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December 2014 (Revised October 2017)
Case

Social Business at Novartis: Arogya Parivar

By: Michael E. Porter, Mark R. Kramer and David Lane

Late in 2013, Novartis CEO Joseph Jimenez was considering whether or how to deepen the company's investment in Arogya Parivar, its profitable program that sold Novartis medicines in rural India while expanding access to medicine and health information to millions of... View Details

Keywords: Shared Value; India; Kenya; Vietnam; Novartis; Arogya Parivar; Social Business; Multinational Firms and Management; Competitive Advantage; Corporate Social Responsibility and Impact; Pharmaceutical Industry; Viet Nam; Kenya; India

March 2002 (Revised October 2005)
Case

Wal-Mart in 2002

By: David B. Yoffie and Yusi Wang

In its first quarter of 2002, Wal-Mart became the largest company on the globe (by sales) and expanded into Japan. Was the giant retailer unstoppable? This case explores Wal-Mart's top issues in fueling top- and bottom-line growth: diversification into groceries, new... View Details

Keywords: Diversification; Expansion; Multinational Firms and Management; Corporate Strategy; Global Strategy; Retail Industry; Japan; United States

26 Jun 2012
First Look

First Look: June 26

PublicationsBanks as Multinationals Author:Geoffrey Jones Publication:New York: Routledge, 2012 Abstract This is a revised edition of a comparative, international study which looks at the history of View Details

Keywords: Sean Silverthorne

April 1985
Background Note

Roles and Responsibilities of the Country Manager: MNC Operations from the National Organization's Perspective

By: Christopher A. Bartlett

Keywords: Managerial Roles; Multinational Firms and Management

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January 2004 (Revised August 2015)
Case

Weetman Pearson and the Mexican Oil Industry (B)

By: Geoffrey Jones and Lisa Bud-Freirman

Supplements the (A) case. View Details

Keywords: Business History; Entrepreneurship; Multinational Firms and Management; Business and Government Relations; Energy Industry; United Kingdom; Mexico; Arizona

May 2003 (Revised May 2009)
Case

ZARA: Fast Fashion

Focuses on Inditex, an apparel retailer from Spain, which has set up an extremely quick response system for its ZARA chain. Instead of predicting months before a season starts what women will want to wear, ZARA observes what's selling and what's not and continuously... View Details

Keywords: Organizational Change and Adaptation; Multinational Firms and Management; Competitive Advantage; Manufacturing Industry; Apparel and Accessories Industry; Retail Industry; Spain

October 2009 (Revised February 2010)
Case

Wiwa v. Royal Dutch/Shell

By: Lynn S. Paine and Lara Adamsons

On the eve of trial, and after nearly 14 years of pre-trial litigation, the parties in Wiwa v. Royal Dutch/Shell jointly announced that the four U.S. lawsuits stemming from the execution of the Ogoni Nine in 1995 had been settled. View Details

Keywords: Crime and Corruption; Multinational Firms and Management; Corporate Accountability; Lawsuits and Litigation; Nigeria; United States

September 2007
Supplement

Ravi Venkatesan, Chairman, Microsoft India

By: Tarun Khanna and Krishna G. Palepu

Ravi Venkatesan, chairman of Microsoft India, discusses market entry, localization, and intellectual property rights in emerging markets. View Details

Keywords: Multinational Firms and Management; Intellectual Property; Emerging Markets; Market Entry and Exit; Information Technology Industry; India

May 1997 (Revised March 2001)
Teaching Note

Sime Darby Berhad (A), (B), and (C) Teaching Note

By: Tarun Khanna

Teaching Note for (9-797-017), (9-701-117), and (9-701-118). View Details

Keywords: Financial Crisis; Multinational Firms and Management; Malaysia

21 Apr 2015
First Look

First Look: April 21

society as a whole. Publisher's link: http://www.wiley.com/WileyCDA/WileyTitle/productCd-1118646983.html April 2015 Management Science Private Equity and Industry Performance By: Bernstein, Shai, Josh Lerner, Morten Sorensen, and Per... View Details

Keywords: Carmen Nobel & Sean Silverthorne

November 2007
Supplement

Teva Pharmaceutical Industries, Ltd.

By: Tarun Khanna and Krishna G. Palepu

How do companies develop a strategy that is both low-cost and differentiated without becoming squeezed in the middle? Describes how Teva, Israel's largest and first multinational, achieved its globally dominant position in generic pharmaceuticals, an industry that has... View Details

Keywords: Multinational Firms and Management; Emerging Markets; Rank and Position; Competitive Strategy; Pharmaceutical Industry; Israel; India

March 1991 (Revised June 1993)
Case

Chevron Corp.: Corporate Image Advertising

By: John A. Quelch

Describes a series of advertising research studies conducted by Chevron to monitor the effectiveness of its corporate advertising. Specific research approaches covered include the McCollum-Spielman and Communications Techniques. The Vals Typology developed by Stanford... View Details

Keywords: Surveys; Multinational Firms and Management; Research; Advertising; Brands and Branding; Energy Industry; United States

June 1993 (Revised December 1994)
Case

Milkpak Limited.: International Joint Venture

By: John A. Quelch

Considers a Pakistani company's decision to conduct a joint venture with a foreign multinational. In 1987, Milkpak Ltd. had successfully developed a market for sterilized milk and wanted to produce other value-added food products. The company was evaluating the best... View Details

Keywords: Negotiation; Multinational Firms and Management; Joint Ventures; Developing Countries and Economies; Food and Beverage Industry; Pakistan

March 2001 (Revised September 2002)
Case

Merck Latin America (D): Mexico

By: Michael Beer and James Weber

Examines Merck's change effort in Mexico from the perspective of the local employees. View Details

Keywords: Change Management; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; Employees; Operations; Perspective; Pharmaceutical Industry; Mexico

August 2005 (Revised August 2007)
Background Note

Why Study Emerging Markets

By: Tarun Khanna, Krishna G. Palepu and Kjell Ke-Li Carlsson

Emerging markets have attracted considerable attention and are likely to become an increasingly important political and economic force. They represent an enormous opportunity for entrepreneurs, multinationals, and investors but also pose a threat for products, jobs,... View Details

Keywords: Profit; Multinational Firms and Management; Corporate Governance; Emerging Markets; Problems and Challenges; Opportunities

20 Mar 2012
First Look

First Look: March 20

http://www.springer.com/economics/development/book/978-1-4614-1878-8?changeHeader Employee Selection as a Control System Authors:Dennis Campbell Publication:Journal of Accounting Research (forthcoming) Abstract Theories from the economics, View Details

Keywords: Sean Silverthorne

08 May 2018
First Look

First Look at New Research and Ideas, May 8, 2018

quality metrics are unreliable and thus, recent legislation may result in unintended consequences. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54443 in press Business History Internment as a Business Challenge: Political Risk View Details

Keywords: Sean Silverthorne

September 1996 (Revised March 1999)
Case

EMDICO (B)

By: John A. Quelch

Supplements the (A) case. View Details

Keywords: Multinational Firms and Management; Emerging Markets; Product Launch; Brands and Branding; Manufacturing Industry; Consumer Products Industry; Saudi Arabia

September 1991 (Revised January 1992)
Case

Citibank (A): European Strategy

By: Michael Y. Yoshino

Keywords: Banks and Banking; Multinational Firms and Management; International Finance; Corporate Strategy; Banking Industry; Europe

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30 May 2017
First Look

First Look at New Research and Ideas, May 30

2017 Advances in Strategic Management Geography, Location, and Strategy By: Alcácer, Juan, Bruce Kogut, Catherine Thomas, and Bernard Yin Yeung, eds. Abstract—Changes in both technology and global political economy have vastly accelerated... View Details

Keywords: Sean Silverthorne

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