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  • All HBS Web  (1,115)
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  • All HBS Web  (1,115)
    • People  (1)
    • News  (214)
    • Research  (767)
    • Events  (11)
    • Multimedia  (5)
  • Faculty Publications  (575)
← Page 34 of 1,115 Results →
  • 06 Aug 2019
  • Cold Call Podcast

Super Bowl Ads Sell Products, but Do They Sell Brands?

these entirely digital consumers that are out there, like my sons who have no use for anything larger than a cell phone in front of them. Kenny: Why don't we dive into the Super Bowl, itself? There are some great statistics in the case... View Details
Keywords: Advertising; Sports; Entertainment & Recreation; Media & Broadcasting
  • January 2021 (Revised March 2021)
  • Case

Jumia's Path to Profitability

By: Ramon Casadesus-Masanell, Pippa Tubman Armerding and Gamze Yucaoglu
The case opens in September 2019 as Sacha Poignonnec and Jeremy Hodara, co-founders and co-CEOs of Jumia, the leading Pan-African e-commerce platform, are contemplating the company’s path to profitability in the aftermath of a fragile investor sentiment, as the company... View Details
Keywords: Retail; Business Models; Business Model; Business Startups; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Technology Adoption; Value Creation; Globalization; Entrepreneurship; Competition; Expansion; Logistics; Profit; Resource Allocation; Diversification; Corporate Strategy; Retail Industry; Technology Industry; Africa
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Casadesus-Masanell, Ramon, Pippa Tubman Armerding, and Gamze Yucaoglu. "Jumia's Path to Profitability." Harvard Business School Case 721-355, January 2021. (Revised March 2021.)
  • 12 Nov 2021
  • News

Alumni Business Leaders on Confronting the Climate Change Challenge

Taking a Stand. Patagonia pulled its advertising from Facebook and has recently renewed its call on other firms to boycott the platform until Facebook can make sure its products do no harm. What would taking a stand look like for your... View Details
  • September 2020
  • Case

Uber at a Crossroads (2017)

By: Ramon Casadesus-Masanell and Karen Elterman
This case describes the history of Uber, its business model—including the ways it differed from that of the traditional taxi industry—and its competition with Lyft. The case is set in 2017, a year in which Uber was plagued by even more scandals than usual, though its... View Details
Keywords: Business Startups; Business Model; Customer Satisfaction; Fairness; Values and Beliefs; Price; Profit; Revenue; Investment; Government Legislation; Business History; Compensation and Benefits; Resignation and Termination; Employment; Wages; Lawfulness; Leadership Style; Leading Change; Management Style; Market Entry and Exit; Digital Platforms; Product Design; Organizational Culture; Problems and Challenges; Attitudes; Strategy; Competitive Strategy; Expansion; Transportation Networks; Mobile and Wireless Technology; Valuation; Transportation Industry; Technology Industry; United States
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Casadesus-Masanell, Ramon, and Karen Elterman. "Uber at a Crossroads (2017)." Harvard Business School Case 721-376, September 2020.
  • July 2015 (Revised August 2015)
  • Teaching Note

Resuscitating Monitter

By: Benjamin Edelman and Wei Sun
Supplements 915027. View Details
Keywords: Digital Platforms; Strategy; Entrepreneurship
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Edelman, Benjamin, and Wei Sun. "Resuscitating Monitter." Harvard Business School Teaching Note 916-007, July 2015. (Revised August 2015.)
  • July 28, 2022
  • Article

DAO Governance Attacks, and How to Avoid Them

By: Pranav Garimidi, Scott Duke Kominers and Tim Roughgarden
Many web3 projects embrace permissionless voting using a fungible and tradable native token. Permissionless voting can offer many benefits, from lowering barriers to entry to increasing competition. Token holders can use their tokens to vote on a range of issues—from... View Details
Keywords: Crypto Economy; Cryptocurrency; Governance; Voting; Decentralized Autonomous Organizations; Organizational Structure; Digital Platforms
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Garimidi, Pranav, Scott Duke Kominers, and Tim Roughgarden. "DAO Governance Attacks, and How to Avoid Them." a16zcrypto.com (July 28, 2022).
  • 2003
  • Other Unpublished Work

Evaluating Total Cost of Ownership for Software Platforms: Comparing Apples, Oranges, and Cucumbers

By: Alan MacCormack
Keywords: Digital Platforms; Cost; Ownership
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MacCormack, Alan. "Evaluating Total Cost of Ownership for Software Platforms: Comparing Apples, Oranges, and Cucumbers." AEI-Brookings Joint Center for Regulatory Studies Related Publication, April 2003.
  • May 2017
  • Supplement

Betfair (B)

By: Ramon Casadesus-Masanell, John Heilbron and Neil Campbell
Buoyed by success in the market for gambling contracts, Betfair attempts to enter the market for financial products using its exchange model. View Details
Keywords: Betfair; Exchange; Business Model; Betting; Leisure Industry; Market Design; Digital Platforms; Diversification; Financial Services Industry; Entertainment and Recreation Industry; Europe
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Casadesus-Masanell, Ramon, John Heilbron, and Neil Campbell. "Betfair (B)." Harvard Business School Supplement 717-517, May 2017.
  • September 1995
  • Supplement

Chemical Bank Lotus Notes Demonstration Software: Macintosh Version

By: Lynda M. Applegate
Keywords: Applications and Software; Digital Platforms; Banking Industry
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Applegate, Lynda M. "Chemical Bank Lotus Notes Demonstration Software: Macintosh Version." Harvard Business School Spreadsheet Supplement 196-702, September 1995.
  • September 1995
  • Supplement

Chemical Bank Lotus Notes Demonstration Software: Windows Version

By: Lynda M. Applegate
Keywords: Applications and Software; Digital Platforms; Banking Industry
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Applegate, Lynda M. "Chemical Bank Lotus Notes Demonstration Software: Windows Version." Harvard Business School Spreadsheet Supplement 196-701, September 1995.
  • August 2001
  • Teaching Note

EnronOnline: Louise Kitchen, Intrapreneur (A) & (B) TN

By: Christopher A. Bartlett
Teaching Note for (9-301-085) and (9-301-102). View Details
Keywords: Digital Platforms; Diversification; Failure; Information Technology Industry; Energy Industry
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Bartlett, Christopher A. "EnronOnline: Louise Kitchen, Intrapreneur (A) & (B) TN." Harvard Business School Teaching Note 302-011, August 2001.
  • January 2018 (Revised February 2018)
  • Technical Note

Making Markets

By: Thomas R. Eisenmann and Scott Duke Kominers
Explains how to identify and capitalize on marketplace design opportunities. Defines markets and marketplaces and describes the basic functions of each. Discusses attributes (e.g., heterogeneity of participants' preferences and asymmetry in available information) that... View Details
Keywords: Marketplaces; Two-Sided Markets; Entrepreneurship; Market Design; Digital Platforms; Marketplace Matching; Market Participation; Market Transactions; Market Entry and Exit; Digital Platforms; Auctions
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Eisenmann, Thomas R., and Scott Duke Kominers. "Making Markets." Harvard Business School Technical Note 818-096, January 2018. (Revised February 2018.)
  • 2016
  • Working Paper

Controlling Versus Enabling

By: Andrei Hagiu and Julian Wright
Revenue sharing between principals and agents is commonly used to balance double-sided moral hazard. We provide a theory of how, when such revenue-sharing is optimal, a principal allocates control rights over decisions that either party could make. We show that the... View Details
Keywords: Control Rights; Decision Authority; Employment; Independent Contractors; Organizational Theory; Digital Platforms; Governance Controls; Ethics; Vertical Integration
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Hagiu, Andrei, and Julian Wright. "Controlling Versus Enabling." Harvard Business School Working Paper, No. 16-002, July 2015. (Revised July 2016.)
  • June 2022
  • Article

The Welfare Effects of Peer Entry in the Accommodation Market: The Case of Airbnb and the Accommodation Industry

By: Chiara Farronato and Andrey Fradkin
We study the effects of enabling peer supply through Airbnb in the accommodation industry. We present a model of competition between flexible and dedicated sellers—peer hosts and hotels—who provide differentiated products. We estimate this model using data from major... View Details
Keywords: Peer To Peer; Airbnb; Digital Platforms; Market Entry and Exit; Competition; Accommodations Industry
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Farronato, Chiara, and Andrey Fradkin. "The Welfare Effects of Peer Entry in the Accommodation Market: The Case of Airbnb and the Accommodation Industry." American Economic Review 112, no. 6 (June 2022): 1782–1817.
  • 01 Mar 2015
  • News

New Idea: State of the Art

Photos courtesy of Cooper Hewitt, Smithsonian Design Museum On the subject of art’s relevance in the digital age, Scott Belsky (MBA 2008) has never been one to mince words. “Art institutions need to change the way we think about the... View Details
Keywords: Francis Storrs; Adobe; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment; Computer Systems Design and Related Services; Professional Services
  • October 1994
  • Supplement

Frito-Lay, Decision Support System Software: Windows Network Version

By: Lynda M. Applegate
Keywords: Decision Making; Applications and Software; Digital Platforms
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Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Windows Network Version." Harvard Business School Spreadsheet Supplement 195-727, October 1994.
  • June 1995
  • Supplement

Frito-Lay, Decision Support System Software: Macintosh Network Version

By: Lynda M. Applegate
Keywords: Decision Making; Applications and Software; Digital Platforms
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Applegate, Lynda M. "Frito-Lay, Decision Support System Software: Macintosh Network Version." Harvard Business School Spreadsheet Supplement 195-726, June 1995.
  • August 2021 (Revised September 2022)
  • Case

Patch Technology: Making It Easy to Do the Right Thing

By: Tomomichi Amano, Robert J. Dolan and Carol Zhang
In 2021, the growing threat of climate change pushed companies around the world to understand that significant behavioral change was necessary. While many recognized that decreasing emissions was critical, more sophisticated players such as Microsoft began to recognize... View Details
Keywords: Environmental Management; Marketing; Digital Platforms; Climate Change
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Amano, Tomomichi, Robert J. Dolan, and Carol Zhang. "Patch Technology: Making It Easy to Do the Right Thing." Harvard Business School Case 522-037, August 2021. (Revised September 2022.)
  • April 2018
  • Supplement

Flipkart (B): The Ongoing Battle for India's E-Commerce Market

By: Sunil Gupta, Das Narayandas and Rachna Tahilyani
In 2017, both Flipkart and Amazon claimed leadership position in India's recently concluded key annual festive season sale, but it was too early to declare victory. Amazon continues to invest heavily in India. Competition from newer players is increasing. Media reports... View Details
Keywords: Digital Platforms; Internet and the Web; Competition; Retail Industry; India
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Gupta, Sunil, Das Narayandas, and Rachna Tahilyani. "Flipkart (B): The Ongoing Battle for India's E-Commerce Market." Harvard Business School Supplement 518-097, April 2018.
  • June 2005
  • Case

CarMax

By: Rajiv Lal and David Kiron
Carmax is the largest multi-market used car dealer in the U.S., and has no format-to-format competitor in the $375 billion used car market. CarMax is trying to do what some analysts believed to be impossible: sell used cars profitably on a national scale, and at the... View Details
Keywords: Profit; Brands and Branding; Digital Platforms; Segmentation; Auto Industry
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Lal, Rajiv, and David Kiron. "CarMax." Harvard Business School Case 505-080, June 2005.
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