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  • All HBS Web  (9,880)
    • People  (25)
    • News  (1,503)
    • Research  (7,079)
    • Events  (19)
    • Multimedia  (16)
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  • January 1997 (Revised March 1998)
  • Case

Oscar Mayer: Strategic Marketing Planning

By: John A. Quelch
The marketing director of Oscar Mayer faces a series of strategic marketing options regarding established and new products, including budget and capacity allocation decisions. View Details
Keywords: Decisions; Marketing Strategy; Product Launch; Product Development; Food and Beverage Industry; Food and Beverage Industry; United States
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Quelch, John A., Robert Drane, and Dan Kotchen. "Oscar Mayer: Strategic Marketing Planning." Harvard Business School Case 597-051, January 1997. (Revised March 1998.)
  • August 2011 (Revised August 2013)
  • Case

Career at a Crossroad: Roopa Rao

By: Noam Wasserman and Lisa Brem
Akhil Patel is passionate about his business idea: an innovative green technology fuel cell. He wants to dive in and commit to his startup, but Roopa Rao, his fiancée, is much more risk averse, his parents don't approve of the startup, and Akhil has an enticing... View Details
Keywords: Personal Development and Career; Business Startups; Business Growth and Maturation; Corporate Entrepreneurship; Work-Life Balance; Family and Family Relationships
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Wasserman, Noam, and Lisa Brem. "Career at a Crossroad: Roopa Rao." Harvard Business School Case 812-011, August 2011. (Revised August 2013.)
  • August 2021
  • Case

Livongo: Scaling a Purpose-Driven Organization in Healthcare

By: Ranjay Gulati, Aseem Shukla and Reva Nohria
When seasoned entrepreneur Glen Tullman founded the chronic health care startup Livongo in 2014, it was personal. His son lived with diabetes, and Tullman knew firsthand how taxing it could be to manage such an unrelenting disease. Livongo set out to empower people... View Details
Keywords: Healthcare Industry; Scaling; Telehealth; Health Care and Treatment; Small Business; Internet and the Web; Customer Focus and Relationships; Growth and Development Strategy; Opportunities; Mergers and Acquisitions; Health Industry
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Gulati, Ranjay, Aseem Shukla, and Reva Nohria. "Livongo: Scaling a Purpose-Driven Organization in Healthcare." Harvard Business School Case 422-017, August 2021.
  • Profile

Sorina Casian-Botez

Why was earning your MBA here important to you? HBS has an aura of academic and professional excellence in business. I wanted to be part of this culture, knowing that only in such a challenging environment could I View Details
Keywords: Entrepreneurship; Nonprofit / Government; Consulting
  • February 2021 (Revised June 2021)
  • Case

Brainlab: Imaging a MedTech Future

By: Regina E. Herzlinger, Gregory P. Licholai and Federica Gabrieli
Can Brainlab, a privately held firm, compete with giants like Medtronic and Amazon in delivering the Digital Operating Room of the future? The CEO is pondering solutions for secure exchange of medical information, pricing a new robotic imaging device, and reorganizing... View Details
Keywords: Surgery; Robotics; Health Care; Private Healthcare; Pricing; Technology Platform; Acquisition; Business Growth and Maturation; Growth and Development Strategy; Business Strategy; Corporate Strategy; Corporate Entrepreneurship; Health Care and Treatment; Health; Innovation and Invention; Innovation and Management; Innovation Strategy; Technological Innovation; Applications and Software; Information Infrastructure; Information Technology; Digital Platforms; Health Industry; Europe; Germany; Munich
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Herzlinger, Regina E., Gregory P. Licholai, and Federica Gabrieli. "Brainlab: Imaging a MedTech Future." Harvard Business School Case 321-087, February 2021. (Revised June 2021.)
  • April 2025
  • Teaching Note

Tabby: Winning Customers' Digital Wallets

By: Eva Ascarza
Teaching Note for HBS Case No. 524-056. Tabby, a Saudi-based fintech founded in 2019, rapidly became one of the MENA region’s first unicorns by offering buy-now-pay-later (BNPL) services with a unique twist: instead of charging end consumers, it partnered with... View Details
Keywords: Fintech; Business Startups; Marketing; Entrepreneurship; Growth and Development Strategy; Business Strategy; Business Model; Competitive Strategy; Financial Services Industry; Middle East; Saudi Arabia; United Arab Emirates
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Ascarza, Eva. "Tabby: Winning Customers' Digital Wallets." Harvard Business School Teaching Note 525-057, April 2025.
  • April 2006
  • Case

Big Bazaar

By: Ananth Raman and Laura Winig
Describes a high-growth Indian retailer, Pantaloon Retail (India) Ltd., and two of the company's formats--Big Bazaar and Food Bazaar. Challenges students to debate the company's concept, its strategic decision on how quickly it would like to grow, and some key... View Details
Keywords: Business Units; Transformation; Growth and Development Strategy; Emerging Markets; Market Entry and Exit; Supply Chain Management; Competition; Corporate Strategy; Retail Industry; India
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Raman, Ananth, and Laura Winig. "Big Bazaar." Harvard Business School Case 606-099, April 2006.
  • 22 Sep 2009
  • First Look

First Look: September 22

Dharmapala Publication:The Review of Economics and Statistics (forthcoming) Abstract This paper investigates how dividend taxes influence portfolio choices, using the response to the distinctive treatment of a subset of foreign dividends... View Details
Keywords: Martha Lagace
  • May 2001
  • Supplement

Asian Strategies: Ian Buchanan

By: Tarun Khanna
Ian Buchanan, senior VP of Booz-Allen & Hamilton, comments on Sime Darby and the Asian financial crisis. He also discusses the value propositions of different types of business groups in Malaysia. View Details
Keywords: Financial Crisis; Growth and Development Strategy; Industry Structures; Strategy; Competition; Competitive Strategy; Consulting Industry; Service Industry; Asia; Malaysia
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Khanna, Tarun. "Asian Strategies: Ian Buchanan." Harvard Business School Video Supplement 701-805, May 2001.
  • 26 Sep 2006
  • First Look

First Look: September 26, 2006

School Case 806-073 Follows the growth of an entrepreneur from his early startup activities. As the company evolves from 1998 to 2005, looks at key decisions and turning points as AtHoc's View Details
Keywords: Sean Silverthorne
  • November 1996 (Revised June 1997)
  • Case

Harvard Business School Publishing

By: David A. Garvin and Artemis March
Linda Doyle, president and CEO of Harvard Business School Publishing Corp., has succeeded in turning around the organization after several difficult years. She has launched several strategic and organizational initiatives, and has instilled a new philosophy and vision.... View Details
Keywords: Change Management; Leading Change; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Organizational Structure; Strategic Planning; Problems and Challenges
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Garvin, David A., and Artemis March. "Harvard Business School Publishing." Harvard Business School Case 397-028, November 1996. (Revised June 1997.)
  • July 2001 (Revised February 2004)
  • Case

Gerdau (A)

By: Joseph L. Bower, Luiz Felipe Monteiro and Sonja Ellingson Hout
Gerdau Group is a family-controlled Brazilian manufacturer and distributor of long steel products. Describes the evolution of the company's strategy, organization, and smart management, making it the No. 2 steel producer in Brazil. The company must decide whether to... View Details
Keywords: Mergers and Acquisitions; Family Business; Decision Choices and Conditions; Developing Countries and Economies; Globalization; Competitive Strategy; Steel Industry; Manufacturing Industry; Brazil; United States
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Bower, Joseph L., Luiz Felipe Monteiro, and Sonja Ellingson Hout. "Gerdau (A)." Harvard Business School Case 302-016, July 2001. (Revised February 2004.)
  • Mar 2012
  • Report

Enriching the Ecosystem

younger companies and revitalize large corporations through partnerships with innovative SMEs; 3) Improving the match between education and employment opportunities, through apprenticeship programs View Details
  • February 2003 (Revised March 2006)
  • Case

Asociacion Colombiana de Industrias Plasticas (Acoplasticos)

By: Michael E. Porter and Willis M. Emmons III
Acoplasticos was established in 1961 as a lobbying group for Colombia's major plastics manufacturing companies. In the early 1980s, the organization shifted its focus toward improving the productivity of the Colombian plastics and rubber cluster, which also included... View Details
Keywords: Cooperation; Information Technology; Alliances; Research and Development; Business and Government Relations; Performance Productivity; Developing Countries and Economies; Manufacturing Industry; Chemical Industry; Colombia
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Porter, Michael E., and Willis M. Emmons III. "Asociacion Colombiana de Industrias Plasticas (Acoplasticos)." Harvard Business School Case 703-437, February 2003. (Revised March 2006.)
  • June 2006
  • Case

Vignette: Bombay Tyre Manufacturing Ltd.

By: G. Felda Hardymon and Ann Leamon
Presents a U.S.-based investor who had taken a minority position in a publicly owned manufacturer in India. The company's controller is not performing and the stock price is suffering because of delayed and disappointing results. Removing the controller, however, is... View Details
Keywords: Investment; Equity; Foreign Direct Investment; Financial Management; Investment Activism; Business Strategy; Growth and Development Strategy
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Hardymon, G. Felda, and Ann Leamon. "Vignette: Bombay Tyre Manufacturing Ltd." Harvard Business School Case 806-207, June 2006.
  • Profile

Annora Wang

many countries: Australia, Burma, Thailand, South Africa, Croatia, China. What position have you accepted and, ultimately, what kind of impact would you like to make? I’m working with Walt Disney, in its Corporate Strategy View Details
Keywords: Entertainment / Media
  • 30 Jun 2015
  • First Look

First Look: June 30, 2015

leaders focus on the few things that produce results and experiences for the right customers; (3) the best service operating strategies don't require tradeoffs, so leaders foster "both/and"... View Details
Keywords: Carmen Nobel
  • 30 Oct 2006
  • First Look

First Look: October 31, 2006

poor financial markets, b) increases in the share of FDI or the relative productivity of the foreign firm leads to higher additional growth in financially developed economies compared to those observed in... View Details
Keywords: Sean Silverthorne
  • May 2025 (Revised May 2025)
  • Case

Humana Commits to Value-Based Care

By: V.G. Narayanan, Henry Eyring and David Lane
In late 2023, CEO Bruce Broussard reviewed health insurer Humana’s transformation into a value-based care ecosystem. Under its CenterWell brand, the several millions of members in Humana Medicare Advantage plans now had access to Humana-provided primary care, home... View Details
Keywords: Business Model; Business Units; Financing and Loans; Innovation Strategy; Growth and Development Strategy; Service Operations; Mergers and Acquisitions; Insurance; Health Care and Treatment; Partners and Partnerships; Health Industry; Insurance Industry; United States
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Narayanan, V.G., Henry Eyring, and David Lane. "Humana Commits to Value-Based Care." Harvard Business School Case 125-013, May 2025. (Revised May 2025.)
  • 17 Nov 2015
  • First Look

November 17, 2015

Societal and Political Dimensions of Innovation Innovation and Business Growth By: Kerr, William R. Abstract—Innovation and the pursuit of new... View Details
Keywords: Sean Silverthorne
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