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Show Results For
- All HBS Web
(2,913)
- People (12)
- News (820)
- Research (1,325)
- Events (37)
- Multimedia (47)
- Faculty Publications (956)
- March 2007
- Article
Internet Advertising and the Generalized Second Price Auction: Selling Billions of Dollars Worth of Keywords
By: Benjamin Edelman, Michael Ostrovsky and Michael Schwarz
We investigate the "generalized second-price" auction (GSP), a new mechanism used by search engines to sell online advertising. Although GSP looks similar to the Vickrey-Clarke-Groves (VCG) mechanism, its properties are very different. Unlike the VCG mechanism, GSP... View Details
Edelman, Benjamin, Michael Ostrovsky, and Michael Schwarz. "Internet Advertising and the Generalized Second Price Auction: Selling Billions of Dollars Worth of Keywords." American Economic Review 97, no. 1 (March 2007): 242–259. (Winner of the 2013 Prize in Game Theory and Computer Science from the Game Theory Society - for "the best paper at the interface of game theory and computer science in the last decade." Winner of the 2018 SIGecom Test of Time Award from the ACM Special Interest Group on E-Commerce - for "an influential paper or series of papers published between ten and twenty-five years ago that has significantly impacted research or applications exemplifying the interplay of economics and computation.")
Janice H. Hammond
Janice H. Hammond is the Jesse Philips Professor of Manufacturing. She currently serves as coursehead for the new MBA required course, Data Science for Managers. She serves as program chair for the HBS Executive Education International Women’s Foundation and Women’s... View Details
Keywords: apparel; distribution; e-commerce industry; manufacturing; retailing; textiles; transportation
- April 2023 (Revised February 2024)
- Case
AI Wars
By: Andy Wu, Matt Higgins, Miaomiao Zhang and Hang Jiang
In February 2024, the world was looking to Google to see what the search giant and long-time putative technical leader in artificial intelligence (AI) would do to compete in the massively hyped technology of generative AI. Over a year ago, OpenAI released ChatGPT, a... View Details
Keywords: AI; Artificial Intelligence; AI and Machine Learning; Technology Adoption; Competitive Strategy; Technological Innovation
Wu, Andy, Matt Higgins, Miaomiao Zhang, and Hang Jiang. "AI Wars." Harvard Business School Case 723-434, April 2023. (Revised February 2024.)
- 22 Sep 2016
- News
Innovation Under Constraint: Constructing a Turnaround at Lego
- 19 Sep 2016
- Video
Innovation Under Constraint: Constructing a Turnaround at Lego
- 08 May 2025
- HBS Seminar
Ramesh Johari, Stanford
- 27 Apr 2009
- Research & Ideas
Building Businesses in Turbulent Times
exploiting innovation will serve as economic growth engines in the future—and will be the industry leaders of tomorrow. Q: Which industries offer the most opportunity? A: Over the long run, opportunity exists in every sector. In the short... View Details
Keywords: by Staff
- January – February 2011
- Article
How to Design a Winning Business Model
By: Ramon Casadesus-Masanell and Joan E. Ricart
Most executives believe that competing through business models is critical for success, but few have come to grips with how best to do so. One common mistake is enterprises' unwavering focus on creating innovative models and evaluating their efficacy in standalone... View Details
Keywords: Business Model; Design; Strength and Weakness; Competitive Strategy; Competitive Advantage
Casadesus-Masanell, Ramon, and Joan E. Ricart. "How to Design a Winning Business Model." Harvard Business Review 89, nos. 1-2 (January–February 2011): 100–107.
- 08 Nov 2018
- HBS Seminar
Jun Li, University of Michigan Ross School of Business
- August 2021 (Revised March 2022)
- Case
Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences
By: Jill Avery and Rayan Nahas
Camera IQ, a camera marketing software company that empowered brands to create and launch augmented reality experiences (AREs) across social platforms, had just raised an additional $5 million to fund further product development and expand its marketing and sales... View Details
Keywords: Brand Management; Virtual Reality; Augmented Reality; B2B; Technology Platform; Marketing; Marketing Communications; Marketing Strategy; Brands and Branding; Digital Marketing; Internet and the Web; Growth Management; Customer Relationship Management; Customer Value and Value Chain; Social Media; E-commerce; Applications and Software; Digital Platforms; Advertising Industry; United States
Avery, Jill, and Rayan Nahas. "Camera IQ and the Metaverse: Building Augmented Reality Brand Experiences." Harvard Business School Case 522-002, August 2021. (Revised March 2022.)
Gerald C. Chertavian
Gerald Chertavian is the Founder of Year Up, one of the nation’s largest and most effective youth workforce development programs. Chertavian was a successful technology entrepreneur and Wall Street banker, but it was through his many years as a Big Brother... View Details
- 11 Jul 2011
- Research & Ideas
Non-competes Push Talent Away
it's the ones with many coauthors. Prior research has shown that the best engineer is worth much more than the average engineer. And if those are the people whom the states are losing, it's a big hit. Policy makers in these states are... View Details
- 2018
- Book
High-Skilled Migration to the United States and Its Economic Consequences
By: Gordon H. Hanson, William R. Kerr and Sarah Turner
Immigration policy is one of the most contentious public policy issues in the United States today. High-skilled immigrants represent an increasing share of the U.S. workforce, particularly in science and engineering fields. These immigrants affect economic growth,... View Details
Hanson, Gordon H., William R. Kerr and Sarah Turner, eds. High-Skilled Migration to the United States and Its Economic Consequences. Chicago, IL: University of Chicago Press, 2018.
- July 1986 (Revised September 1989)
- Case
Sedalia Revisited
The Sedalia Engine Plant was one of the first models of socio-technical work designs. This case is an update of the activities in the plant over its eleven-year history. The main problem facing the third plant manager is a change in world competition and a need to... View Details
Keywords: Organizational Change and Adaptation; Mission and Purpose; Change Management; Manufacturing Industry
Klein, Janice A. "Sedalia Revisited." Harvard Business School Case 687-004, July 1986. (Revised September 1989.)
- 10 Oct 2014
- News
Ending Gender Discrimination Requires More than a Training Program
- 01 Oct 2021
- News
Inside the Taiwan Firm That Makes the World’s Tech Run
- Web
Capstone | MBA
go. Genetic engineering is one particularly promising type of therapy, in which patients’ own immune cells are altered to specifically target the cancer. This project described a next-generation approach to make this therapy more... View Details
Stefan H. Thomke
Stefan Thomke (sthomke@hbs.edu), an authority on the management of innovation, is the William Barclay Harding Professor of Business Administration at Harvard Business School. He has worked with firms on product, process, and... View Details
Keywords: aerospace; automobiles; automotive; banking; biotechnology; chemical; computer; defense; electronics; health care; high technology; home video games; information technology industry; manufacturing; marketing industry; pharmaceuticals; plastics; semiconductor; service industry; telecommunications; video games
- Web
HBS Working Knowledge – Harvard Business School Faculty Research
George 24 JAN 2024 | Op-Ed Aggressive cost cutting and rocky leadership changes have eroded the culture at Boeing, a company once admired for its engineering rigor, says Bill George. What will it take to repair the reputational damage... View Details