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- All HBS Web
(1,995)
- People (1)
- News (696)
- Research (1,121)
- Events (2)
- Multimedia (12)
- Faculty Publications (407)
- 08 Aug 2022
- HBS Case
Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS
the group and CEO of its management company, Hybe, explained, “Fans used to be passive receivers, but now they have grown to be active supporters that contribute to the artist’s growth.” To grow a loyal following, Bang said BTS followed a... View Details
- Web
My One Case: MBA Class of 2023 Looks Back - MBA
Blog Blog MBA Voices Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author Career and Professional Development Staff Author HBS Community Author HBS Faculty Author MBA Admissions Author MBA Students Topics Topics 1st Year (RC) 2+2 Program 2nd Year... View Details
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
Successful retailers connect with customers via loyalty programs at three levels. The first is an introduction of sorts: the customer receives a generic reward for enrolling in the program. At the second level, the retailer contacts the... View Details
- 19 Dec 2022
- Research & Ideas
The 10 Most Popular Articles of 2022
qualities that set digitally mature organizations apart. 6. Digital Transformation: A New Roadmap for Success Is your company reaping the rewards of digital transformation yet? Linda Hill and colleagues offer seven guiding principles for... View Details
Keywords: by Danielle Kost
- 01 Dec 2023
- News
Wide Horizon
the interviewer listed a series of very successful people and celebrities like George Soros, Michael Jordan, and Madonna, and asked Rodakis what they all had in common. After 20 misses, Rodakis surrendered. “Leverage!” the interviewer... View Details
Keywords: Dan Morrell; Photos by Sarah Wilson
- Research Summary
Non-Financial Incentives
My research shows how firms combine many facets of internal governance to motivate managers. A perspective that underlies much of my research is that managers are not motivated by financial rewards alone: “it’s not just about the... View Details
- 14 Feb 2023
- HBS Case
Is Sweden Still 'Sweden'? A Liberal Utopia Grapples with an Identity Crisis
began selling iron ore and coal to Germany and Great Britain in the early 1800s. When Sweden industrialized in the mid-1800s, Spar says, “it did so quickly and methodically,” adopting the most successful practices from established... View Details
Keywords: by Lane Lambert
- Web
California - Global
industries; and it was one of the world’s largest B2B advertising platforms. LinkedIn's CEO Ryan Roslansky and his team were confident that they could accelerate the company’s momentum, despite a recent slowdown in the company's revenue... View Details
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
two questions. First, when (and why) should a company’s strategy be developed by its CEO versus by some outside analyst or other insider? Second, how does strategy interact with vision (in the sense of a strong belief about the right... View Details
Keywords: Sean Silverthorne
- Web
Research - Global
October 2024 Teaching Material Teamworks: Tackling a Forecasting Fumble By: Lou Shipley and Stacy Straaberg In late March 2018, Teamworks CEO Zach Maurides learned Q1 2018 sales were at risk for a large forecasting miss. Founded in 2004,... View Details
- Person Page
List of Videos by Professor Bower
By: Joseph L. Bower
Bower, Joseph L. "Interview with Bertrand Collomb, Honorary Chairman and Director, Lafarge." Succession Series. Boston, MA: Harvard Business School, 2008. Video.
Bower, Joseph L. "Interview with Reuben Mark, Chairman & CEO, Colgate Palmolive Co."... View Details
- 14 Feb 2017
- First Look
First Look at New Research: February 14
Persistence By: Gallani, Susanna Abstract—Organizations often introduce temporary incentive programs with a view of establishing long lasting behaviors. Monetary payoffs are awarded upon achievement of team goals, which measure the View Details
Keywords: Sean Silverthorne
- 19 Dec 2023
- Research & Ideas
15 Podcast Episodes That Grabbed Listeners in 2023
Ranjay Gulati talks to Tynan about her learning journey, and how she managed the risks of entrepreneurship while aiming to make a lasting impact. Saving BlackBerry: CEO John Chen Explains How to Make the Hard Calls John Chen was hired to... View Details
Keywords: by Danielle Kost
- Web
Propose an Independent Project - MBA
organization. Creating a Successful Project A student team and faculty advisor will create a “learning contract” ahead of time that outlines fieldwork requirements, frequency of team meetings, and parameters for evaluation. Sponsoring... View Details
- 07 Jul 2008
- Research & Ideas
Innovation Corrupted: How Managers Can Avoid Another Enron
the rewards were great. This initial success prompted Enron to extrapolate its business model to other markets. In 1994, Enron officials started trading wholesale electricity after Congress deregulated the industry; Enron analysts... View Details
- 20 Jul 2009
- Research & Ideas
Markets or Communities? The Best Ways to Manage Outside Innovation
be a CEO-level decision. Embracing external innovators does not come naturally to most firms—we don't have a course (yet) on this topic at HBS! But the CEO has to mandate this approach. Procter & Gamble's View Details
- 15 May 2018
- First Look
New Research and Ideas, May 15, 2018
to handle changing workforce needs that make sparing use of staff reductions and ensure that if they do happen, the process feels fair and the affected parties have a soft landing. Most successful approaches begin with a philosophy that... View Details
Keywords: Dina Gerdeman
- 09 Sep 2008
- First Look
First Look: September 9, 2008
http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=708414 Mixi Harvard Business School Case 709-413 Kasahara, the founder and CEO of mixi, the most successful Japanese on-line... View Details
Keywords: Sean Silverthorne
- 01 Sep 2023
- News
That Was Then, This Is Now
It started with a question. But before that, it started in the classroom. Tony Deifell (MBA 2002) loved the discussions in his LEAD course, taught by Professor (and now former Dean) Nitin Nohria; wanting to make them more tangible, Deifell adapted the idea of... View Details
- Web
Mid-US - Global
interview focuses on Weaver's entrepreneurial journey, leadership style, and the challenges she faced breaking into the highly regulated and competitive spirits industry. Gibson reflects on the leadership principles that could contribute to her continued View Details