Online Service Marketplace - Publications - Faculty & Research

17 Feb 2003
Research & Ideas

Building Communities as Well as Companies

different story when it came to describing the personal goals and challenges that drive their individual enterprises. The marketplace today has recognized that without brown people you can't win.—Keith Clinkscales, Vanguarde Media After... View Details

Keywords: by Julia Hanna

06 Sep 2005
Research & Ideas

When Product Variety Backfires

Prius, would be a good example. In spite of great technological innovation, the Prius drives like any other car on the road. As a result, consumers don't need to change anything about the way they interact with their automobiles. Other innovations, like View Details

Keywords: by Poping Lin; Consumer Products

10 Oct 2007
Research & Ideas

“Blank” Inside: Branding Ingredients

the quality of what's inside. We need the assurance of the Sunkist brand. A variant on this theme is ingredient branding: putting the brand of an ingredient on the outside of a product to increase its appeal. When is the provider of the final product or View Details

Keywords: by John Quelch; Aerospace; Consumer Products

25 Aug 2003
Research & Ideas

Should You Sell Your Digital Privacy?

and claim the value of their marketplace identities, and that give producers the incentive to respect them." We asked Deighton to elaborate on his ideas. Working Knowledge: You argue that market forces can do a better job than... View Details

Keywords: by Manda Salls & Sean Silverthorne; Advertising

2023
Working Paper

The International Price of Remote Work

By: Agostina Brinatti, Alberto Cavallo, Javier Cravino and Andres Drenik

We study how the price of remote work is determined in a globalized labor market using data from a large web-based job platform, where workers from around the world compete for remote jobs. Despite the global nature of the platform, we find that remote wages are higher... View Details

Keywords: Remote Work; Exchange Rates; Purchasing Power Parity; Offshoring And Outsourcing; Macroeconomics; Developing Countries and Economies; Wages; Trade; Globalization; Marketplace Matching; Currency Exchange Rate; Service Industry; Service Industry; Service Industry

01 Jul 2014
First Look

First Look: July 1

Jeremy C. Stein Abstract—We study optimal government debt maturity in a model where investors derive monetary services from holding riskless short-term securities. In a setting where the government is the only issuer of such riskless... View Details

Keywords: Carmen Nobel

31 May 2023
Research & Ideas

With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines

than customers who don’t use the service as part of a routine, the authors find. “Services from streaming video to online retailing might profit from using the model because detailed data can be closely... View Details

Keywords: by Rachel Layne; Transportation

17 Sep 2020
Research & Ideas

Many Small-Business Employees May Be Close to Losing Health Insurance

surveyed projected they could continue paying premiums for six or more months. Researchers used data from a survey conducted by Alignable, a North American online business networking platform. Of the 9,043 Alignable members who opened the... View Details

Keywords: by Rachel Layne; Health

17 Nov 2020
In Practice

How Retailers Can Thrive in a Shopping Season Like No Other

conversion. Kohl’s allows customers to return Amazon purchases at its stores. Macy’s, J.Crew, and Gap customers can purchase and sell second-hand clothing from e-commerce partner ThredUp. Smaller brick-and-mortar can partner with third-party View Details

Keywords: by Danielle Kost; Retail

01 Aug 2012
What Do You Think?

Should CEOs Worry About ‘Too Big to Succeed?’

economies of scale are outweighed by frictions and inefficiencies that accompany bigness. This principle has served Nucor Steel well as it has risen to the premier place in US steel making. Similarly, Arkadi Kuhlmann, in putting together ING Direct, a largely View Details

Keywords: by James Heskett; Financial Services; Financial Services

14 Apr 2021
Research & Ideas

The High Cost of the Slow COVID Vaccine Rollout

months of the pandemic writing about marketplace design tactics that could provide support—for example, by leveraging delivery marketplaces to bring food to the elderly or by distributing hand sanitizer more... View Details

Keywords: by Michael Blanding; Health

05 Nov 2024
Book

Building the Road to 'Small Business Utopia' with AI and Fintech

But what if technology had the power to make a small business owner significantly wiser about their cash flow, and a lender wiser as well? What if new loan products and services made it easier to create what one investor calls a “truth... View Details

Keywords: by Karen G. Mills; Financial Services

17 May 2016
First Look

May 17, 2016

inventory holding, Amazon’s business model was more diverse. Amazon was primarily an online retail department store, offering a wide range of product categories, but it also maintained a significant third-party View Details

Keywords: Sean Silverthorne

17 Nov 2015
Lessons from the Classroom

How Activist Investors Became Respectable

online well before any regulatory filing disclosed his holdings in the company. These tactics may have been designed for drama, but the investment strategy and its scale are nothing unusual today. Activist shareholders and the hedge funds... View Details

Keywords: by Joseph Fuller; Financial Services; Financial Services

26 Aug 2024
Research & Ideas

Can AI Match Human Ingenuity in Creative Problem-Solving?

They disseminated a request on an online platform, offering $10 for participating and $1,000 for the best idea. Here’s part of their request: We would like you to submit your circular economy idea, which can be a unique new idea or an... View Details

Keywords: by Michael Blanding; Information Technology; Information; Technology

18 Mar 2008
First Look

First Look: March 18, 2008

alternatives to expand its presence in online advertising, especially text-based pay-per-click advertising. Google dominates, and it is unclear how Microsoft can grow, despite considerable technical and financial resources. Microsoft... View Details

Keywords: Martha Lagace

07 Aug 2006
Research & Ideas

Whatever Happened to Caveat Emptor?

Trumbull, that unfettered marketplace has "virtually disappeared." "Today, arguably no other economic actor in the advanced industrial countries—not the investor, not the worker, not the welfare recipient—enjoys a more thorough set of... View Details

Keywords: by Sean Silverthorne; Retail

19 Oct 2017
Research & Ideas

How Charitable Organizations Can Thwart Excuses for Not Giving

says. “We wanted to see if just making the notion salient that your donation could be better would be sufficient to trigger an excuse not to give at all.” Using the online marketplace Amazon Mechanical Turk,... View Details

Keywords: by Michael Blanding

18 Aug 2011
Lessons from the Classroom

Business Plan Contest: 15 Years of Building Better Entrepreneurs

An online shipping platform that uses social networks and smartphones. Low-cost medical care and monitoring that helps seniors to live at home. The "Skype" of broadband, offering free Internet service. On an April morning known as "Super... View Details

Keywords: by Julia Hanna; Education

26 Nov 2012
Research & Ideas

New Winners and Losers in the Internet Economy

Although much of the United States still struggles to recover from the 2008 economic crisis, the online world defies that bleak economic picture—the Internet continues to put a growing number of Americans to work. “In a very flat economy... View Details

Keywords: by Dina Gerdeman; Publishing

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