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- All HBS Web
(3,700)
- People (7)
- News (609)
- Research (2,589)
- Events (10)
- Multimedia (33)
- Faculty Publications (930)
- 27 Jul 2009
- Research & Ideas
Social Network Marketing: What Works?
When marketers want to reach users of social networks such as Facebook, MySpace, or Cyworld, they have two choices: buy advertising or start a viral campaign. New research by Harvard Business School professor Sunil Gupta suggests that viral may be the way to go in... View Details
- 01 Dec 2008
- Lessons from the Classroom
How Many U.S. Jobs Are ‘Offshorable’?
The controversial topic of offshoring U.S. jobs may have been shoved out of the headlines by recent events, but it remains front and center for senior business leaders operating in an increasingly global, competitive economy. To give MBAs a deeper understanding of this... View Details
Keywords: by Julia Hanna
- 28 Jul 2006
- Research & Ideas
Meeting China’s Need for Management Education
Locations Visited: Shanghai, Beijing, Taipei, Hong Kong, and Singapore Date: March and May, 2006 Purpose: Assess the progress of eighteen business schools in Harvard Business School's Program on Case Method and Participant-Centered Learning, which provides guidance and... View Details
- 05 Jul 2006
- Working Paper Summaries
Behavioral Operations
Keywords: by Francesca Gino & Gary P. Pisano
- December 2024
- Article
Managerial Pluralism: Thirty Years of Teaching Business Ethics
The author reflects on 30 years of teaching business ethics at Harvard Business School. The paper presents tactical lessons for teaching courses in professional ethics and introduces “managerial pluralism.” This concept is akin to Isaiah Berlin’s value pluralism and... View Details
Badaracco, Joseph L. "Managerial Pluralism: Thirty Years of Teaching Business Ethics." Society 61, no. 6 (December 2024): 678–684.
- 2022
- Working Paper
Beliefs about Gender Differences in Social Preferences
By: Christine L Exley, Oliver P. Hauser, Molly Moore and John-Henry Pezzuto
While there is a vast (and mixed) literature on gender differences in social preferences, little is known about believed gender differences in social preferences. This paper documents robust evidence for believed gender differences in social preferences. Across a wide... View Details
Exley, Christine L., Oliver P. Hauser, Molly Moore, and John-Henry Pezzuto. "Beliefs about Gender Differences in Social Preferences." Harvard Business School Working Paper, No. 22-079, June 2022.
- September 2011
- Article
A Global Leader's Guide to Managing Business Conduct
An extensive global survey by three Harvard Business School professors finds that employees agree on core standards of corporate behavior. But meeting those standards will require new approaches to managing business conduct. The compliance and ethics programs of most... View Details
Keywords: Leadership; Management; Ethics; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Standards; Corporate Accountability; Corporate Governance
Paine, Lynn S., Rohit Deshpandé, and Joshua D. Margolis. "A Global Leader's Guide to Managing Business Conduct." Harvard Business Review 89, no. 9 (September 2011). (Online edition.)
- August 2005 (Revised January 2012)
- Case
McKinsey and the Globalization of Consultancy
By: Geoffrey G. Jones and Alexis Lefort
Considers McKinsey's strategy during the first stage of the globalization of the management consultancy industry between the 1950s and 1973. Briefly reviews the history of management consulting before considering the factors that led McKinsey to open its first... View Details
Keywords: History; Demand and Consumers; Strategy; Globalized Firms and Management; Service Operations; Consulting Industry
Jones, Geoffrey G., and Alexis Lefort. "McKinsey and the Globalization of Consultancy." Harvard Business School Case 806-035, August 2005. (Revised January 2012.)
- October 1988 (Revised May 1989)
- Case
General Electric: Consumer Electronics Group
By: David J. Collis and Nancy Donohue
Highlights the General Electric takeover of RCA and the consolidation of the two companies' consumer electronic groups. Starting first with a history of the television industry in the United States, Europe, and Japan, and then a brief discussion of the main competitors... View Details
Collis, David J., and Nancy Donohue. "General Electric: Consumer Electronics Group." Harvard Business School Case 389-048, October 1988. (Revised May 1989.)
- 17 Jan 2020
- News
She's Pushing the World's Largest Hotel Chain to Be More Like Airbnb
- 02 Oct 2019
- News
What to Expect When You’re Expecting Gender-Reveal Backlash
- 26 Apr 2010
- Research & Ideas
When Other Companies Compete Like Crazy, Dare to Be Different
Sarah Jane Gilbert: What led you to write Different? Youngme Moon: I wrote this book because in business today there is a huge disconnect between the way we talk about the concept of differentiation and the way it actually plays out in... View Details
Keywords: by Sarah Jane Gilbert
- 19 Sep 2011
- Research & Ideas
Doomsday Coming for Catastrophic Risk Insurers?
Kenneth A. Froot spends more time thinking about natural disasters than the average business school professor. In addition to the rise and fall of the Dow and the long-term implications of the financial crisis in Greece, he has natural perils—hurricanes, earthquakes,... View Details
- 26 Oct 2009
- Lessons from the Classroom
The New Deal: Negotiauctions
You've held your own while negotiating dozens of successful deals. Even so, you want to take your game to the next level. What's the next step? There are plenty of guides that offer tips on negotiation strategies. As useful as these are for a grounding in the... View Details
Keywords: by Julia Hanna
- 07 Nov 2007
- Op-Ed
How Marketing Hype Hurt Boeing and Apple
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Last month, Boeing stock went wobbly on news that test flights and initial... View Details
- Research Summary
Anonymity and Identity
By: John A. Deighton
In most consumer markets, consumers are accustomed to operating in relative anonymity. A complex social adjustment is occurring as people realize that anonymity is often no longer their default condition - it must be sought and in some cases bought. New conceptions of... View Details
- October 2015 (Revised November 2016)
- Background Note
'World-Class' Universities: Rankings and Reputation in Global Higher Education
By: William C. Kirby and Joycelyn W. Eby
Discussions of "world-class" universities have become an academic cottage industry in the 21st century, and definitions of the term are complex and at times contradictory. This background note traces the origins of university ranking systems and their evolution from a... View Details
Keywords: Rankings; University Faculty; University Curriculum; University Administration; Higher Education; Education Industry
Kirby, William C., and Joycelyn W. Eby. "'World-Class' Universities: Rankings and Reputation in Global Higher Education." Harvard Business School Background Note 316-065, October 2015. (Revised November 2016.)
- January 2011 (Revised November 2014)
- Case
Mochi Media
By: Thomas R. Eisenmann and Amit Jain
In late 2009, the management of Mochi Media, a venture-backed startup, must decide how to invest scarce resources to achieve continued growth. Mochi has developed a three-sided platform, connecting Flash game developers, sites that aggregate these games, and... View Details
Keywords: Business Model; Business Startups; Games, Gaming, and Gambling; Entrepreneurship; Growth and Development Strategy; Network Effects; Multi-Sided Platforms; Partners and Partnerships; Competition
Eisenmann, Thomas R., and Amit Jain. "Mochi Media." Harvard Business School Case 811-056, January 2011. (Revised November 2014.)
- Web
Live from Klarman Hall - Alumni
the very concept of how a company is put together. AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value. Professor Karim Lakhani discusses how reinventing the firm... View Details
- 01 Jun 2009
- Lessons from the Classroom
The Challenges of Investing in Science-Based Innovation
In economic downtimes, businesses are apt to cut R&D projects that don't promise a speedy return on investment. But take a cue from smart science-based businesses, which view the recession as an opportunity to stoke up research and innovation for long-term... View Details