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  • All HBS Web  (1,358)
    • People  (1)
    • News  (368)
    • Research  (745)
    • Events  (7)
    • Multimedia  (3)
  • Faculty Publications  (279)
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  • Web

Post-war PR Campaigns Reaching Wide Audiences | Baker Library | Bloomberg Center | Harvard Business School

the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion... View Details

    Alex Civetta

    financing matters for innovators in the software, technology, professional services, and biotechnology industries. Since 2021 Alex has been named a Top Lawyer in Corporate Law by Boston Magazine; since 2022, Alex has been View Details
    Keywords: Legal
    • 01 Sep 2013
    • News

    Beantown as a Beacon

    Image by C.J. Burton While the US economy is showing signs of recovery, don't pop the champagne just yet, say HBS professors Jan Rivkin and Michael Porter. Onstage at Spangler Auditorium in May, the pair laid out the deeper challenges the View Details
    Keywords: Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
    • 01 Oct 2002
    • News

    The Class of 1977

    others. I view my volunteer efforts as a way to perpetuate the University as a renewable resource that will benefit others for generations to come.” is partner and national director of China for Ernst & Young. Born and raised in Hong... View Details
    Keywords: Desmond Wong
    • 01 Feb 2002
    • News

    Karen Tumulty Reports on America

    After more than twenty years in journalism, covering everything from the coroner's office to the Oval Office, Karen E. Tumulty (MBA '81), Time magazine's national political correspondent, has seen it all. So how to explain the warm smile,... View Details
    Keywords: News, Library, Internet, and Other Services; Information
    • 09 Jan 2007
    • First Look

    First Look: January 9, 2007

    http://www.hbsp.harvard.edu/b02/en/common/item_detail.jhtml?id=R0701H Innovation and Incentives: Evidence from Corporate R&D Authors:Josh Lerner and Julie Wulf Periodical:Review of Economics and Statistics (forthcoming). (Earlier... View Details
    Keywords: Martha Lagace
    • 01 Jun 2011
    • News

    Alumni Books

    economic shocks, corporate scandals, international competition, or technological disruptions. Zero-Sum Game: The Rise of the World’s Largest Derivatives Exchange by Erika S. Olson (MBA ’03) (Wiley) Olson, a former managing director at the... View Details
    Keywords: National Security and International Affairs; National Security and International Affairs; National Security and International Affairs; National Security and International Affairs; National Security and International Affairs
    • 01 Jun 2003
    • News

    Bottom-Line Discrepancies

    Desai, who is studying the gap between book income — what companies report to shareholders — and tax income — what companies report to the IRS. In a paper titled “The Divergence between Book and Tax Income” published in the forthcoming volume 17 of the View Details
    Keywords: Publishing Industries (except Internet); Information
    • 01 Mar 2010
    • News

    Jensen Donates Grant

    impact on corporate finance, corporate governance, and law and economics, announced in January that he will donate the $200,000 cash grant to the National Bureau of Economic... View Details
    Keywords: awards; grants; Colleges, Universities, and Professional Schools; Educational Services; Finance
    • Web

    Instrument of Pictorial Publicity - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

    advertisements. Corporate success, executives understood, depended on brand-name recognition. Photographic ads in popular magazines, like Victor Keppler’s arresting composition for Schaefer Beer, helped transform local companies into... View Details
    • 01 Apr 1999
    • News

    HBS Collaboration Helps Management Education for Minority Students

    Five years ago, HBS professor Francis J. Aguilar (now emeritus) and Walter Y. Elisha (MBA '65), then chairman and CEO of Springs Industries, Inc., brought together a dynamic coalition of corporations and business schools to address the... View Details
    Keywords: Anne Kavanagh
    • 01 Oct 2002
    • News

    Ann M. Fudge

    from corporations and boardrooms to national magazines to a project to elect a woman President of the United States. Upon graduation, Fudge went to work for General Mills and advanced from marketing... View Details
    • 20 Sep 2004
    • Research & Ideas

    How Consumers Value Global Brands

    that people associate with global brands. Then we surveyed 1,800 people in twelve nations to measure the relative importance of those dimensions when consumers buy products. A detailed analysis revealed that consumers all over the world... View Details
    Keywords: by Douglas B. Holt, John A. Quelch & Earl L. Taylor
    • 01 Jun 2015
    • News

    The Military and the MBA

    their peers,” he says. For Army Colonel Everett Spain (DBA 2014), who served in Kosovo and Iraq, it’s equally clear why military veterans are attracted to business school: “In business, you can continue to be a leader of character in an investment bank or a Fortune 500... View Details
    Keywords: National Security and International Affairs; National Security and International Affairs; National Security and International Affairs; National Security and International Affairs
    • 01 Feb 1998
    • News

    Making a Case for Women

    With more MBA women in line to become the next generation of top corporate officers, there is a growing need for female role models in the classroom. This presents a challenge for business educators, since for many years most of the... View Details
    • 01 Dec 2018
    • News

    Code Breakers

    the rising generation of girls to assume positions of leadership. Deborah Singer (MBA 2013) is chief marketing officer of the national nonprofit that is working to transform the idea of what a programmer looks like. Between summer and... View Details
    • 11 May 2010
    • First Look

    First Look: May 11

    Standard theories of corporate ownership assume that because markets are efficient, insiders ultimately bear agency costs and therefore have a strong incentive to minimize conflicts of interest with outside investors. We show that if... View Details
    Keywords: Martha Lagace
    • 16 Aug 2013
    • News

    Women's Business Leader

    Carla Harris Photo courtesy of Carla Harris On August 12, President Obama announced his intention to appoint Carla Harris (MBA 1987) to be the Chair of the National Women's Business Council (NWBC). Harris is a prominent global investment... View Details
    Keywords: Administration of Economic Programs; Government
    • 25 Jul 2018
    • News

    HBS Alumni Leader, Benefactor Dies at 86

    for senior executives when his son was a second-year MBA student. Spangler also chaired the Bank of North Carolina during the 1980s, playing a key role in its merger with the North Carolina National Bank View Details
    • 25 Feb 2002
    • Research & Ideas

    The Country Effect: Does Location Matter?

    collaborator John U. Farley have studied the impact of corporate culture and national culture on global marketing strategy. A few years ago they looked at the role played by these key organizational factors... View Details
    Keywords: by Sean Silverthorne
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