Publications

Find at Harvard

November 1995
Case

"Marketing" at Wachtell, Lipton, Rosen & Katz

By: Jay W. Lorsch and Samanta Graff

Describes the history and unique operating principles of the most successful corporate law firm in the country. Closes with a lengthy quotation by Martin Lipton, who is one of the firm's founding partners and who is described in an American Lawyer article as the "Elvis... View Details

Keywords: Marketing Strategy; Reputation; Business Strategy; Legal Services Industry

Keywords: Professor Peter Olson; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

05 Apr 2010
News

HBS Cases: iPads, Kindles & Publishing

01 Feb 2021
News

Is Your Startup Doing Everything It Can to Capture Value?

April 2012 (Revised August 2013)
Case

General Motors Technical Center India – Powertrain Engineering

By: Willy Shih, William Jurist, Brian McIntosh and Helen Wang

Prabjot Nanua was proud of the growing capabilities of the General Motors Technical Center India Powertrain Engineering group that he oversaw. Since 2003, engineers there had expanded the center's capabilities, developing a reputation within GM for completing... View Details

Keywords: Decision Choices and Conditions; Business Headquarters; Research and Development; Business Strategy; Manufacturing Industry; Auto Industry; India

April 1994 (Revised October 2001)
Case

Mrs. Fields, Inc. (1977 - 1987)

By: Lynda M. Applegate and Keri O. Pearlson

Describes a small company selling freshly baked goods through privately owned specialty stores (each store sells only Mrs. Fields products). The company has about 8,000 employees worldwide and less than 150 information systems people for a unique leverage of MIS... View Details

Keywords: Information Technology; Organizations; Management Systems; Business Strategy; Food and Beverage Industry

September 1989 (Revised December 1989)
Case

Siemens Electric Motor Works (A) and (B) (Combined)

Explores how a cost system can help support a firm's decision to change strategies. In the process, students are exposed to a simple activity-based cost system. Also examines Siemens policy for transferring products between sales and manufacturing divisions. Transfer... View Details

Keywords: Activity Based Costing and Management; Business Strategy; Technology Industry

June 1982
Supplement

Hartmann Luggage, Video

By: John A. Quelch

The company president describes current strategy, and the decisions made in response to the problems. View Details

Keywords: Decision Choices and Conditions; Business Strategy; Consumer Products Industry

April 1993
Supplement

McCaw Cellular Communications, Inc. (C)

Describes events in 1991 involving Fleet Call, Inc., a potential competitor who plans to introduce an alternative form of mobile communication. View Details

Keywords: Business or Company Management; Competitive Strategy; Telecommunications Industry

01 Mar 2019
News

INK: The Lessons of Blitzscaling

every business has to be gigantic, of course. But if that is your goal, you need to be first to reach scale. How can established companies apply these techniques? Every established company needs to blitzscale new View Details

Keywords: Jen McFarland Flint

November 2010 (Revised August 2013)
Case

Chrysler Fiat 2009

By: J. Bruce Harreld, Paul W. Marshall and David Lane

In spring 2009, Chrysler entered a prepackaged bankruptcy and exited 40 days later in a deal with Fiat, the U.S. Treasury, and the UAW that kept the automaker alive. Looking forward, what was necessary for Chrysler to move beyond the life support it had received? What... View Details

Keywords: Restructuring; Leadership Development; Alliances; Business Strategy; Growth and Development Strategy; Business Growth and Maturation; Financial Condition; Auto Industry

18 Feb 2014
News

Stick with Plan A

redefine the concept of banking and financial access in the future." Ezuza is preparing to launch its service after six years of business development, putting partnerships together and building the technology platform. "To some people,... View Details

Keywords: Robert S. Benchley; Waleed Iskandar (MBA 1993); Telecommunications

January 2025
Case

Olive Young: Formulating Beauty Innovation

By: Rebecca Karp and Shu Lin

Sun-jung Lee, CEO of Olive Young, South Korea's largest beauty and health retailer, saw significant potential in the U.S. market and considered three pathways: replicating Korea's omnichannel model, adopting a digital-native approach with curated products, or relying... View Details

Keywords: Business Model; Market Entry and Exit; Business Strategy; Distribution Channels; Retail Industry; Beauty and Cosmetics Industry; South Korea; East Asia; United States

01 Aug 2002
News

For Alumni Only: Breakthrough Insights Program Debuts

community are no exception. To give alumni the chance to sample the latest faculty thinking on some of the most pressing business issues of the day, last May the School launched Breakthrough Insights, a new Executive Education program... View Details

Keywords: Laura Singleton

01 Sep 2009
News

Noted & Quoted

Michael Porter on health-care reform strategy (New England Journal of Medicine, July 9, 2009). “There are relatively fewer and fewer consumers willing to pay a premium or suffer a deficit in product quality in order to be patriotic and... View Details

Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

01 Jun 2015
News

Ink

Book Review: Learning from Bill, Andy, and Steve The tuxedoed trio looking out from the cover of Harvard Business School Professor David B. Yoffie’s new book on strategy can be seen as the modern-day Mount... View Details

Keywords: Sean Silverthorne; Apple; Microsoft; Computer and Electronic Product Manufacturing; Manufacturing; Computer Systems Design and Related Services; Professional Services

January 2018
Teaching Note

BeiGene

By: Willy Shih and Jimmy Zhang

Teaching Note for HBS No. 618-033. View Details

Keywords: Biotechnology; Drug Development; Corporate Strategy; Business Startups; Technological Innovation; Situation or Environment; Biotechnology Industry; Pharmaceutical Industry; China

01 Sep 2006
News

Redefining Health Care

PORTER: Health care's zero-sum competition model adds costs and results in severe quality problems. University professor Michael Porter never planned to write a book on health-care reform. In fact, he expected brickbats in response to a coauthored article in the June... View Details

Keywords: Roger Thompson; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

April 2010
Case

METRO Cash & Carry in China, 2010

By: Tarun Khanna and David Lane

International wholesaler METRO Cash & Carry in 2010 had little choice but to expand swiftly in Asia to facilitate growth beyond its increasingly mature markets in Western Europe. China was of particular note to MCC, but the company had broken even there only in 2008... View Details

Keywords: Expansion; Business Growth and Maturation; Business Strategy; Strategic Planning; Growth and Development Strategy; Organizational Change and Adaptation; Retail Industry; China