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Show Results For
- All HBS Web
(1,164)
- People (2)
- News (307)
- Research (552)
- Events (4)
- Multimedia (18)
- Faculty Publications (384)
- August 2020 (Revised September 2020)
- Case
Facelift at Olay (A)
By: Sunil Gupta, Rajiv Lal and Olivia Hull
By October 2017, Procter & Gamble’s skincare brand Olay has been struggling with declining sales for several years. The team has tried many remedies, but none has returned the brand to growth. As pressure grows from Olay’s competitors, including hundreds of new... View Details
Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Advantage; Competitive Strategy; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio
Gupta, Sunil, Rajiv Lal, and Olivia Hull. "Facelift at Olay (A)." Harvard Business School Case 521-011, August 2020. (Revised September 2020.)
- Web
Judges - Alumni
Service2School, and various other education related causes. Industry Technology Verticals AdTech, E-Commerce, Telecoms, Media & Technology (TMT), Mobile Commerce, Digital Health, Marketing Tech Area(s) of Expertise B2B, B2C, Board Roles,... View Details
- 15 Dec 2023
- News
Exploring Business Opportunities in Africa; Alumni Grapple with Plastic Waste Problem
Clubs News Clubs News Webinar illuminates broad array of business opportunities across Africa On December 5th, the HBS African-American Alumni Association (HBSAAA) hosted ‘Doing Business in Africa: From Opportunity to Action’, a webinar panel of HBS alumni who shared... View Details
Keywords: Margie Kelley
- Web
Frequently Asked Questions | HBS Online
Specialization is available both as a digital and printed document. What kind of time commitment is required to complete a Learning Track? Learning Tracks consist of three online courses within a specific subject area. Individual courses... View Details
- Web
MBA Program - Alumni
Giving MBA Program Giving MBA Program Enhance Learning Ensure a transformational educational experience The MBA Program is the cornerstone of HBS’s educational offerings. Ongoing innovation in teaching and learning, as well as the... View Details
- October 2021 (Revised June 2022)
- Case
PittaRosso: Artificial Intelligence-Driven Pricing and Promotion
By: Ayelet Israeli
PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them to implement changes that would affect both the top of funnel and bottom of funnel activities for the company: once... View Details
Keywords: Artificial Intelligence; Pricing; Pricing Algorithm; Pricing Decisions; Pricing Strategy; Pricing Structure; Promotion; Promotions; Online Marketing; Data-driven Decision-making; Data-driven Management; Retail; Retail Analytics; AI; Price; Advertising Campaigns; Analytics and Data Science; Analysis; Digital Marketing; Budgets and Budgeting; Marketing Strategy; Marketing; Transformation; Decision Making; AI and Machine Learning; Retail Industry; Italy
Israeli, Ayelet. "PittaRosso: Artificial Intelligence-Driven Pricing and Promotion." Harvard Business School Case 522-046, October 2021. (Revised June 2022.)
- Web
HBS - Financials | Supplemental Financial Information
Doctoral Programs. Information Technology staffing also was a key investment area in fiscal 2023, as HBS began to ramp up its digital transformation and continued to strengthen the security of its data... View Details
- 17 Nov 2020
- Research & Ideas
Why a Blended Workforce May Be Key to Lasting Competitive Advantage
In recent years, companies have been anxious about the lack of skilled workers to fill pivotal jobs. But then came COVID-19 and a subsequent recession. The ensuing business turmoil and record-high unemployment may have temporarily distracted companies from their... View Details
Keywords: by Joseph B. Fuller
- Web
Rare Disease Day – Small Numbers, Big Challenges… and Big Opportunities - Blog: Health Supplement
Practitioners Topics Topics Biotech/pharma Care Delivery Clinical Trials Digital Health Global Health Health Care Entrepreneurship Health Care Innovation Health Care Investment Health Care at HBS Insurance/payor Medical... View Details
- 20 Oct 2010
- Op-Ed
Export Competitiveness: Reversing the Logic
(Porter et al., 2008). Empirical work has confirmed the high correlation between strong performance on these conditions and prosperity levels across countries (Porter et al., 2008). Exports have a dual role in this framework; they (and a... View Details
Keywords: by Christian Ketels
- Web
HBS - The year in Review
core activities of teaching, research, and disseminating ideas. Faculty and students alike embraced the custom technology that enabled teaching and learning both in the classroom and remotely. They were supported by hundreds of frontline staff who came to campus every... View Details
- Web
Valerie Porciello | About
included Research Computing Services, the HBS Behavioral Lab (BeLab), the Case Research and Writing Group, the Christensen Center for Teaching and Learning, an Executive Fellows Program, and a Predoctoral Fellows Program. Prior to Harvard, Valerie served on a... View Details
- Web
Industry Information - Alumni
national discussion about how technology and innovation are transforming the way government agencies serve citizens and perform vital functions." + – Health Care FierceHealthcare Provides the latest industry news and analysis on the... View Details
- Web
Online Business Courses for Organizations | HBS Online
areas: Business Essentials Leadership & Management Entrepreneurship & Innovation Strategy Finance & Accounting Business in Society Marketing Digital Transformation There are multiple ways for employees to... View Details
- Web
Finance Awards & Honors - Faculty & Research
Winner of the 2021 John L. Weinberg/IRRCI Research Paper Award Competition for “The ESG-Innovation Disconnect: Evidence from Green Patenting” with Umit Gurun and Quoc Nguyen. Lauren H. Cohen : Invited to give a keynote address at the launch of the eNaira, Nigeria’s... View Details
- 16 Aug 2018
- News
Working with a Giver’s Spirit
Philippine tech incubator behind a number of remarkable companies, including Ayannah, which uses social media and mobile platforms to provide digital commerce and payment services to the world’s unbanked; PawnHero, an online pawnshop that... View Details
Keywords: Constantine von Hoffman
- Web
Augustine Heard & Co.: Building a Family Business - A Chronicle of the China Trade
well doing .” 8 Over the years John and his brothers quickly came to learn the family business. Arriving in Canton in 1855 after graduating from Yale, Albert Heard described his own transformation in only a year: “Then a boy with anxious... View Details
- 19 Jan 2022
- Blog Post
From Retail to HBS: How I’m Building a Career Path at the Intersection of Arts, Culture, and Business
interesting and inspiring people, it also allowed me to land my ideal summer internship on the Digital Strategy & Investments team at Sony Music Entertainment (alongside two HBS grads). Lastly, on a more personal note, I am grateful... View Details
- 22 May 2017
- Lessons from the Classroom
A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders
including the potential to transform a business sector. The top-rated teams have the chance to present their ideas in front of a panel of judges, each of whom has achieved aesthetic star power in their own professional domain. This year’s... View Details
- 09 Jun 2024
- Blog Post
The EC Formula: MBA Class of 2024 Looks Back
industry?Two courses were particularly useful for me: Transforming Health Care Delivery (THCD) with Visiting Professor Ariel Stern, and Strategy and Technology (STRATTECH) with Associate Professor Andy Wu. THCD was a two-part course;... View Details