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02 Sep 2019
What Do You Think?

Are Overlooked Forces Shielding the US from Severe Economic Downturns?

given the length of the economic recovery from the depths of 2008. But are several basic forces at work that put the notion of an imminent recession to rest? In the early 1960s, in a class on business... View Details

Keywords: by James Heskett; Service

21 Apr 2003
Research & Ideas

Are Crummy Products Your Next Growth Opportunity?

a lower-cost business model. This strategy has worked well for Wal-Mart, for example, but you still remain vulnerable to competitors disrupting your success from below. The third model Christensen termed... View Details

Keywords: by Sean Silverthorne

05 Aug 2002
Research & Ideas

Five questions for Regina E. Herzlinger

Professor Herzlinger shared her vision for health care in an email interview with HBS Working Knowledge senior editor Martha Lagace. Herzlinger's next book, Consumer-Driven Health Care, will be published in January 2003 by... View Details

Keywords: by Martha Lagace

17 Jul 2000
What Do You Think?

Where Is the Microsoft Board?

number of the recent high-tech firms that have issued stock to the public. Insiders still rule. A minimum of required committee work is done. And investors seem not to have... View Details

Keywords: by James Heskett

25 Apr 2012
What Do You Think?

How Will the “Age of Big Data” Affect Management?

of perfect information." Among the suggestions for managers were these: Help "data analyzers consume and translate the data" (Scott Kemme, who also suggested an alternative title for the column, which I instead used above), Know "what not View Details

Keywords: Re: James L. Heskett

05 Aug 2002
Research & Ideas

Are Consumers the Cure for Broken Health Insurance?

Rather than imposing a top-down solution, as managed care vainly tried to do, consumer-driven health care would work from the bottom up, enabling providers and patients jointly View Details

Keywords: by Regina E. Herzlinger

28 Jan 2015
Research & Ideas

Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections

Republican presidential candidates, but the results could help many marketing teams decide how to allocate scarce resources between mass advertising and personal selling efforts, or, as the researchers call it, between the air war and the... View Details

Keywords: by Dina Gerdeman

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