Publications

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21 Dec 2018
News

A Four-Point Plan for Teresa May

Two years post-Brexit vote, Britain’s Prime Minister is faced with the unenviable task of negotiating what the controversial plan will actually look like for her fellow citizens. In this New York Times opinion piece, HBS professor Deepak Malhotra offers a four-point... View Details

2024
Working Paper

Platform Information Provision and Consumer Search: A Field Experiment

By: Lu Fang, Yanyou Chen, Chiara Farronato, Zhe Yuan and Yitong Wang

Despite substantial efforts to help consumers search in more intuitive ways, text search remains the predominant tool for product discovery online. In this paper, we explore the effects of visual and textual cues for search refinement on consumer search and purchasing... View Details

Keywords: Consumer Behavior; E-commerce; Decision Choices and Conditions; Learning; Internet and the Web

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June 2023
Article

The Effect of Firms' Information Exposure on Safeguarding Employee Health: Evidence from COVID-19

By: Lisa Yao Liu and Shirley Lu

We show that information exposure through international business networks enables firms to take proactive measures that benefit employees and potentially the local community. Specifically, in the early days of COVID-19, firms that have business networks with China and... View Details

Keywords: COVID-19 Pandemic; Networks; Knowledge Use and Leverage; Health Pandemics; Decision Choices and Conditions; Corporate Social Responsibility and Impact

2009
Other Unpublished Work

Choice-based Measures of Conflict in Preferences

By: Katherine Baldiga and Jerry R. Green

We propose a family of measures of difference between ordinal preference relations. The difference between two preferences is the probability that they would disagree about the optimal choice from a random available set. It is in this sense that these measures are... View Details

Keywords: Decision Choices and Conditions; Measurement and Metrics; Mathematical Methods; Conflict of Interests; Welfare

August 2001 (Revised February 2020)
Case

Consumer-Driven Health Care: Medtronic's Health Insurance Options

By: Regina E. Herzlinger, John Hurwitch and Seth Bokser

Describes the variety of health insurance plans that this medical device company offers, including a high-deductible, consumer-driven health plan with a health reimbursement account that also enables health care providers to quote their own prices. Asks students to... View Details

Keywords: Health Care and Treatment; Insurance; Decision Choices and Conditions; Compensation and Benefits; Demand and Consumers

October 2000 (Revised November 2005)
Case

Hilton HHonors Worldwide: Loyalty Wars

By: John A. Deighton and Stowe Shoemaker

Hilton Hotels regards the frequent guest program as the industry's most important marketing tool, directing marketing efforts at the heavy user. What is Hilton to do then, when a competitor ups the ante? This case illustrates the economics of frequency marketing in... View Details

Keywords: Customer Relationship Management; Decision Choices and Conditions; Brands and Branding; Competitive Strategy; Accommodations Industry

November 1991
Case

Magic Johnson: Endorsements ""After""...?

By: Stephen A. Greyser

On Thursday, November 7, 1991, Los Angeles Lakers star Earvin "Magic" Johnson announced his retirement from basketball in the wake of having tested positive for HIV, the virus that causes AIDS. Magic Johnson was one of the most popular figures in sports, both... View Details

Keywords: Marketing Strategy; Value; Sports; Advertising; Alliances; Problems and Challenges; Decision Choices and Conditions; Brands and Branding; Consumer Products Industry; Sports Industry; Entertainment and Recreation Industry

12 Feb 2007
Lessons from the Classroom

‘UpTick’ Brings Wall Street Pressure to Students

In a Harvard Business School classroom, students in the Dynamic Markets class may have one minute to make a decision in a pressure cooker one called "the most stress I've experienced in ten years."... View Details

Keywords: by Julia Hanna; Financial Services; Education

15 Nov 2010
Lessons from the Classroom

Connecting Goals and Go-To-Market Initiatives

and making alignment of strategy and sales difficult. Performance management practices. Performance management is not just performance measurement or compensation, although both are important. Performance management is a systemic View Details

Keywords: by Sean Silverthorne; Retail

March 2018
Supplement

Chewy.com (B)

By: Jeffrey F. Rayport and Matthew G. Preble

Cohen and Chewy’s other board members decided to fully insource order fulfilment and commenced building an order fulfilment center near its 3PL partner’s facility. As soon as the 3PL learned that Chewy would be managing its own order fulfillment; however, it decided to... View Details

Keywords: Pet Food; Pet Products; Retail; Growth and Development Strategy; Service Operations; Decision Choices and Conditions; E-commerce; Retail Industry; Service Industry

March 2009
Teaching Note

Antegren: A Beacon of Hope (TN)

By: Joshua D. Margolis

Teaching Note for [408025], [408026], [408027], and [408028]. View Details

Keywords: Ethics; Corporate Social Responsibility and Impact; Decision Choices and Conditions; Crisis Management; Biotechnology Industry; Pharmaceutical Industry

2008
Working Paper

Signaling Firm Performance Through Financial Statement Presentation: An Analysis Using Special Items

By: Edward J. Riedl and Suraj Srinivasan

This paper investigates whether managers' presentation of special items within the financial statements reflects economic performance or opportunism. Specifically, we assess special items presented as a separate line item on the income statement (income statement... View Details

Keywords: Financial Reporting; Financial Statements; Decision Choices and Conditions; Corporate Disclosure; Performance

SSRN

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5 Aug 2005 - 10 Aug 2005
Conference Presentation

The effects of choice, goal, and creative self-efficacy on divergent thinking and creative outcomes

By: Roy Y.J. Chua and S. S. Iyengar

Keywords: Goals and Objectives; Decision Choices and Conditions; Creativity; Outcome or Result

October 2006 (Revised April 2008)
Case

Ben Walter

By: Andre F. Perold and David S. Scharfstein

Ben Walter is thinking of purchasing Butler Lumber and needs to decide how he would run the business and how much to pay for it. View Details

Keywords: Mergers and Acquisitions; Decision Choices and Conditions; Investment; Valuation

May 2000 (Revised July 2000)
Case

U.S. Export-Import Bank and the Three Gorges Dam (A), The

By: George C. Lodge and Cate Reavis

Describes the dilemma Martin Kamarck faced as president of the Export-Import Bank in whether to provide U.S. companies financing for China's Three Gorges Dam project. View Details

Keywords: Decision Choices and Conditions; Risk and Uncertainty; Financing and Loans; International Finance; Construction Industry; Energy Industry; China; United States

1996
Article

A Segment-Level Model of Category Volume and Brand Choice

By: William R. Dillon and Sunil Gupta

Keywords: Brands and Branding; Decision Choices and Conditions; Segmentation; Volume