Publications

March 2023
Case

Moderna

By: Marco Iansiti, Karim R. Lakhani, Hannah Mayer, Kerry Herman, Allison J. Wigen and Dave Habeeb

This multimedia case follows the story of Moderna and its entry into vaccine development in the wake of the COVID-19 pandemic. In summer 2020, Stephane Bancel, CEO of biotech firm Moderna, faces several challenges as his company races to develop a vaccine for COVID-19.... View Details

Keywords: Health Pandemics; Research and Development; Digital Transformation; Health Testing and Trials; Pharmaceutical Industry; Pharmaceutical Industry

December 2017 (Revised January 2018)
Case

Alltech

By: David E. Bell and Natalie Kindred

Alltech was a Lexington, Kentucky–based producer of supplements for animal feed, with revenues of over $2 billion (projected to reach $3 billion in 2018), sales in 120 countries, 5,000 employees, and 100 manufacturing plants worldwide. For nearly four decades, Alltech... View Details

September 2010 (Revised April 2011)
Case

Sherritt Goes to Cuba (A): Political Risk in Unchartered Territory

By: Aldo Musacchio and Jonathan Schlefer

Ian Delaney, CEO of Sherritt, a primarily a mining company, visited Cuba in the early 1990s to negotiate a deal to export nickel for their Canadian refineries. The case describes the difficulties of doing business in Cuba and the challenges Delaney overcame to turn... View Details

Keywords: Business Conglomerates; Joint Ventures; Multinational Firms and Management; Growth and Development Strategy; Risk Management; Emerging Markets; Business and Government Relations; Mining Industry; Canada; Cuba; United States

15 Nov 2018
Book

Can the Global Food Industry Overcome Public Distrust?

JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details

Keywords: by Sean Silverthorne; Agriculture & Agribusiness

October 2010 (Revised August 2016)
Case

On Weldon's Watch: Recalls at Johnson & Johnson from 2009 to 2010

By: Clayton S. Rose, Sandra J. Sucher, Rachel Gordon and Matthew Preble

In October of 2010, Johnson & Johnson (J&J) was unable to extricate itself from a year long recall crisis that had subjected the firm to criticism from Congress and regulators, resulted in the resignation of one of the firm's most senior officers, and cost hundreds of... View Details

Keywords: Decision Choices and Conditions; Values and Beliefs; Leadership; Crisis Management; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Culture; Quality; Pharmaceutical Industry

Web

Buy Now, Pay Later &mdash Easy Payments: The Rise of Installment Selling

was Singer Sewing Machines. Singer’s machines were neither the best nor the cheapest products on the market. But the firm’s innovative credit plan, inspired by piano showrooms near company headquarters, tripled sales in just one year. By... View Details

January 2002
Case

Noranda Inc.: Mining, Smelting, and Sustainability?

By: Richard H.K. Vietor

Noranda is a $7 billion international mining and smelting company headquartered in Canada. It has been cited for its fine environmental record. This case explores the issue of sustainability--in this case, for a mining company. Over time, and under nongovernmental... View Details

Keywords: Cost vs Benefits; Mining; Cost Management; Multinational Firms and Management; Governing Rules, Regulations, and Reforms; Policy; Environmental Sustainability; Mining Industry

10 Apr 2014
Research & Ideas

John Kotter’s Plan to Accelerate Your Business

that fuel this new dual system in Accelerate: Building Strategic Agility for a Faster-Moving World, released this week. The book is Kotter's latest to address large-scale organizational change. Fifteen years ago, in Leading Change, Kotter offered eight steps View Details

Keywords: by Kim Girard

June 1993 (Revised April 1998)
Case

COMCO Holding AG (B): COMCO Martech

By: Rosabeth M. Kanter

COMCO Martech was a new breed of joint venture for COMCO Holding, a mid-sized Swiss-German company that had grown over a five-year period through tie-ups with small, start-up companies. Whereas a typical COMCO venture provided services to a large German retailer, was... View Details

Keywords: Joint Ventures; Business Startups; Trade; Operations; Environmental Sustainability; Business or Company Management; Multinational Firms and Management; Partners and Partnerships; Switzerland; United States; Europe

23 Aug 2016
First Look

August 23, 2016

methods. Myth Number 1: Environmental, social, and governance (ESG) programs reduce returns on capital and long-run shareholder value. Reality: Companies committed to ESG are finding competitive advantages in product, labor, and capital... View Details

Keywords: Sean Silverthorne

10 Oct 2017
First Look

First Look at New Research and Ideas, October 10, 2017

had from such a historical understanding of political economy and of power in an economic age. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53309 forthcoming Encyclopedia of International Economics and Global Trade, Vol. 3: Foreign Direct Investment... View Details

Keywords: Sean Silverthorne

April 2022
Teaching Note

CVS Health: Prescription for Transformation

By: Rosabeth Moss Kanter and Catarina Martinez

In 2021, new CEO Karen Lynch (named the most powerful woman in business) considered the next transformation phase for CVS Health (a Fortune 5 corporate giant). The 2018 acquisition of Aetna insurance brought her to the company as part of its long evolution from a... View Details

Keywords: Health; COVID-19 Pandemic; Primary Care; Leadership; Change Management; Women Executives; Retail; Pharmacy; Pharmacy Benefit Manager; Clinical Trials; Vaccination; Acquisition; Innovation and Invention; Transformation; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; United States