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  • May 1997
  • Teaching Note

Product Development Process, Organization and Improvement, Instructor's Note

By: Marco Iansiti
Explores how development projects fit (or do not fit) within a firm's development strategy and its wider competitive goals. Module materials, and this note, focus on two broad approaches to process design (sequential and flexible) that were originally introduced in the... View Details
Keywords: Goals and Objectives; Management Practices and Processes; Product Development; Performance Improvement; Competition
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Iansiti, Marco. "Product Development Process, Organization and Improvement, Instructor's Note." Harvard Business School Teaching Note 697-106, May 1997.
  • February 1991
  • Background Note

Note on Sealed Bid Auctions

By: David E. Bell
Describes a simple approach to determining an appropriate bid for a sealed bid auction. View Details
Keywords: History; Management Style; Financial Management; Consumer Behavior; Accounting; Bids and Bidding; Decisions; Market Transactions; Decision Choices and Conditions; Competitive Strategy; Negotiation Style; Auctions
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Bell, David E. "Note on Sealed Bid Auctions." Harvard Business School Background Note 191-140, February 1991.

    How Countries Compete: Strategy, Structure, and Government in the Global Economy

    As the world globalizes, countries compete for the markets, technologies, and skills needed to raise their standards of living. These strategies can make--or break--the government's efforts to drive and sustain growth. In How Countries Compete, Richard... View Details
    • October 2022 (Revised November 2023)
    • Case

    Framebridge (A): Reimagining Custom Framing

    By: Rembrand Koning and Alicia Dadlani
    In December 2018, Susan Tynan, founder and CEO of Framebridge, a four-year-old venture-backed startup that sold online custom framing, formulated plans for the future. Her vision was to revolutionize the $4 billion industry by making custom framing easy, transparent,... View Details
    Keywords: Business Startups; Business Strategy; Entrepreneurship; Operations; Consumer Products Industry; United States; District of Columbia; Kentucky
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    Koning, Rembrand, and Alicia Dadlani. "Framebridge (A): Reimagining Custom Framing." Harvard Business School Case 723-352, October 2022. (Revised November 2023.)
    • March 2007 (Revised June 2007)
    • Case

    Wal-Mart, 2007

    By: David B. Yoffie and Michael Slind
    In 2007, Wal-Mart faced challenges to its historically high growth rate. Lagging same-store sales and setbacks overseas led the company to consider strategic shifts. Wal-Mart was the world's largest retailer, but competition had become particularly acute as the company... View Details
    Keywords: Competition; Management Practices and Processes; Rural Scope; Human Resources; Problems and Challenges; Organizational Change and Adaptation; Globalized Firms and Management; Marketing Strategy; Growth Management; Urban Scope; Retail Industry; United States
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    Yoffie, David B., and Michael Slind. "Wal-Mart, 2007." Harvard Business School Case 707-517, March 2007. (Revised June 2007.)
    • October 2017 (Revised August 2020)
    • Case

    RB

    By: Joshua Margolis, Vincent Dessain and Jerome Lenhardt
    As 2016 was approaching its end, Rakesh Kapoor, CEO of RB, one of the world’s major fast moving consumer goods (FMCG) companies, envisioned the prospect of a major acquisition that would add a line of health-related products that promised growth in the developing... View Details
    Keywords: Organization Behavior; Corporate Culture; Mergers & Acquisitions; Growth; Geographic Development; Mergers and Acquisitions; Organizational Change and Adaptation; Organizational Culture; Growth and Development Strategy; France
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    Margolis, Joshua, Vincent Dessain, and Jerome Lenhardt. "RB." Harvard Business School Case 418-033, October 2017. (Revised August 2020.)
    • January – February 2011
    • Article

    Creating Shared Value

    By: Michael E. Porter and Mark R. Kramer
    The capitalist system is under siege. In recent years business has been criticized as a major cause of social, environmental, and economic problems. Companies are widely thought to be prospering at the expense of their communities. Trust in business has fallen to new... View Details
    Keywords: Customer Value and Value Chain; Economic Growth; Economic Systems; Corporate Social Responsibility and Impact; Environmental Sustainability; Trust; Human Needs; Welfare; Competitive Advantage; Value Creation
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    Porter, Michael E., and Mark R. Kramer. "Creating Shared Value." Harvard Business Review 89, nos. 1-2 (January–February 2011): 62–77.
    • September 1985 (Revised July 2007)
    • Case

    Population Services International: The Social Marketing Project in Bangladesh

    By: V. Kasturi Rangan
    Population Services International (PSI) was a not-for-profit agency founded to disseminate family planning information and to market birth control products, primarily in less developed countries seeking to curb their population explosions. In 1976, PSI concluded an... View Details
    Keywords: Developing Countries and Economies; Health; Marketing Strategy; Social Marketing; Business and Government Relations; Nonprofit Organizations; Bangladesh
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    Rangan, V. Kasturi. "Population Services International: The Social Marketing Project in Bangladesh." Harvard Business School Case 586-013, September 1985. (Revised July 2007.)
    • April 1990 (Revised November 1992)
    • Case

    Population Services International: The Social Marketing Project in Bangladesh (Abridged)

    By: James E. Austin
    Population Services International (PSI) was a not-for-profit agency founded to disseminate family planning information and to market birth control products, primarily in less developed countries seeking to curb their population explosions. In 1976, PSI concluded an... View Details
    Keywords: Conferences; Developing Countries and Economies; Information Publishing; Growth and Development Strategy; Marketing Strategy; Social Marketing; Agreements and Arrangements; Product; Nonprofit Organizations; Pharmaceutical Industry; Bangladesh; Washington (state, US)
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    Austin, James E. "Population Services International: The Social Marketing Project in Bangladesh (Abridged)." Harvard Business School Case 590-061, April 1990. (Revised November 1992.)
    • September 2013 (Revised February 2016)
    • Case

    GlaxoSmithKline: Sourcing Complex Professional Services

    By: Heidi K. Gardner and Silvia Hodges Silverstein
    Pharmaceutical company GlaxoSmithKline (GSK) uses an innovative new approach to procuring outside legal counsel: it replaces relationship-based selection and law firms' traditional time-based billing with data-driven decision making and an online reverse auction. In... View Details
    Keywords: Legal Industry; Procurement; Professional Service Firms; Pricing; Competition; Change Management; Supply Chain Management; Legal Liability; Business Processes; Legal Services Industry; Pharmaceutical Industry
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    Gardner, Heidi K., and Silvia Hodges Silverstein. "GlaxoSmithKline: Sourcing Complex Professional Services." Harvard Business School Case 414-003, September 2013. (Revised February 2016.)
    • July 1997 (Revised August 1997)
    • Case

    numeric investors l.p.

    By: Andre F. Perold and Brian J. Tierney
    Numeric Investors manages equity portfolios with the use of a momentum model and a value model. The momentum model is based on earnings surprise and analysts' revisions of their earnings estimates. The firm offers long-short as well as long-only strategies, and its... View Details
    Keywords: Asset Management; Cost; Equity; Financial Strategy; Investment; Investment Portfolio; Management; Product Development; Performance Efficiency; Business Strategy
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    Perold, Andre F., and Brian J. Tierney. "numeric investors l.p." Harvard Business School Case 298-012, July 1997. (Revised August 1997.)
    • October 16, 2019
    • Article

    Where ESG Fails

    By: Michael E. Porter, George Serafeim and Mark Kramer
    We are entering a new stage of understanding of the linkage between investment performance and social impact. Previous approaches, such as socially responsible investing and environmental, social, and governance (ESG) screening, have obscured the opportunities for... View Details
    Keywords: ESG; Sustainability; Environment; Social Impact; Impact Investing; ESG (Environmental, Social, Governance) Performance; ESG Reporting; Shared Value; Environmental Sustainability; Social Issues; Investment; Value; Strategy
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    Porter, Michael E., George Serafeim, and Mark Kramer. "Where ESG Fails." Institutional Investor (October 16, 2019).
    • September 2014
    • Case

    FormPrint Ortho500

    By: Frank V. Cespedes and Alisa Zalosh
    The Senior Vice President of FormPrint's Medical Products business unit is considering issues raised by the upcoming introduction of a new 3D printing system, the Ortho500, which could print custom exoskeletal orthopedic splints, braces, and casts that conformed to a... View Details
    Keywords: B2B Marketing; Technological Innovation; Market Entry and Exit; Marketing Strategy; Distribution Channels; Product Development; Medical Devices and Supplies Industry
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    Cespedes, Frank V., and Alisa Zalosh. "FormPrint Ortho500." Harvard Business School Brief Case 915-535, September 2014.
    • August 1998 (Revised July 2002)
    • Case

    Innovation at 3M Corporation (A)

    By: Stefan H. Thomke and Ashok Nimgade
    Describes how 3M Corp. introduces and learns a new and innovative methodology called Lead User research to understand future customer and market needs. A team from 3M's Medical-Surgical Markets Division applies the Lead User methodology to the field of surgical... View Details
    Keywords: Innovation and Management; Innovation Strategy; Managerial Roles; Marketing Strategy; Demand and Consumers; Market Timing; Product Development; Problems and Challenges; Business Strategy; Medical Devices and Supplies Industry
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    Thomke, Stefan H., and Ashok Nimgade. "Innovation at 3M Corporation (A)." Harvard Business School Case 699-012, August 1998. (Revised July 2002.)
    • 07 Oct 2015
    • HBS Seminar

    Ann Majchrzak, USC Marshall School of Business

      V. Kasturi Rangan

      Kash Rangan is the Malcolm P. McNair Professor of Marketing at the Harvard Business School. Formerly the chairman of the Marketing Department (1998-2002), he is now the co-chairman of the school's Social Enterprise Initiative. He has taught in a wide variety of MBA... View Details

      Keywords: advertising; agribusiness; apparel; automobiles; computer; consumer products; e-commerce industry; high technology; industrial goods; marketing industry; pharmaceuticals
      • 20 Sep 2013
      • Working Paper Summaries

      Historical Origins of Environmental Sustainability in the German Chemical Industry, 1950s-1980s

      Keywords: by Geoffrey Jones & Christina Lubinski; Chemical
      • October 2023 (Revised February 2024)
      • Case

      Loris

      By: Shunyuan Zhang, Das Narayandas, Stacy Straaberg and David Lane
      In December 2022, Loris’s executive team considered their go-to-market strategy. Loris was an artificial intelligence (AI) software startup for the customer service industry with two products on the market: 1) Agent Assist which provided customer service agents (CSAs)... View Details
      Keywords: Decisions; Growth and Development Strategy; Product Launch; Product Positioning; Business Strategy; Competitive Strategy; Business Startups; AI and Machine Learning; Applications and Software; Marketing Strategy; Sales; Technology Industry; United States
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      Zhang, Shunyuan, Das Narayandas, Stacy Straaberg, and David Lane. "Loris." Harvard Business School Case 524-010, October 2023. (Revised February 2024.)
      • July 2003 (Revised December 2004)
      • Case

      Sustainable Conservation--Where Next?

      Sustainable Conservation (SusCon) is an environmental nonprofit in San Francisco that works collaboratively with the private and public sectors to achieve positive environmental change. The organization forms partnerships with industry and government agencies to devise... View Details
      Keywords: Nonprofit Organizations; Cost vs Benefits; Expansion; Environmental Sustainability; San Francisco
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      Wei-Skillern, Jane, and Velina Peneva. "Sustainable Conservation--Where Next?" Harvard Business School Case 304-017, July 2003. (Revised December 2004.)
      • May 2008 (Revised June 2009)
      • Case

      House of Tata: Acquiring a Global Footprint

      By: Tarun Khanna, Krishna G. Palepu and Richard Bullock
      Chronicles the globalization of the Tata Group, one of India's largest business groups. Since 2000, many Tata Group operating companies have aggressively built international businesses, particularly through overseas acquisitions. After describing the globalization... View Details
      Keywords: Mergers and Acquisitions; Developing Countries and Economies; Globalized Firms and Management; Growth and Development Strategy; India; United States
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      Khanna, Tarun, Krishna G. Palepu, and Richard Bullock. "House of Tata: Acquiring a Global Footprint." Harvard Business School Case 708-446, May 2008. (Revised June 2009.)
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