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Publications

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  • All HBS Web  (836)
    • People  (2)
    • News  (223)
    • Research  (488)
    • Multimedia  (12)
  • Faculty Publications  (303)

Show Results For

  • All HBS Web  (836)
    • People  (2)
    • News  (223)
    • Research  (488)
    • Multimedia  (12)
  • Faculty Publications  (303)
← Page 33 of 836 Results →
  • 08 Dec 2020
  • Blog Post

2+2 Where Are They Now Spotlight: Brooke Carter (MBA 2019)

evaluated our pricing, packaging, and positioning. Our hypothesis was there might be significant untapped revenue potential that we can unlock through new packaging and/or different prices. This project and our findings had the potential... View Details
  • 09 Mar 2020
  • Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

demand for the various allergy products, which included several brands and package quantities, while modeling algorithmic price competition by the firms. When compared with a simulation in which each firm exhibited traditional (symmetric)... View Details
Keywords: by Kristen Senz; Retail
  • 01 Sep 2011
  • News

Extraordinary People

taught me great discipline in how to study, how to prepare, how to think,” he says. Upon graduation he joined the paper and packaging company Rand-Whitney. From there, he and his sons created The Kraft Group, which controls holdings in... View Details
Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Finance; Executive, Legislative, and Other General Government Support; Government; Religious, Grantmaking, Civic, Professional, and Similar Organizations; Personal Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Apr 1996
  • News

HBS Alumni Association Board of Directors: President's Report

recommendations for developing a strategy for alumni lifelong learning. The group is building on work begun three years ago, as well as gathering current input - including data from the executive education program and the HBS Publishing Corporation - in order to... View Details
Keywords: Cathy Connett
  • Web

IFC: Italy; Tradition and Innovation - Course Catalog

novel 795bn Next Generation EU recovery package that will allow unprecedented investment in digitalization, the green economy, education, and health. Ranked first in cultural heritage in most rankings and endowed with historical cities,... View Details
  • Profile

Cristina Ros Blankfein

kitchen, packaged them, put a label on that we had printed at the HBS copy center and we brought them to a party. We put them on a bar and told all our friends that this was our first stab at our zero calorie, all-natural cocktail mixer.... View Details
  • 06 Jul 2015
  • News

Lights! Camera... Market!

snack his company produces from the potatoes grown on the very farm featured in the movie. While not a single package of Terra Chips graced the screen, the company’s behind-the-scenes financial, marketing, and distribution support of the... View Details
Keywords: Margie Kelley; Food Manufacturing; Manufacturing; Motion Picture and Sound Recording Industries; Information
  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

was a vertically integrated food company with a management system that allowed it to innovate and grow systematically. With sales of $2 billion in 2016, the firm not only produced flour, vegetable oil, and packaged food products, it also... View Details
Keywords: Sean Silverthorne
  • 05 Jul 2016
  • First Look

July 5, 2016

case considers Nestlé’s creating shared value (CSV) strategy, which focused on the three categories of nutrition, water, and rural development. In the packaged food and beverage industry, pressure had mounted since the 1990s to improve... View Details
Keywords: Sean Silverthorne
  • 23 Jul 2014
  • Lessons from the Classroom

Innovation Is Magic. Really

it's about creating a customer experience that taps into people's emotions, ultimately making them feel good. High-end vodka companies such as Grey Goose and Chopin have packaged their liquor in tall, sleek, frosted glass bottles as a way... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 19 Jul 2010
  • Research & Ideas

How Mercadona Fixes Retail’s ’Last 10 Yards’ Problem

decision is made thinking about the entire supply chain—the components work together and reinforce one another. Too often, I find that retailers make decisions regarding product variety, promotion, and packaging with no regard for what... View Details
Keywords: by Julia Hanna; Retail; Food & Beverage
  • 29 Oct 2000
  • Research & Ideas

Building a Powerful Prestige Brand

over 80 of her lipsticks to the luncheon as table gifts. Unlike most lipsticks at the time, these were housed in metal cases. Lunch guests noticed the unusual packaging and the lipstick's color and texture. As the event broke up, Fiske... View Details
Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail
  • 13 Dec 2022
  • News

The First Five Years: Christine Keung and Reggie Smith

graduates from working-class families. I helped my parents deliver packages and clean college dorms in Philadelphia. Christine helped her immigrant parents run a Chinese restaurant in Los Angeles. It was impossible for us to experience... View Details
  • 01 Mar 2014
  • News

The Solution to the Global Food Crisis Just Might Come from Nigeria

packaging the fertilizer in 1- and 10-kilogram sizes, and reinforced the stitching to prevent middlemen from breaking into them. To reach farmers outside the trading areas, Notore trained more than a thousand "Village Promoters," who sold... View Details
Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Agriculture; Administration of Economic Programs; Government; Food Manufacturing; Manufacturing
  • 01 Sep 2012
  • News

Hierarchy's Last Stand

underperform and be overcompensated. A caricature, but sadly still true: consider the enormous pay packages for CEOs in companies that lose money. Shareholder protests (such as those in the United Kingdom), voting against compensation... View Details
Keywords: Rosabeth Moss Kanter; Corporate Services
  • 20 Mar 2020
  • Research & Ideas

How Small Businesses Can Survive the Coronavirus Outbreak

chambers of Congress are considering additional relief, with small business loans packages of over $300 billion under consideration. Mills hopes that the government will go a step further and offer interest-free loans and work to include... View Details
Keywords: by Danielle Kost; Service; Food & Beverage
  • 01 Jan 2003
  • News

James E. Burke, MBA 1949

within a year of the crisis, thanks to decisions by Burke and his team to recall millions of bottles and replace them in a matter of weeks with pioneering tamper-resistant packaging while keeping the media and public well informed, the... View Details
  • 17 Jun 2002
  • Research & Ideas

Entrepreneurship in Asia and Foreign Direct Investment

Singapore and Malaysia. Capital in Taiwan and Hong Kong went to the most efficient firms, including small, start-up entrepreneurial firms, and was not based on the political or ethnic status of such firms, he said. Extremely attractive compensation View Details
Keywords: by Martha Lagace
  • 14 Jul 2009
  • First Look

First Look: July 14

participation in OS arises as the optimal decision of profit-maximizing firms, and (2) OS and P firms may (or may not) coexist in equilibrium. Firms decide their type and investment in R&D and sell packages composed of a primary good... View Details
Keywords: Martha Lagace
  • 04 Mar 2002
  • Research & Ideas

Don’t Lose Money With Customers

at the market level, then translate these into strategies at the market segment level. A paper mill's marketing strategy, for instance, might call for selling newsprint to the publishing industry segment and paperboard to the packaging... View Details
Keywords: by Peter K. Jacobs
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