Intention - Publications - Faculty & Research

01 Dec 2017
News

The Robots Are Coming to Save Your Job

robot, meant for simpler jobs like unpacking boxes; Sawyer is a one-armed robot designed for more precise tasks like placing memory cards into motherboards. The humanizing is intentional and essential to integrating the bots into a... View Details

Keywords: Dan Morrell

01 Jun 2014
News

The Digital Deck

printed paper, rather than reimagining an entirely new online experience for readers. As faculty chair of HBX, the School's new online learning platform, Anand says the intent from the start was to avoid following in the footsteps of... View Details

Keywords: Julia Hanna

19 Aug 2021
News

A Letter to My White Friends and Colleagues

ex-wife and I with the model that he and she who much is given much is required. They know that they've always had to give back as well. My life has been very intentional relative to giving back and helping others. I believe that every... View Details

25 Aug 2022
News

Ink: The Three-Step Startup

to engage with other resources that are also valuable. And I wanted to make this interactive experience not only between me and the reader. My intention is for somebody to read the book and then engage with me and a community of learners.... View Details

Keywords: Jill Radsken; Business Schools & Computer & Management Training; Educational Services

01 Aug 2016
Research & Ideas

Retail Execs Underplay Current Performance to Investors--but Why?

mobile phones, tablets, as well as desktop computers. Do some retail executives mislead investors to win in the stock market? Source: Rawpixel Ltd Consumer activity data included counts of specific events that appeared to involve a consumer’s View Details

Keywords: by Dina Gerdeman; Financial Services

01 Jan 2013
News

Thomas A. James, MBA 1966

position to a successor three years ago, but he continues to work 60 hours a week. His intention to slow down, or at least shift focus from RJF to his philanthropic endeavors, has not yet been realized. "There's so much I want to do," he... View Details

Keywords: Susan Young

September 1999 (Revised February 2004)
Case

WebSpective Software, Inc. (A)

By: Michael J. Roberts, Joseph B. Lassiter III, John T. Gourville and Sun Ming Wong

Describes the situation at WebSpective, a software company that develops products to help companies manage the network of servers that support their Websites. Describes the use of "concept engineering" tools to interview customers, determine their needs and the... View Details

Keywords: Entrepreneurship; Management Practices and Processes; Customers; Customer Focus and Relationships; Communication Intention and Meaning; Product Development; Product Marketing; Management Analysis, Tools, and Techniques; Customer Satisfaction; Marketing Strategy; Information Technology Industry

Citation

Educators

Purchase

06 Dec 2021
News

Action Plan: Whole Sale

individualized content that is less permanent. Think TikTok, not Facebook: “Understanding how to talk to them using their technology and their language is really important.” Be intentional about your values. The consumption-to-conviction... View Details

Keywords: April White; ecommerce; bricks and mortar; marketing; beauty

10 Feb 2014
News

King of His Castle

hopes in the near future to focus full time on the Renaissance empire he has built and is intent on expanding. "I get to apply my business skills to the building of the company, but my passion for it hasn't diminished at all," he says.... View Details

Keywords: Jill Radsken; Arts, Entertainment

19 Nov 2018
Working Paper Summaries

Lazy Prices

Keywords: by Lauren Cohen, Christopher J. Malloy, and Quoc Nguyen; Financial Services

15 Dec 2024
News

On The Case

HBS. What these three cases illustrate is the mindset, talents, and courage it takes for leaders to make the tough choices required to live their intentions and values. This particular case finds Mihaljevic in his fourth year as president... View Details

Keywords: Jen McFarland Flint; Educational Support Services; Educational Services

01 Sep 2020
News

Road Work

a market that was impacted just as hard but received less assistance.” Camino is also intent on expanding education opportunities for borrowers. With an extensive library of bilingual content and video workshops on topics ranging from... View Details

Keywords: banking; LatinX; small businesses; COVID-19; Finance

01 Dec 2022
News

The Potential of Business to Improve Lives

BUSINESS AS A FORCE FOR GOOD IN SOCIETY READ MORE STORIES BUSINESS AS A FORCE FOR GOOD IN SOCIETY READ MORE STORIES Those ideas include Ely’s research showing that good intentions and occasional, off-the-shelf training are not sufficient... View Details

Keywords: April White

01 Sep 2008
News

In Africa, Porter Sees Lessons for Health Care

the highlands of east Africa, it is HIV and TB patients to whom Porter listens intently as they describe their care and treatment. It’s July 2007, and Porter is on a fact-finding trip to Rwanda, part of his work for the Global Health... View Details

Keywords: HIV/AIDS; Ambulatory Health Care Services; Health, Social Assistance

Article

When Dreaming Is Believing: The (Motivated) Interpretation of Dreams

By: Carey K. Morewedge and Michael I. Norton

This research investigated laypeople's interpretation of their dreams. Participants from both Eastern and Western cultures believed that dreams contain hidden truths (Study 1) and considered dreams to provide more meaningful information about the world than similar... View Details

Keywords: Anchoring; Attribution; Dreams; Motivated Reasoning; Unconscious Thought; Communication Intention and Meaning; Judgments; Values and Beliefs; Information; Behavior; Cognition and Thinking; Motivation and Incentives

Citation

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01 Sep 2020
News

Action Plan: Finding Fluency

Photo courtesy of Cammie Dunaway Photo courtesy of Cammie Dunaway Every day of 2020, Cammie Dunaway (MBA 1990) has practiced her French using the Duolingo app. “It is something positive I can do for myself,” Dunaway says of the hobby she has maintained throughout... View Details

Keywords: April White; foreign language; education and technology; digital marketing; change management; COVID-19; Educational Services

08 Oct 2010
What Do You Think?

Will Transparency in CEO Compensation Have Unintended Consequences?

Street reform. In addition to the disclosure of the annual compensation of the CEO, the bill requires organizations with publicly held stock to disclose the median total annual compensation of all employees and the ratio comparing these two amounts. The View Details

Keywords: by Jim Heskett

02 Feb 2002
What Do You Think?

Will the Societal Effects of Enron Exceed Those of September 11?

will happen except perhaps a best-selling novelization and a major motion picture starring Richard Gere as Lay." The sense of most comments received was that while the intent of the perpetrators of the September 11 attacks bore no... View Details

Keywords: by James Heskett

16 Jul 2001
Research & Ideas

How to Compete Like a Judo Strategist

Rule Five: Face The Music Finally, many judo strategists begin with good intentions but end up exhausting their resources on losing battles—especially in the Internet era, as new technologies and competitors create better ways to compete.... View Details

Keywords: by David B. Yoffie & Mary Kwak

01 Jan 2012
News

Cynthia Carroll, MBA 1989

intention to focus on safety. Her steadfast commitment has dramatically decreased the number of deaths in Anglo American’s mines worldwide. Between 2002 and 2006 the company lost 46 people annually, on average. By 2011 the number had... View Details

Publications