Publications

01 Dec 2003
News

Studying Japan from the Inside

Motor was turned around by Carlos Ghosn. Ghosn was sent from Renault, the French auto company, which acquired management control of the financially distressed Nissan in March 1999. Ghosn motivated Nissan’s middle View Details

Keywords: Cynthia Churchwell; Colleges, Universities, and Professional Schools; Educational Services

March 2011 (Revised April 2018)
Case

1366 Technologies: Scaling the Venture

By: Joseph B. Lassiter III, Ramana Nanda, David Kiron and Evan Richardson

For some time, 1366's co-founders, Frank van Mierlo and Ely Sachs, had faced a choice, which was now made all the more stark: 1366 could expand to produce silicon wafers itself, raising the required capital from "friendly" investors and building shipment volume slowly,... View Details

Keywords: Information Technology; Innovation Strategy; Corporate Strategy; Intellectual Property; Management Teams; Renewable Energy; Financial Strategy; Growth and Development Strategy; Corporate Finance; Energy Industry; Technology Industry; United States

June 2005 (Revised March 2007)
Case

ACHAP (African Comprehensive HIV/AIDS Partnerships): the Merck/Gates Initiative in Botswana

By: V. Kasturi Rangan

By June 2004, ACHAP, a three-way partnership of The Bill and Melinda Gates Foundation, Merck, and the Botswana government, had committed nearly $60 million of the $100 million toward various AIDS education, prevention, and treatment programs. It was time to evaluate... View Details

Keywords: Business or Company Management; Growth and Development Strategy; Social Marketing; Corporate Social Responsibility and Impact; Performance Evaluation; Business and Government Relations; Partners and Partnerships; Health Industry

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December 2024
Case

Yum China: People First

By: David E. Bell, Shu Lin and Nancy Dai

Joey Wat, CEO of Yum China Holdings, Inc., which operated KFC, Pizza Hut, and Taco Bell in mainland China, oversaw KFC’s milestone as the first Western quick-service chain in China to surpass 10,000 stores, with Pizza Hut exceeding 3,000 locations. This expansion was... View Details

Keywords: Growth and Development Strategy; Franchise Ownership; Performance Efficiency; Expansion; Employees; Food and Beverage Industry; Agriculture and Agribusiness Industry; China

May 2023
Supplement

Alicia Keys and Swizz Beats Video Supplement Playlist

By: Boris Groysberg

Keywords: Entertainment; Music Entertainment; Personal Development and Career; Entrepreneurship; Goals and Objectives; Power and Influence; Music Industry; Entertainment and Recreation Industry; Fine Arts Industry

October 2019 (Revised December 2019)
Case

Swizz Beatz and Alicia Keys: A Power Couple

By: Boris Groysberg, Annelena Lobb and Sarah Mehta

Set in 2018, this case follows married couple and music industry titans Swizz Beatz and Alicia Keys as they consider how best to use their platforms to achieve their goals. Since achieving professional success in the music industry early in their lives, Swizz and Keys... View Details

Keywords: Entertainment; Music Entertainment; Personal Development and Career; Entrepreneurship; Goals and Objectives; Power and Influence; Music Industry; Entertainment and Recreation Industry; Fine Arts Industry

January 1986 (Revised November 2006)
Case

Peripheral Products Company: The 'Gray Market' for Disk Drives

By: Frank V. Cespedes

In mid-1985, the vice president of marketing for a large manufacturer of disk drives is considering how to deal with a growing "gray market" for his company's products. The case provides good background material on the evolution of gray markets throughout the disk... View Details

Keywords: Price; Growth and Development; Code Law; Leadership; Marketing; Distribution; Production; Salesforce Management; Strategy; Distribution Industry

July 1997
Case

Graffs, The (B)

By: Carl S. Sloane and Gregory C. Rogers

Supplements the (A) case. View Details

Keywords: Work-Life Balance; Family and Family Relationships; Conflict Management

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August 1990 (Revised January 1992)
Case

Eli Lilly and Co. (B): Europe

By: Michael Y. Yoshino

Examines the challenges facing the company in light of the changing economic, regulatory, and competitive environment in the European pharmaceutical industry. Examines the steps taken by the company adapting to this changing situation as part of a total globalization... View Details

Keywords: Change Management; Economics; Global Strategy; Business or Company Management; Growth and Development Strategy; Adaptation; Competition; Pharmaceutical Industry; Europe

11 May 2020
Op-Ed

Immigration Policies Threaten American Competitiveness

It is no secret that immigration has reshaped American innovation. Immigrants are the backbone of America’s most innovative industries, provide a quarter of our patent applications, and are numerous among our science and engineering superstars. Taken from World... View Details

Keywords: by William R. Kerr

17 Dec 2015
News

Addressing Gender Equity In Business And Society

and uses them in the elective he developed, How Star Women Succeed. One case he teaches, “BlackRock: Diversity as a Driver for Success,” examines BlackRock’s efforts to increase diversity in management and build a more inclusive culture... View Details

14 Nov 2007
Research & Ideas

Growing CEOs from the Inside

having a chief talent officer to drive a many-faceted program that finds and builds great leaders. It means recruiting and training so that leaders can grow, but also managing compensation and promotion with View Details

Keywords: by Sean Silverthorne; Employment

27 Jul 2015
Research & Ideas

The ‘Promotion’ That Makes You Feel Bad

Dumas, an assistant professor at Ohio State University's Fisher College of Business, describe their findings in the paper Unearned Status Gain: Evidence from a Global Language Mandate, forthcoming in the Academy of Management Journal... View Details

Keywords: by Roberta Holland

June 2024 (Revised September 2024)
Case

Driving Scale with Otto

By: Rebecca Karp, David Allen and Annelena Lobb

This case asks how startup founders make scaling decisions in light of their priorities for their business and for themselves. Otto was a technology company that applied artificial intelligence technology to sales. It deployed natural language processing to find sales... View Details

Keywords: Artificial Intelligence; Natural Language Processing; B2B; B2B Innovation; Scaling; Scaling Tech Ventures; Business Startups; AI and Machine Learning; Finance; Sales; Business Strategy; Growth and Development Strategy; Entrepreneurship; Information Technology Industry; United States; Cambridge; New York (city, NY); Spain

September 2012
Supplement

Intraoperative Radiotherapy for Breast Cancer (B)

By: Willy Shih

The intraoperative radiotherapy (IORT) business at Carl Zeiss Meditec had struggled with growth since the time of the (A) case. Though the unit had grown revenues in excess of 50% and had exceeded its EBIT target, it faced several key strategic choices. Should it... View Details

Keywords: Radiotherapy; Breast Cancer; Brachytherapy; Therapeutic Radiation; Oncology; Oncology Treatment Systems; Elekta AB; Varian Medical Systems; Xoft; Electronic Brachytherapy; Intraoperative Radiotherapy; Disruptive Innovation; Health Care and Treatment; Entrepreneurship; Technological Innovation; Growth and Development Strategy; Health Industry; Germany