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21 Jun 2010
Research & Ideas

Strategy and Execution for Emerging Markets

reasonable prices are in demand. One example: In health care, GE is producing a computerized tomography (CT) scan machine that is functional without a lot of bells and whistles. It was designed originally for the Chinese market where patients without View Details

Keywords: by Martha Lagace

07 Feb 2012
First Look

First Look: February 7

variety, process flexibility and even the path of industry evolution. We explore this relationship in the software industry. Our research takes advantage of a natural experiment, in that we observe products that fulfill the same function... View Details

Keywords: Sean Silverthorne

08 Feb 2011
First Look

First Look: Feb. 8

M. Howitt Publication:In Integrative Risk Management: Advanced Disaster Recovery, edited by Simon Woodward. Zürich, Switzerland: Swiss Re Centre for Global Dialogue, 2010 Abstract Societies face a wide array of significant hazards—ranging from the possibility of... View Details

Keywords: Sean Silverthorne

May 25, 2016
Comment

How Consumers and Businesses are Reshaping Public Health

By: John A. Quelch

Healthcare and education are two issues in which citizens around the world, rich and poor, are passionately interested. It has long been appreciated that the way that a society treats its youngest and oldest members says much about its moral maturity. Economic... View Details

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