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  • All HBS Web  (3,481)
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  • All HBS Web  (3,481)
    • People  (14)
    • News  (921)
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    • Events  (18)
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  • 21 May 2007
  • Research & Ideas

Fixing the Marketing-CEO Disconnect

strategy supports this goal. It is rare to find a firm that provides its board with a scorecard that allows this. Q: From a 30,000-foot view, how do the Measuring Market Performance CD and tools help? Once users complete the tutorial,... View Details
Keywords: by Sean Silverthorne
  • 15 May 2024
  • Research & Ideas

A Major Roadblock for Autonomous Cars: Motorists Believe They Drive Better

AI in Adapting to Change Can Autonomous Vehicles Drive with Common Sense? Can we automate our way to better decision making? Feedback or ideas to share? Email the Working Knowledge team at hbswk@hbs.edu. Image: Illustration created by HBSWK using images generated by... View Details
Keywords: by Rachel Layne; Transportation; Auto
  • 02 May 2023
  • What Do You Think?

How Should Artificial Intelligence Be Regulated—if at All?

These three competitors are going all out to bring to light the fruits of work they’ve been engaged in for as long as a decade. The usual beta testing in the market is now underway; the kinks will be worked out with the help of all of us. The questions are, “What will... View Details
Keywords: by James Heskett; Information Technology; Technology
  • 09 Jul 2010
  • Working Paper Summaries

The Limits of Nonprofit Impact: A Contingency Framework for Measuring Social Performance

Keywords: by Alnoor Ebrahim & V. Kasturi Rangan
  • 29 Jul 2019
  • Research & Ideas

How Companies Benefit When Employees Work Remotely

while they're still close enough to seek their employer's support in person. Technology tools can support light supervision. The USPTO's program focused on examiners who worked independently. However, when an employee's work needed a... View Details
Keywords: by Kristen Senz
  • November–December 2024
  • Article

Retire Without Regrets

By: Teresa M. Amabile, Lotte Bailyn, Marcy Crary, Douglas T. "Tim" Hall and Kathy E. Kram
This article explores the significant transition of retirement and offers insights into creating a satisfying postcareer life. It highlights the contrasting experiences of Irene and Lawrence, two retirees who navigated this change differently. Irene embraced retirement... View Details
Keywords: Retirement; Satisfaction; Transition; Identity
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Amabile, Teresa M., Lotte Bailyn, Marcy Crary, Douglas T. "Tim" Hall, and Kathy E. Kram. "Retire Without Regrets." Harvard Business Review 102, no. 6 (November–December 2024): 143–147.
  • December 2019
  • Article

The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment

By: Donald Ngwe, Kris J. Ferreira and Thales Teixeira
Many online stores are designed such that shoppers can easily access any available discounted products. We propose that deliberately increasing search frictions by placing small obstacles to locating discounted items can improve online retailers’ margins and even... View Details
Keywords: Online Retailing; Friction; Effor; Search Costs; Price Discrimination; Marketing; Consumer Behavior; Strategy; Price; E-commerce; Retail Industry; Fashion Industry
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Ngwe, Donald, Kris J. Ferreira, and Thales Teixeira. "The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment." Journal of Marketing Research (JMR) 56, no. 6 (December 2019): 944–959.
  • 2016
  • Working Paper

Standardized Color in the Food Industry: The Co-Creation of the Food Coloring Business in the United States, 1870–1940

By: Ai Hisano
This working paper examines how, starting in the 1870s, food manufacturers in the United States began to use standardized color, achieved by synthetic dyes, as part of their marketing strategies. Food manufacturers along with dye makers and regulators co-created the... View Details
Keywords: Food; Supply and Industry; Manufacturing Industry; Food and Beverage Industry; United States
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Hisano, Ai. "Standardized Color in the Food Industry: The Co-Creation of the Food Coloring Business in the United States, 1870–1940." Harvard Business School Working Paper, No. 17-037, October 2016.
  • Article

Comparative Costs of Advanced Proton and Photon Radiation Therapies: Lessons from Time-driven Activity-based Costing in Head and Neck Cancer

By: Nikhil G. Thaker, Steven J. Frank and Thomas W. Feeley
Time-driven activity-based costing (TDABC) is an innovative costing tool in healthcare that can be used to directly compare the true cost of competing technologies over the full care cycle. Rather than only comparing therapeutic effectiveness over a limited number of... View Details
Keywords: Head And Neck Cancer; IMRT; Proton Therapy; Time-Driven ABC; Information Technology; Activity Based Costing and Management; Medical Specialties
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Thaker, Nikhil G., Steven J. Frank, and Thomas W. Feeley. "Comparative Costs of Advanced Proton and Photon Radiation Therapies: Lessons from Time-driven Activity-based Costing in Head and Neck Cancer." Journal of Comparative Effectiveness Research 4, no. 4 (2015): 297–301.
  • 2009
  • Chapter

Do Private Equity-owned Firms Have Better Management Practices?

By: Nicholas Bloom, Raffaella Sadun and John Van Reenen
We use an innovative survey tool to collect management practice data from over 4,000 medium sized manufacturing firms across Asia, Europe and the US. These measures of managerial practice are strongly associated with firm-level performance (e.g. productivity,... View Details
Keywords: Private Equity; Management Practices and Processes; Production; Private Ownership; Performance Improvement; Performance Productivity
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Bloom, Nicholas, Raffaella Sadun, and John Van Reenen. "Do Private Equity-owned Firms Have Better Management Practices?" Chap. 1 in The Global Economic Impact of Private Equity Report 2009, 1–23. Globalization of Alternative Investments Working Papers. Geneva, Switzerland: World Economic Forum, 2009.
  • Article

Milestones in Marketing

By: John A. Quelch and Katherine Jocz
Marketing flourished in U.S. business schools in the prosperous years following World War II. Students preparing for assistant-product-manager positions at the likes of Procter & Gamble, Lever, and General Foods enrolled in courses in marketing management, management... View Details
Keywords: Education; Business History; Marketing; Practice
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Quelch, John A., and Katherine Jocz. "Milestones in Marketing." Business History Review 82, no. 4 (Winter 2008): 827–838.
  • 2008
  • Working Paper

New Framework for Measuring and Managing Macrofinancial Risk and Financial Stability

By: Dale F. Gray, Robert C. Merton and Zvi Bodie
This paper proposes a new approach to improve the way central banks can analyze and manage the financial risks of a national economy. It is based on the modern theory and practice of contingent claims analysis (CCA), which is successfully used today at the level of... View Details
Keywords: Financial Crisis; Macroeconomics; Central Banking; Risk Management
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Gray, Dale F., Robert C. Merton, and Zvi Bodie. "New Framework for Measuring and Managing Macrofinancial Risk and Financial Stability." Harvard Business School Working Paper, No. 09-015, August 2008. (Revised.)
  • July 3, 2025
  • Article

A New Framework for Reducing Healthcare Disparities

By: Susanna Gallani, Mary Lynch Witkowski, Lidia M. V. R. Moura and Katie Sonnefeldt
Despite decades of initiatives to address healthcare inequities in the U.S., disparities across race, gender, geography, and income remain stubbornly persistent. This article introduces the Strategic Fingerprint Framework for Health Equity, a practical, principle-based... View Details
Keywords: Equality and Inequality; Demographics; Outcome or Result; Health Care and Treatment; Framework; Health Industry
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Gallani, Susanna, Mary Lynch Witkowski, Lidia M. V. R. Moura, and Katie Sonnefeldt. "A New Framework for Reducing Healthcare Disparities." Harvard Business Review Digital Articles (July 3, 2025).
  • January–February 2025
  • Article

Want Your Company to Get Better at Experimentation?: Learn Fast by Democratizing Testing

By: Iavor Bojinov, David Holtz, Ramesh Johari, Sven Schmit and Martin Tingley
For years, online experimentation has fueled the innovations of leading tech companies, enabling them to rapidly test and refine new ideas, optimize product features, personalize user experiences, and maintain a competitive edge. The widespread availability and lower... View Details
Keywords: Technological Innovation; AI and Machine Learning; Analytics and Data Science; Product Development; Competitive Advantage
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Bojinov, Iavor, David Holtz, Ramesh Johari, Sven Schmit, and Martin Tingley. "Want Your Company to Get Better at Experimentation? Learn Fast by Democratizing Testing." Harvard Business Review 103, no. 1 (January–February 2025): 96–103.
  • 2022
  • Article

Exploring Counterfactual Explanations Through the Lens of Adversarial Examples: A Theoretical and Empirical Analysis.

By: Martin Pawelczyk, Chirag Agarwal, Shalmali Joshi, Sohini Upadhyay and Himabindu Lakkaraju
As machine learning (ML) models become more widely deployed in high-stakes applications, counterfactual explanations have emerged as key tools for providing actionable model explanations in practice. Despite the growing popularity of counterfactual explanations, a... View Details
Keywords: Machine Learning Models; Counterfactual Explanations; Adversarial Examples; Mathematical Methods
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Pawelczyk, Martin, Chirag Agarwal, Shalmali Joshi, Sohini Upadhyay, and Himabindu Lakkaraju. "Exploring Counterfactual Explanations Through the Lens of Adversarial Examples: A Theoretical and Empirical Analysis." Proceedings of the International Conference on Artificial Intelligence and Statistics (AISTATS) 25th (2022).
  • January 2022 (Revised March 2022)
  • Module Note

Analysis of Financial and Non-Financial Information for Forecasting Performance

By: Charles C.Y. Wang
This note describes the main themes and cases of a teaching module on the analysis of information from, and outside of, financial statements for forecasting firms’ future financial performance. The module’s pedagogical goal is to deepen students’ understanding of the... View Details
Keywords: Financial Reporting; Performance; Analysis; Valuation; Accounting; Finance
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Wang, Charles C.Y. "Analysis of Financial and Non-Financial Information for Forecasting Performance." Harvard Business School Module Note 122-071, January 2022. (Revised March 2022.)
  • September 17, 2021
  • Article

AI Can Help Address Inequity—If Companies Earn Users' Trust

By: Shunyuan Zhang, Kannan Srinivasan, Param Singh and Nitin Mehta
While companies may spend a lot of time testing models before launch, many spend too little time considering how they will work in the wild. In particular, they fail to fully consider how rates of adoption can warp developers’ intent. For instance, Airbnb launched a... View Details
Keywords: Artificial Intelligence; Algorithmic Bias; Technological Innovation; Perception; Diversity; Equality and Inequality; Trust; AI and Machine Learning
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Zhang, Shunyuan, Kannan Srinivasan, Param Singh, and Nitin Mehta. "AI Can Help Address Inequity—If Companies Earn Users' Trust." Harvard Business Review Digital Articles (September 17, 2021).
  • August 1995 (Revised September 1995)
  • Background Note

Designing and Managing the Information Age IT Architecture

By: Lynda M. Applegate
The co-evolution of technology, work, and the workforce over the past 30 years has dramatically influenced our concept of organizations and the industries within which they compete. No longer simply a tool to support "back-office" transactions, IT has become a... View Details
Keywords: Design; Management; Organizations; Information Technology
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Applegate, Lynda M. "Designing and Managing the Information Age IT Architecture." Harvard Business School Background Note 196-005, August 1995. (Revised September 1995.)
  • July – August 2011
  • Article

Evolve (Again)

By: Rosabeth M. Kanter
Frenzy over social networks and interactive media can produce equally overhyped predictions that everything will change, not to mention money-losing investments in silly ventures. Separating enduring strategic lessons from the hype can help avoid a new crash. Hint: the... View Details
Keywords: Business Startups; Venture Capital; Investment; Technological Innovation; Organizational Change and Adaptation; Partners and Partnerships
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Kanter, Rosabeth M. "Evolve (Again)." Harvard Business Review 89, nos. 7-8 (July–August 2011): 36.
  • July 2004 (Revised July 2005)
  • Case

Linux in 2004

By: Pankaj Ghemawat, Brian Subirana and Christina Pham
A new technology platform conceived in the early 1990s, Linux developed into a force to be reckoned with in the operating system marketplace. At first, Linux was dismissed as a renegade option used only by tech geeks. By 2004, however, Linux had exploded into the... View Details
Keywords: Competition; Open Source Distribution; Information Technology; Applications and Software; Digital Platforms; Information Technology Industry
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Ghemawat, Pankaj, Brian Subirana, and Christina Pham. "Linux in 2004." Harvard Business School Case 705-407, July 2004. (Revised July 2005.)
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