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  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

sales process, and some retailers did not understand why they should trust a small, young company with their payment security. By late 2017, Index had made some changes to reduce the average sales cycle, but... View Details
Keywords: Dina Gerdeman
  • 23 Apr 2014
  • HBS Case

Are Electronic Cigarettes a Public Good or Health Hazard?

and analysis," says Quelch. A Smoking Market Uncertainty over health data hasn't hurt the product's popularity. In 2013, electronic cigarettes tripled in sales in the US to approximately $3 billion. (The overall tobacco retail market... View Details
Keywords: by Michael Blanding; Food & Beverage; Advertising
  • 11 Oct 2004
  • Research & Ideas

Four Ways to Create Lasting Change

DNA." Roberto and Levesque joined forces for the following e-mail interview with HBS Working Knowledge. Martha Lagace: As you write in your working paper, conventional management wisdom says the first step in a change initiative is... View Details
Keywords: by Martha Lagace
  • 20 Mar 2007
  • First Look

First Look: March 20, 2007

  Working PapersIncorporating Price and Inventory Endogeneity in Firm-Level Sales Forecasting Authors:Saravanan Kesavan, Vishal Gaur, and Ananth Raman Abstract As numerous papers have argued, sales, inventory, and gross margin for a... View Details
Keywords: Martha Lagace
  • 01 Mar 2007
  • News

Courting the Poor

A BETTER MOUSETRAP: At a Magazine Luiza virtual showroom, sales staff use computers to help customers make their purchases. Photo COURTESY MAGAZINE LUIZA The inspiration for a new case can strike at any time. For HBS associate professor... View Details
Keywords: Julia Hanna; department stores; Colleges, Universities, and Professional Schools; Educational Services; Management of Companies and Enterprises; Management; Miscellaneous Store Retailers; Retail Trade
  • 01 Dec 2015
  • News

Snapping Up Voters

Saliterman—a 33-year-old veteran of the Bush White House and Republican National Committee—promoted new tools that permitted campaigns to run ads for a select group of voters before YouTube videos. After moving to launch Snapchat’s first political advertising View Details
Keywords: Sasha Issenberg
  • 08 Mar 2019
  • Blog Post

“There’s no quick shortcut to success:” Zorpads takes off

in New York City working as a healthcare consultant, and Wiegele, who spends his days working in product marketing for Hot Wheels in Los Angeles, credit their partnerships for allowing them the freedom to explore the creative side of this growing business. They brought... View Details
  • 05 Mar 2013
  • First Look

First Look: March 5

focuses on scaling a venture's sales process and provides a methodology for identifying core customers and some implications for governance criteria and potential product changes as well as sales management.... View Details
Keywords: Sean Silverthorne
  • 02 Jun 2011
  • What Do You Think?

Is it Time for a National Bankruptcy?

sought could include aid from one country to another, the sale of national assets, and the deferral of commitments to allow time for a work out. A sizeable minority, however, took the view that lenders, because they helped contribute to a... View Details
Keywords: by Jim Heskett
  • 01 Sep 2009
  • News

Read All About It!

the 1930s, for example, per-person movie ticket sales were seven times higher than at the end of the 1990s. Fox Photos/Getty Images In the sweep of U.S. history, consumption had been a force for great... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information
  • 30 Jul 2013
  • First Look

First Look: July 30

rankings are more likely to disclose their Princeton Review certification, suggesting that schools treat different certifications as substitutes. Third, conditional on displaying a ranking, the majority of schools coarsen information to make it seem more favorable.... View Details
Keywords: Anna Secino
  • Profile

Vivian Scalfi

general management focus and its power to challenge. "The case method is different from the lecture-based education I knew in Brazil," says Vivian. "It forces me to participate, even when I’m not one hundred percent... View Details
Keywords: CPG
  • 03 Jun 2008
  • First Look

First Look: June 3, 2008

association, fair pay practices) and whether these codes have affected their business outcomes (e.g., staff turnover and absenteeism, product defect rates, sales growth). In this paper, we review the existing evaluations of other private... View Details
Keywords: Martha Lagace
  • 14 Feb 2007
  • Op-Ed

Tata-Corus: India’s New Steel Giant

was to supplement the customer-facing front-end in the developed markets, with a lower-cost back-end in an emerging market. That is, TCL was trying to buy a sales and marketing structure and a set of brands. Much like Tata is with Corus.... View Details
Keywords: by Tarun Khanna
  • 17 Apr 2012
  • First Look

First Look: April 17

enable efficient response; and an infrastructure for daily management and continuous improvement of the chain's performance. Furthermore, we find that employees on the service delivery unit spent 12% of their day compensating for internal... View Details
Keywords: Carmen Nobel
  • 09 Mar 2010
  • First Look

First Look: March 9

for sovereign debts are minimal since little can be used as collateral and the ability of a court to force a sovereign entity to comply has been extremely limited, especially given the lack of a supranational legal authority capable of... View Details
Keywords: Martha Lagace
  • 28 May 2008
  • First Look

First Look: May 28, 2008

confidential information for the Euro Elektrische Keramische Vorrichtungen, GmbH (Euro EKV) management role. Challenges include how to set up and implement the most promising sale process, come up with the right deal, and choose the best... View Details
Keywords: Martha Lagace
  • 02 Feb 2012
  • Op-Ed

Once a Castle, Home is Now a Debtors’ Prison

market: people offered jobs far afield stay put, reluctant (and unable) to leave their underwater homes. Since the recovery of the housing market will undergird any broader recovery, we must address these debtors' prisons. Novel Solutions The solutions will View Details
Keywords: by Nicolas P. Retsinas; Financial Services; Construction; Real Estate
  • 06 Mar 2018
  • First Look

First Look at Research and Ideas, March 6, 2018

show that the decline in auctions was not driven by changes in the type of sellers and items. Instead, seller incentives changed. We estimate the demand facing individual sellers at different points in time and document falling sale... View Details
Keywords: Sean Silverthorne
  • 14 Mar 2023
  • Blog Post

How Inclusive Managers Create Glass-Shattering Organizations

think I'm being treated the same.’” Even in the best circumstances, many women interpret setbacks as personal failings rather than structural barriers, which harms their self-confidence. Add in a devastating pandemic that has forced many... View Details