Publications

October 2007 (Revised December 2007)
Case

TiVo 2007: DVRs and Beyond

By: David B. Yoffie and Michael Slind

Tom Rogers, CEO of TiVo, had placed multiple strategic bets on his company. In September 2007, that strategy was due for a major test. TiVo was a maker of digital video recorder (DVR) products and a distributor of DVR technology. Rogers believed that macro-trends in... View Details

Keywords: Advertising; Business Model; Television Entertainment; Intellectual Property; Lawsuits and Litigation; Management Analysis, Tools, and Techniques; Distribution; Problems and Challenges; Partners and Partnerships; Research; Internet; Entertainment and Recreation Industry; United States

November 2005
Supplement

Playgrounds and Performance: Results Management at KaBOOM! (B)

By: Herman B. Leonard, Marc J. Epstein and Laura Winig

Keywords: Performance; Entertainment and Recreation Industry

July 2005 (Revised October 2006)
Case

Global Fun: The Internationalization of Theme Parks

By: Geoffrey G. Jones and Steven Shaheen

A fictitious private equity firm considers whether to buy the international theme park business of the LEGO Group. Considers the origins of theme parks in the United States; the international expansion of Disney theme parks to Tokyo and Paris since the 1970s; and the... View Details

Keywords: Private Equity; Globalized Markets and Industries; Globalized Firms and Management; Global Strategy; Entertainment and Recreation Industry; Germany; Tokyo; Great Britain; Denmark; United States; Paris

August 2004 (Revised March 2005)
Case

MGM Mirage's Bid for Mandalay Resort Group (A): Communicating During the Merger Process

After MGM Mirage decides to announce publicly its bid for Mandalay Resort Group, both companies face vital decisions about how to communicate with their various stakeholders during the merger negotiations. View Details

Keywords: Negotiation; Corporate Disclosure; Mergers and Acquisitions; Business and Stakeholder Relations; Communication Strategy; Entertainment and Recreation Industry

July 2004 (Revised March 2007)
Case

Sony EyeToy

By: Anita Elberse and Youngme E. Moon

In early 2004, less than a year after its launch, Sony's EyeToy, a unique video gaming concept, had become a tremendous success across Europe. Developed for use with Sony's PlayStation 2 console, the revolutionary technology allowed users standing in front of a small... View Details

Keywords: Games, Gaming, and Gambling; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Product Launch; Product Development; Performance Improvement; Software; Entertainment and Recreation Industry; Europe

June 2004
Teaching Note

Strategic Inflection: TiVo in 2003 (A & B) TN

By: Pai-Ling Yin and David B. Yoffie

Teaching Note to (9-704-425) and (9-704-429). View Details

Keywords: Entertainment and Recreation Industry

October 2003
Supplement

Strategic Inflection: TiVo in 2003 (B)

By: Christina Darwall, Pai-Ling Yin and David B. Yoffie

Spreadsheet for use with case (9-704-429). Download Only. (Examines the possibility of TIVo being a content distributor). View Details

Keywords: Strategic Planning; Distribution Channels; Entertainment and Recreation Industry

March 2002 (Revised July 2002)
Case

TiVo in 2002: Consumer Behavior

Brodie Keast is anxious to understand the sharp contrast between the inertia of prospects and the deep emotional response shown by converted users of TiVo. After an overview of the company's situation and problems, the case focuses on different kinds of data (sales... View Details

Keywords: Consumer Behavior; Television Entertainment; Entertainment and Recreation Industry

June 1997 (Revised September 2000)
Teaching Note

Lynton V. Harris & Madison "Scare" Garden (A), (B) TN

By: Michael A. Wheeler and Georgia Levenson

Teaching Note for (9-897-143) and (9-897-144). View Details

Keywords: Negotiation; Contracts; Profit Sharing; Risk and Uncertainty; Negotiation Participants; Entertainment and Recreation Industry; Australia; New York (city, NY)

December 1994
Case

Being There: Sony Corporation and Columbia Pictures

By: Debora L. Spar

In September 1989, Sony Corp. of Japan bid $3.4 billion for Columbia Pictures. It was the highest bid ever by a Japanese company for any U.S. property. The case examines the validity of Sony's objectives in making this purchase, and also the political uproar that the... View Details

Keywords: Foreign Direct Investment; Film Entertainment; Entertainment and Recreation Industry; Japan; United States

Find at Harvard

September 1995 (Revised October 1996)
Case

Sunbeam Television (A)

By: V. Kasturi Rangan and E. Scott Lathrop

Sunbeam Television, owner of a television station in Miami (a Fox affiliate), buys Channel 7 (a CBS affiliate) in Boston. They bring to the Boston station the concepts and ideas of their Miami news product--that is, a crisp, content-based design rather than one... View Details

Keywords: Acquisition; Change; Decisions; Design; Television Entertainment; Product; Motivation and Incentives; Value; Entertainment and Recreation Industry; Boston

November 1983 (Revised June 1994)
Case

Controls at the Sands Hotel and Casino

Describes the controls used in the casino over the blackjack game and cash stocks, and movements of cash. Also describes the results measures available in the casino and their limitations for control purposes. View Details

Keywords: Management Systems; Accounting; Entertainment and Recreation Industry; United States

February 1985
Teaching Note

Duncan Field (A), Teaching Note

By: Howard H. Stevenson and Michael J. Roberts

Teaching Note for (9-382-137). View Details

Keywords: Acquisition; Negotiation; System; Personal Development and Career; Entertainment and Recreation Industry