Publications

Career Coach

Troy Peterson

an uncommon intention for a military veteran with a history degree: to jump into the tech world and work in product. After working through challenges getting & preparing for tech interviews, Troy joined a team at Facebook building industry-leading View Details

28 May 2019
News

Ask the Expert: In Security

common than ever? —John Lacey (MBA 1981) YOUNG: Bulletproof security is not statistically possible, but we can minimize risk by developing layers of protection and proactive approaches that increase those layers. Adversarial machine View Details

Keywords: Jen McFarland Flint; cybersecurity

23 Oct 2019
News

Preparing Leaders to Leverage Artificial Intelligence

learning techniques to draw conclusions that weren’t possible with traditional methods, and creating new machine learning approaches and algorithms. They have published more... View Details

Keywords: Intellectual Ambition; Pathbreaking Research; Artificial Intelligence

October 2023
Case

Fixie and Conversational AI Sidekicks

By: Jeffrey J. Bussgang and Carin-Isabel Knoop

In March 2023, Fixie Co-Founder and Chief Architect Matt Welsh and co-founders had the kind of meeting no founders want to have. The president of leading artificial intelligence (AI) research and deployment firm OpenAI, which had catapulted into fame with its ChatGPT... View Details

Keywords: Large Language Model; Entrepreneurship; Decision Choices and Conditions; AI and Machine Learning; Technological Innovation; Competitive Strategy; Technology Industry; United States

Web

Flatiron School: Reflections from Summer 2020 - Recruiting

analyzing its marketing and the sales data. NOTE: Full list of client partners included Calendly, Branch Furniture, Coconut Cartel, Halen Brands, OWYN, Birchbox, Young Invincibles, Color Camp, Women 2.0 and Casper. WHAT WERE YOUR GOALS FOR THE SUMMER? Rocio Wu (MBA... View Details

01 Jun 2015
News

The Military and the MBA: Gene Markowski (MBA 1973)

in 2013. I was stationed in a tank unit out in Colorado Springs when the Vietnam War started up. I didn’t think I wanted to be in a tank in Vietnam, so I volunteered to go to flight school. Six months later, I was in combat. I was a 24-year-old captain View Details

Keywords: National Security and International Affairs; Government

May 2024
Supplement

HubSpot and Motion AI (B): Generative AI Opportunities

By: Jill Avery

The technologies driving artificial intelligence (AI) had progressed significantly since HubSpot’s acquisition of Motion AI in 2017. Generative AI was the newest major development. Software-as-a-service (SaaS) companies such as HubSpot were analyzing how generative AI... View Details

Keywords: Artificial Intelligence; CRM; Chatbots; Sales Management; Generative Ai; SaaS; Marketing; Sales; AI and Machine Learning; Customer Relationship Management; Applications and Software; Technological Innovation; Competitive Advantage; Technology Industry; United States

2024
Working Paper

The Financial Anatomy of Climate Solutions: A Large Language Model Approach to Company Classification and Analysis

By: Shirley Lu and George Serafeim

Leveraging advancements in large language models (LLM), we study the financial characteristics of firms offering climate solutions-products and services aimed at fostering a transition to a low-carbon economy. We use a new measure that applies LLM to 10-K Item 1... View Details

Keywords: Climate; Climate Finance; Innovation; Technology; Financial Statement Analysis; AI and Machine Learning; Climate Change; Environmental Sustainability; Analysis; Financial Statements

SSRN

2025
Working Paper

Global Evidence on Gender Gaps and Generative AI

By: Nicholas G. Otis, Solène Delecourt, Katelynn Cranney and Rembrand Koning

Generative AI has the potential to transform productivity and reduce inequality, but only if adopted broadly. In this paper, we show that recently identified gender gaps in generative AI use are nearly universal. Synthesizing data from 18 studies covering more than... View Details

Keywords: AI and Machine Learning; Gender; Equality and Inequality; Technology Adoption; Behavior

2024
Working Paper

Climate Solutions, Transition Risk, and Stock Returns

By: Shirley Lu, Edward J. Riedl, Simon Xu and George Serafeim

Using large language models to measure firms' climate solution products and services, we find that high-climate solution firms exhibit lower stock returns and higher market valuation multiples. Their stock prices respond positively to events signaling increased demand... View Details

Keywords: Technology; Generative Ai; Large Language Models; Climate Finance; Climate Change; Innovation and Invention; Environmental Sustainability; AI and Machine Learning; Investment; Financial Markets

SSRN

April 2024
Case

Managing AI Risks in Consumer Banking

By: Suraj Srinivasan, Satish Tadikonda, Paul Dongha, Manoj Saxena and Radhika Kak

In early 2024, Ruth Jones, head of digital banking at Signa Bank, a (fictitious) European consumer bank, was thinking about how to best incorporate GenAI capabilities to improve efficiencies and create new ways to improve the customer experience. Where were the biggest... View Details

Keywords: Customer Relationship Management; AI and Machine Learning; Risk Management; Opportunities; Customization and Personalization; Banking Industry; Europe

March 2018
Case

IBM: Watson and the Internet of Things

By: Rajiv Lal and Scott Johnson

IBM has recently launched a business unit devoted to the Internet of Things. The group's leadership team needs to figure out the best way to quickly scale its business in a fragmented and nascent market. View Details

Keywords: IBM; Internet Of Things; Watson; Artificial Intelligence; Internet and the Web; Applications and Software; Mobile and Wireless Technology; Growth and Development Strategy; Emerging Markets; AI and Machine Learning; Technology Industry

April 2024 (Revised December 2024)
Case

Anthropic: Building Safe AI

By: Shikhar Ghosh and Shweta Bagai

In late 2024, Anthropic, a leading AI safety and research company, achieved a significant breakthrough with computer use capabilities that allowed AI to interact with computers like humans. Co-founded by former OpenAI employees and known for its generative AI... View Details

Keywords: AI and Machine Learning; Corporate Accountability; Corporate Social Responsibility and Impact; Business Growth and Maturation; Corporate Strategy; Technology Industry; United States

01 Jan 2005
News

Judith R. Haberkorn, 111th AMP, 1992

distinguished career of more than thirty years. That first position gave her a variety of experiences, from line operations to staff management, and soon she was one of the first college-educated women to enter the company's fast track to management. "I View Details

04 Sep 2019
News

Advancing Diagnostics that Can Save Lives

the lab. In 2016 Lee and four Harvard cofounders launched DZD to apply genome sequencing and machine learning to the problem of growing antibiotic resistance. Their technology helps doctors diagnose... View Details

Keywords: Susan Young

July 2024
Article

How Artificial Intelligence Constrains Human Experience

By: A. Valenzuela, S. Puntoni, D. Hoffman, N. Castelo, J. De Freitas, B. Dietvorst, C. Hildebrand, Y.E. Huh, R. Meyer, M. Sweeney, S. Talaifar, G. Tomaino and K. Wertenbroch

Many consumption decisions and experiences are digitally mediated. As a consequence, consumer behavior is increasingly the joint product of human psychology and ubiquitous algorithms (Braun et al. 2024; cf. Melumad et al. 2020). The coming of age of Large Language... View Details

Keywords: Large Language Model; User Experience; AI and Machine Learning; Consumer Behavior; Technology Adoption; Risk and Uncertainty; Cost vs Benefits

February 2022 (Revised November 2022)
Case

Nuritas

By: Mitchell Weiss, Satish Tadikonda, Vincent Dessain and Emer Moloney

Nora Khaldi had built a technology “to unlock the power of nature” in the service of extending human lifespan and improving health, and now in April 2020 was debating telling her Board of Directors she wanted to put on ice some of her discoveries. Nuritas, the company... View Details

Keywords: Cash Burn; Cash Flow Analysis; Pharmaceutical Companies; Founder; Artificial Intelligence; AI; Entrepreneurship; Health Testing and Trials; Health Care and Treatment; Decision Making; Market Entry and Exit; AI and Machine Learning; Pharmaceutical Industry

Forthcoming
Article

Human-Algorithm Collaboration with Private Information: Naïve Advice Weighting Behavior and Mitigation

By: Maya Balakrishnan, Kris Ferreira and Jordan Tong

Even if algorithms make better predictions than humans on average, humans may sometimes have private information which an algorithm does not have access to that can improve performance. How can we help humans effectively use and adjust recommendations made by... View Details

Keywords: AI and Machine Learning; Analytics and Data Science; Forecasting and Prediction; Digital Marketing