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      • Faculty Publications  (926)

      Communications IndustryRemove Communications Industry →

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      • 2004
      • Chapter

      What Do Communication Media Mean for Negotiations? A Question of Social Awareness

      By: Kathleen L. McGinn and Rachel Croson
      Keywords: Negotiation; Media; Perception; Social Issues; Media and Broadcasting Industry
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      McGinn, Kathleen L., and Rachel Croson. "What Do Communication Media Mean for Negotiations? A Question of Social Awareness." In The Handbook of Negotiation and Culture, edited by Michele J. Gelfand and Jeanne M. Brett, 334–349. Palo Alto, CA: Stanford University Press, 2004.
      • May 2004 (Revised July 2004)
      • Case

      IBM On Demand Community

      By: John A. Quelch
      The vice-president of IBM Corporate Community Relations is developing the launch program for IBM On Demand Community, a suite of 140 technology tools designed to enable IBM employees to assist nonprofit community organizations and schools worldwide. View Details
      Keywords: Nonprofit Organizations; Social Marketing; Computer Industry
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      Quelch, John A. "IBM On Demand Community." Harvard Business School Case 504-103, May 2004. (Revised July 2004.)
      • May 2004
      • Background Note

      56K Modem Battle

      By: David B. Yoffie and Deborah Freier
      Examines the battle to set the standard for the 56K modem. Set in 1996, this case looks at how computers accessed the Internet via a telephone line, or dial-up connection, and a hardware modem. In 1995, there were 18.6 million total modem unit shipments, with market... View Details
      Keywords: Announcements; Revenue; Patents; Product Launch; Network Effects; Standards; Competition; Information Infrastructure; Internet and the Web; Technology Industry; Illinois
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      Yoffie, David B., and Deborah Freier. "56K Modem Battle." Harvard Business School Background Note 704-501, May 2004.
      • May 2004 (Revised March 2005)
      • Case

      Instant Messaging

      By: David B. Yoffie and Deborah Freier
      Explores the usage and technology of instant messaging (IM). IM enables two or more users to communicate almost instantaneously over the Internet with short, private text messages. Most IM service providers chose to remain proprietary and, therefore, a user of most IM... View Details
      Keywords: Network Effects; Standards; Communication Technology; Mobile and Wireless Technology; Internet and the Web; Web Services Industry
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      Yoffie, David B., and Deborah Freier. "Instant Messaging." Harvard Business School Case 704-502, May 2004. (Revised March 2005.)
      • May 2004
      • Article

      Environmental Implications of Wireless Technologies: News Delivery and Business Meetings

      By: Michael W. Toffel and Arpad Horvath
      Keywords: Information Technology; Communication; Information; Environmental Sustainability; Business Ventures; Technology Industry
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      Toffel, Michael W., and Arpad Horvath. "Environmental Implications of Wireless Technologies: News Delivery and Business Meetings." Environmental Science & Technology 38, no. 11 (May 2004): 2961–2970.
      • April 2004
      • Teaching Note

      Peninsula Community Foundation (TN)

      By: James E. Austin, Jane Wei-Skillern and Alexis Lefort
      Teaching Note to (9-304-015). View Details
      Keywords: Financial Services Industry
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      Austin, James E., Jane Wei-Skillern, and Alexis Lefort. "Peninsula Community Foundation (TN)." Harvard Business School Teaching Note 304-103, April 2004.
      • March 2004 (Revised April 2004)
      • Background Note

      Seeing What's on Red Auerbach's Mind

      By: Joseph B. Lassiter III and John T. Gourville
      Analysis of an interview with Red Auerbach, HBR No. 87201. Alan M. Webber, who conducted the interview, probed for the lessons that Auerbach has learned from a long and productive career coaching and managing the Boston Celtics, a professional basketball team in the... View Details
      Keywords: Markets; Research; Sports; Product Development; Communication Intention and Meaning; Sports Industry
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      Lassiter, Joseph B., III, and John T. Gourville. "Seeing What's on Red Auerbach's Mind." Harvard Business School Background Note 804-160, March 2004. (Revised April 2004.)
      • March 2004 (Revised April 2006)
      • Case

      St. Louis: Inner-City Economic Development

      By: Michael E. Porter, Anne S. Habiby and Joanne Lasala
      Describes the history and challenges of the economically distressed inner city areas of St. Louis, a major U.S. metropolitan area. Profiles regional and inner city economics and describes a new effort by community leaders to develop and implement a strategy to... View Details
      Keywords: Strategy; Leading Change; Urban Development; Problems and Challenges; Public Administration Industry; Saint Louis
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      Porter, Michael E., Anne S. Habiby, and Joanne Lasala. "St. Louis: Inner-City Economic Development." Harvard Business School Case 704-492, March 2004. (Revised April 2006.)
      • February 2004 (Revised August 2004)
      • Case

      National Semiconductor's India Design Center

      By: Jeffrey T. Polzer and Elizabeth Kind
      The senior managers of the India Design Center used 360-degree feedback to develop their team competencies. Now, three new managers are about to join their management team, and Ashok Kumar, director of the center, must decide how to integrate the new managers in a way... View Details
      Keywords: Groups and Teams; Information Technology Industry; India
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      Polzer, Jeffrey T., and Elizabeth Kind. "National Semiconductor's India Design Center." Harvard Business School Case 404-102, February 2004. (Revised August 2004.)
      • January 2004
      • Case

      Nokia and MIT's Project Oxygen (Abridged)

      By: David B. Yoffie and Rebecca Henderson
      Looks at how Nokia should respond to a future vision of computing and communications that was developed at MIT's Project Oxygen. View Details
      Keywords: Mobile and Wireless Technology; Adaptation; Strategic Planning; Telecommunications Industry; Telecommunications Industry
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      Yoffie, David B., and Rebecca Henderson. "Nokia and MIT's Project Oxygen (Abridged)." Harvard Business School Case 704-474, January 2004.
      • January 2004 (Revised February 2005)
      • Case

      Timberland and Community Involvement (Abridged Version)

      By: James E. Austin and James Quinn
      When Jeffrey Swartz became the third generation in his family to lead the Timberland Co., he made community involvement an integral part of the company's strategy. Under Swartz's leadership, Timberland formed a close partnership with City Year, the national corps of... View Details
      Keywords: Philanthropy and Charitable Giving; Business and Community Relations; Business and Stakeholder Relations; Corporate Strategy; Manufacturing Industry
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      Austin, James E., and James Quinn. "Timberland and Community Involvement (Abridged Version)." Harvard Business School Case 304-086, January 2004. (Revised February 2005.)
      • December 2003
      • Case

      Manville Corporation Fiber Glass Group (C) (Abridged)

      By: Lynn S. Paine
      Manville Corp.'s senior managers are surprised when Japanese government officials advise them not to go forward with their plan to add a cancer warning label to diatomaceous earth (DE) products sold in Japan. The International Agency for Research on Cancer has ruled... View Details
      Keywords: Risk and Uncertainty; Moral Sensibility; Safety; Government Administration; Cross-Cultural and Cross-Border Issues; Decision Choices and Conditions; Ethics; Announcements; Industrial Products Industry; Japan
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      Paine, Lynn S. "Manville Corporation Fiber Glass Group (C) (Abridged)." Harvard Business School Case 304-078, December 2003.
      • December 2003 (Revised February 2004)
      • Case

      Scott Lawson's Dilemma

      By: Thomas R. Piper
      The head of SysCom's test equipment division is concerned about how to answer employee and customer questions concerning the possible sale or liquidation of the division. The consequences of alternative approaches (full transparency vs. strong optimism and reassurance)... View Details
      Keywords: Business Exit or Shutdown; Interpersonal Communication; Business Divisions; Corporate Governance; Ethics; Manufacturing Industry; Manufacturing Industry
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      Piper, Thomas R. "Scott Lawson's Dilemma." Harvard Business School Case 204-107, December 2003. (Revised February 2004.)
      • November 2003 (Revised February 2004)
      • Case

      Richmond Events

      By: Amy C. Edmondson and Kristin Lieb
      The managers of British business forum planner, Richmond Events, are struggling to expand their conference offerings into new territories. At the same time, they are trying to decide how product managers, who are critical to event success, should be hired, trained,... View Details
      Keywords: Conferences; Innovation and Management; Retention; Selection and Staffing; Conflict Management; Growth and Development Strategy; Product Marketing; Service Industry; United Kingdom; Asia
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      Edmondson, Amy C., and Kristin Lieb. "Richmond Events." Harvard Business School Case 604-055, November 2003. (Revised February 2004.)
      • November 2003 (Revised March 2004)
      • Case

      Teledesic (Abridged)

      By: Thomas R. Eisenmann
      Describes plans for a failed project that proposed the use of 288 satellites to deliver high-speed data communications services anywhere in the world. View Details
      Keywords: Communication Technology; Network Effects; Failure; Information Technology Industry; Information Technology Industry
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      Eisenmann, Thomas R. "Teledesic (Abridged)." Harvard Business School Case 804-096, November 2003. (Revised March 2004.)
      • October 2003 (Revised March 2004)
      • Case

      Symbian: Setting the Mobility Standard

      By: Fernando F. Suarez and Thomas R. Eisenmann
      Symbian, a joint venture owned by companies who collectively sold a dominant share of the world's cell phones, faced competition from Microsoft in developing the operating system for "smartphones," which integrated mobile communications and computing functions. In... View Details
      Keywords: Competition; Joint Ventures; Information Technology; Software; Wireless Technology; Mobile Technology; Information Technology Industry; Information Technology Industry
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      Suarez, Fernando F., and Thomas R. Eisenmann. "Symbian: Setting the Mobility Standard." Harvard Business School Case 804-076, October 2003. (Revised March 2004.)
      • August 2003
      • Teaching Note

      Computer Associates International Inc.: Governance and Investor Communication Challenge (TN)

      By: Paul M. Healy
      Teaching Note for (9-103-007). View Details
      Keywords: Computer Industry; Computer Industry
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      Healy, Paul M. "Computer Associates International Inc.: Governance and Investor Communication Challenge (TN)." Harvard Business School Teaching Note 104-026, August 2003.
      • August 2003 (Revised December 2004)
      • Case

      Peninsula Community Foundation

      By: James E. Austin, Jane Wei-Skillern and Alison Berkley Wagonfeld
      After leading the Peninsula Community Foundation (PCF) through a period of tremendous growth, its president, Sterling Speirn, is facing the prospect of a decline in the foundation's asset base for the first time in the foundation's history. In addition, the fact that... View Details
      Keywords: Philanthropy and Charitable Giving; Product Positioning; Planning; Alliances; Opportunities; Nonprofit Organizations; Valuation; Financial Services Industry
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      Austin, James E., Jane Wei-Skillern, and Alison Berkley Wagonfeld. "Peninsula Community Foundation." Harvard Business School Case 304-015, August 2003. (Revised December 2004.)
      • July 2003
      • Case

      De La Salle Academy

      By: Thomas J. DeLong and David Ager
      Brother Brian Carty, headmaster and founder of De La Salle Academy, a private school for academically talented, economically disadvantaged children in grades six to eight in New York City, is scheduled to meet with the school's board of directors to discuss how the... View Details
      Keywords: Middle School Education; Corporate Accountability; Governing and Advisory Boards; Organizational Design; Management Succession; Corporate Social Responsibility and Impact; Business and Community Relations; Philanthropy and Charitable Giving; Education Industry
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      DeLong, Thomas J., and David Ager. "De La Salle Academy." Harvard Business School Case 404-024, July 2003.
      • July 2003 (Revised October 2013)
      • Case

      Model N Inc.

      By: Marco Iansiti and Alison Berkley Wagonfeld
      The CEO of a Silicon Valley start-up needed to make organizational and product changes to deliver a new software solution to a Fortune 500 customer. He was wondering how he should structure the company to best meet the requirements for this particular customer, while... View Details
      Keywords: Business Model; Business Startups; Trends; Communication; Customer Focus and Relationships; Selection and Staffing; Time Management; Organizational Change and Adaptation; Business Strategy; Software; Computer Industry
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      Iansiti, Marco, and Alison Berkley Wagonfeld. "Model N Inc." Harvard Business School Case 604-015, July 2003. (Revised October 2013.)
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