Publications

July 2012
Case

Johannes Linden: Managing the Global Executive Committee

By: Linda A. Hill and Mark Rennella

Johannes Linden is the Director of the Washer and Dryer division of Fluss, a large Swiss appliance manufacturer. Soon after the company completes its revenue projections and bonus targets for the upcoming year, Linden shares some good news with his leadership team, the... View Details

Keywords: Leadership Style; Groups and Teams; Organizational Culture; Management Style; Motivation and Incentives; Power and Influence; Multinational Firms and Management; Manufacturing Industry; Manufacturing Industry; Switzerland

February 2008
Case

Campbell Soup Company: Selling Channel Innovation to Customers

Campbell Soup, like most food manufacturers, faced grocery chain and wholesale demand for its goods driven by Campbell's own promotional pricing structure rather than retail consumer demand. Former policies to encourage overstock created huge swings in production and... View Details

Keywords: Information Technology; Distribution Channels; Order Taking and Fulfillment; Manufacturing Industry; Manufacturing Industry

Keywords: Gary P. Pisano; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools

16 Dec 2002
Research & Ideas

Mentoring—Using the Voice of Experience

Sometimes executive education has little to do with what happens in a classroom. Mentoring and coaching are the time-tested ways for wisdom and knowledge to be passed through an organization. Harvard... View Details

Keywords: by Sean Silverthorne

01 Jun 2012
News

What Industrial Policy?

"Taxation, meet Representation." Following up on his pledge to provide greater support for manufacturing, President Obama has announced a proposal to cut the effective tax rate for manufacturers to 25 percent. A number of economists... View Details

March 2022
Teaching Note

Tomorrow.io Goes To Space

By: Joshua Lev Krieger, Abhishek Nagaraj and James Barnett

Teaching Note for HBS Case No. 822-005. In March 2021, the weather company Tomorrow.io announced a new project to develop satellites equipped with radar for weather monitoring and launch them into Earth’s orbit. Company leadership considers execution strategies. View Details

Keywords: Communication; Competency and Skills; Decision Making; Design; Engineering; Globalization; Innovation and Invention; Performance; Technological Innovation; Aerospace Industry

July 2003 (Revised August 2003)
Case

Global Healthcare Exchange

By: Lynda M. Applegate and Jamie Ladge

Founded in March 2000 at the height of the dot-com bubble, Global Healthcare Exchange (GHX) was one of 90 online marketplaces in the health care industry. The company's founders were among the largest suppliers in the industry, including Johnson & Johnson, GE Medical,... View Details

Keywords: Mergers and Acquisitions; Entrepreneurship; Price; Leadership; Growth and Development Strategy; Supply and Industry; Organizational Design; Expansion; Internet and the Web; Valuation; Health Industry

01 Mar 2023
News

Action Plan: Casting Call

market over the years. While the company continues to make envelopes and printed products, it also produces packaging for pharmacies and other e-commerce mailing needs. With 9 View Details

Keywords: Julia Hanna; hobbies; balance; meaning; longevity; aging; Paper Manufacturing; Paper Manufacturing

August 2002
Case

Trilogy University

By: Thomas J. DeLong and Michael Paley

In early 2001, Trilogy Software faced a slowdown in its business, a large number of unsuccessful customer deployments, and an overall weakening in the enterprise software market. In response, the company revamped its business model and restructured the organization.... View Details

Keywords: Organizational Change and Adaptation; Organizational Culture; Organizational Design; Alignment; Restructuring; Organizational Structure; Change Management; Business Strategy; Economic Slowdown and Stagnation; Information Technology Industry

13 Oct 2003
Research & Ideas

How to Pick Managers for Disruptive Growth

succeed in that context. The "graduates" of this school would have finely honed operational skills in managing quality programs, process improvement teams, and cost-control efforts. Even the most senior View Details

Keywords: by Michael Raynor

23 Nov 1999
Research & Ideas

What’s Your Strategy for Managing Knowledge?

worked on a manufacturing project in this one. He knew other Ernst & Young teams had, however, so he searched the electronic knowledge management repository for relevant knowledge. For help with the sales process, he found View Details

Keywords: by Morten T. Hansen, Nitin Nohria & Thomas Tierney; Consulting

March 2024
Module Note

Module Note on the Structuring of Collaborative Work

By: Ethan Bernstein

This module note for instructors describes the organizational structure module of the Managing Human Capital course that integrates insights from research on workplace connectivity (who gets to communicate with whom) and workplace transparency (who gets to observe... View Details

Keywords: Human Resources; Management; Organizational Design; Organizational Structure; Human Capital

February 2024
Background Note

Frederick Herzberg on Motivating Employees

By: Willy C. Shih

This background note summarizes Frederick Herzberg's development of his motivation-hygiene theory, his theory regarding job enrichment, and how the theory has evolved. This is at the core of extrinsic versus intrinsic motivation. View Details

Keywords: Motivation and Incentives; Theory; Manufacturing Industry; Manufacturing Industry; United States

April 2025
Case

Thrivent: From Insurance Agents to Financial Advisors

By: Hubert Joly, Leonard A. Schlesinger and Tom Quinn

Thrivent, a midwestern financial services company with a centuries-long history rooted in Lutheranism, had reached $10 billion in revenue mostly by selling life insurance. In the 2020s, however, CEO Terry Rasmussen began a transformation process centered around the... View Details

Keywords: Change Management; Transformation; Talent and Talent Management; Customer Focus and Relationships; Customer Value and Value Chain; Forecasting and Prediction; Employee Relationship Management; Retention; Selection and Staffing; Job Design and Levels; Human Capital; Leading Change; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Insurance Industry; Financial Services Industry; United States; Minneapolis

05 Aug 2010
What Do You Think?

What Is Customer Opinion Good For?

dominance, mainly through the design of new businesses and products before the competition might get to them. They wrote, "To set a company on a strong, profitable growth trajectory it won't work to... View Details

Keywords: by Jim Heskett; Technology

November 2006 (Revised March 2007)
Case

Lifan Group - Automobile Production in China

By: Felix Oberholzer-Gee, Tarun Khanna and Elizabeth Raabe

Lifan Group, one of China's premier motorcycle companies, considers entering automobile production. The company plans to assemble a midsize sedan, hoping it will be able to sell this car to affluent families in China and to export it. Domestic demand for cars is... View Details

Keywords: Product Development; Decision Making; Demand and Consumers; Price; Manufacturing Industry; Manufacturing Industry; China

09 Apr 2014
Research & Ideas

A Playbook for Small-Business Job Creation

jobs must include entrepreneurs." Mills is approaching her work at the Competitiveness Project through a framework she calls a job-creation playbook, which is broken down into three categories: institutions (accelerators, economic clusters, View Details

Keywords: by Carmen Nobel; Banking; Financial Services

01 Mar 2024
News

Research Brief: The Real Cost of Countering China

States and China. As political tensions rise between the two countries, US government policies have caused a move away from direct trade with China, shifting sourcing to lower-wage nations and friendly... View Details

Keywords: Jennifer Myers; Miscellaneous Manufacturing; Miscellaneous Manufacturing

July 1997
Case

Ford Motor Company: Maximizing the Business Value of Web Technologies

One of the largest companies in the world decides to aggressively deploy Web technology and must manage and support the new technology. A discussion of infrastructure renewal, application development, extranets, and content management is included. View Details

Keywords: Organizational Change and Adaptation; Value Creation; Information Technology; Infrastructure; Internet and the Web; Manufacturing Industry; Manufacturing Industry