related
  • Web

Drivers of Competitiveness - Institute For Strategy And Competitiveness

Michael E. Porter and Scott Stern 09 Sep 2008 Harvard Business School Publishing On Competition, Updated and Expanded Edition by Michael E. Porter 24 Jan 2012 Global... View Details
  • 2024
  • Working Paper

What Is Newsworthy? Theory and Evidence

By: Luis Armona, Matthew Gentzkow, Emir Kamenica and Jesse M. Shapiro
We study newsworthiness in theory and practice. We focus on situations in which a news outlet observes the realization of a state of the world and must decide whether to report the realization to a consumer who pays an opportunity cost to consume the report. The... View Details
Keywords: News; Mathematical Methods; Prejudice and Bias; Media and Broadcasting Industry
Related
  • Web

Sample Student Projects - Institute For Strategy And Competitiveness

studies represent a valuable resource for researchers, government officials, and other leaders. Students have given permission to publish their work here; the copyright for each report is retained by the... View Details
  • 27 Aug 2018
  • News

How Best Buy, The New York Times, And John Deere Have Become Digital Leaders

    Jeremy S. Friedman

    Jeremy S. Friedman is an associate professor of business administration in the Business, Government, and International Economy Unit and taught the course of the same name in the MBA required curriculum over the past six years. Currently, he is teaching Business and... View Details

    • 06 Mar 2006
    • Research & Ideas

    Winners and Losers at the Olympics

    cable channels were aimed at ardent fans who wanted live, beginning-to-end, daytime coverage, from cross-country ski races to early rounds of the hockey tournament. And then there were the real fanatic fans View Details
    Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports
    • 05 Sep 2000
    • Research & Ideas

    Building Bridges Between Education and Business

    How can Latin American business and academia work together to stimulate more case writing in the region? In a set of frank discussions, conference participants—academics and business executives... View Details
    Keywords: by Martha Lagace